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10 Trade Show Lead Follow Up Strategies feat. Harriet Mellor

Sales Gravy

Onthis episode of The Sales Gravy Podcast, Harriet Mellor shares proven strategies for maximizing trade show ROI with personalized outreach, leveraging CRM tools, and building lasting relationships that convert leads into valuable long-term customers.

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20 Ways to Boost Engagement with Sales Videos

MTD Sales Training

High-quality sales video content has the power to elevate your marketing strategy and build your brand. In this post, we’ll uncover 20 effective ways to boost engagement with your sales videos, helping you connect with your audience and drive results. Let’s get started! This emotional engagement can influence purchasing decisions.

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Signals & AI: How Today’s Top Marketers Find Buyers Faster

Zoominfo

Here’s how leading companies are leveraging AI to harness the right signals, develop compelling go-to-market strategies, and seize the opportunities that spur sustained growth. The open-source playbook includes strategies for upsell, cross-sell, retention, and win-back plays.

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B2B Lead Generation Strategies for Complex Industries Like Healthcare and Manufacturing

MarketJoy

That’s why B2B lead generation in these industries must evolve from volume-based tactics to precision-focused strategies. Book a free strategy call with MarketJoy today to see how we can help you grow your healthcare or manufacturing pipeline with precision. Ready to Generate Real SQLs?

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[Live Webinar] Creating Delightful Customer Education Programs that Drive Business Outcomes

Speaker: Daniel Quick, Head of Customer Education, Asana

In this webinar, Daniel Quick, the Head of Customer Education at Asana, will share how he brings his background in game design into the Customer Education experience at Asana, and help you do the same. Join Skilljar to learn: How great program strategies can encourage your learners to take training.

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21 Sales Prospecting Techniques (Easy to implement)

MTD Sales Training

Host Webinars Webinars are also helpful for establishing thought leadership, sharing useful information, and connecting with members of your target audience. Lead generation strategies involve finding people who match your target market and may be interested in your products or services. Be intentional and data-driven.

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Leveraging AI to Supercharge the Human Side of Sales

Zoominfo

On-Demand Webinar “Think of the 70% of tasks that don’t directly contribute to closing deals — updating CRM records, scheduling follow-ups, sorting through data,” Blount says. “AI allows you to get rid of those tasks, so you can focus on the 30% that matter.”

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact. Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. Save your seat today!

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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

Don’t miss this webinar, where Tom will share findings from the survey, from additional market input, and from the audience. How to leverage online events, like webinars, as effective replacements for live events. Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects.

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Leveraging Training to Go Beyond with Sales Enablement

Speaker: Matthew Hawk, VP of Instructional Design and Training Delivery, Synchrony

As many companies begin to consider or implement sales enablement technologies, one question keeps popping up: what should your training content strategy look like? You will come away from this webinar with: An understanding of the full Sales Enablement picture.

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Save your seat today! 📆 June 25th, 2024 at 9:30am PDT, 12:30pm EDT, 5:30pm BST

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results!

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Relevance, Reach, Return: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? Save your seat today!

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Building Your Customer Education Brand: Using Customer Champions to Drive Widespread Program Adoption

Speaker: Natasha Husein, Product Marketing Manager, Clever

When you’re building a Customer Education program, your efforts will largely focus on content creation and strategy. In the midst of that development, it’s easy to overlook another core component of your program: marketing.

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A Pragmatic Guide to ABM Success

Speaker: Howard J. Sewell, President of Spear Marketing Group

Your Exclusive Step-by-Step Guide to the Opportunity-Based Marketing (OBM) Framework That Will Enhance the ABM Strategies Used by Your Marketing and Sales Teams. What criteria should influence the choice of tactics and KPIs? In this exclusive webinar, you’ll hear B2B expert Howard J.