Zoominfo

NOVEMBER 1, 2024

Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving. ABM software tools tend to have similar capabilities and characteristics. But finding the right tool for your business and budget takes research and careful evaluation.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Anthony Cole Training

OCTOBER 4, 2024

In order for salespeople to truly engage, build value, and develop long-lasting relationships, they must compliment their selling approach with sales enablement tools and technology.

Sales Enablement 329

Sales Enablement Tools Intent Trends 329

Zoominfo

APRIL 17, 2025

Theres certainly no shortage of sales tools available to help your team master every step in the modern sales process. There are way too many of these tools, and their competing claims and different overlapping use cases make it challenging to assemble an effective GTM tech stack. The bad news?

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

Pipeliner

APRIL 22, 2025

He works with small business owners to show them how to use smart digital tools to grow and run their businesses better. Smart Tools Arent Just for Big Companies Years ago, only large companies could afford the kind of research and support needed to stay ahead. Smaller companies now have access to powerful tools too.

Small Business 90

Small Business Small Business Tools Lead Scoring 90

Sales and Marketing Management

FEBRUARY 10, 2025

Strategic integrations and tool consolidation are crucial for making that happen. The post In 2025, You Need Streamlined Sales Tools for AI Success appeared first on Sales & Marketing Management. Fragmentation of sales tech stacks is causing more harm than good.

Sales Tools 245

Sales Tools Tools Sales Marketing 245

SalesFuel

NOVEMBER 25, 2024

SMBs need to focus on local marketing tools to promote their offerings and sales to meet their sales goals. Local Marketing Tools are Critical for SMBs in 2025 The Competition Never Tires A study by Valpak says that SMBs shouldn’t decrease their ad efforts because of inflation and higher cost of living.

Direct Mail 93

Direct Mail Tools Marketing Ideal Customer Profile 93

No More Cold Calling

FEBRUARY 13, 2025

A sales strategy isnt about tools or trendsits about how your company attracts and serves customers. Yet, too many sales leaders fall into the trap of believing the latest digital sales tools or automation platforms will solve their sales prospecting problems. Digital isnt a sales strategy. Hope isnt a strategy.

Referrals 310

Referrals Face-to-face Sales Leadership Quota 310

Sales Gravy

JANUARY 14, 2025

Eric in Lewiston, Maine, asks how to use last years data to create and accurate sales plans and evaluate software tools (like CRMs and ZoomInfo) to make those goals happen. Making Sense of Big Data Tools Like ZoomInfo Erics final question was about whether to invest in a data-intelligence tool (e.g.,

Data 98

Data Tools Intent Data Top of Funnel 98

Zoominfo

OCTOBER 31, 2024

AI tools are reshaping the way salespeople tackle their day-to-day work, automating many of the core business development tasks that have eaten away at the average sellers’ day. AI is a tool to help us get there, but it can’t replicate empathy, emotional intelligence, or the ability to navigate complex sales discussions.”

Scale 235

Scale Sales Qualified Lead Intent Data CRM 235

Sales and Marketing Management

JANUARY 13, 2025

Success isnt just about adopting the latest tools or strategies. It requires understanding your customers, staying flexible and being willing to adapt. The businesses that thrive will be the ones that embrace these changes and use them to create real value for their clients.

Trends 286

Trends B2B Tools Strategy 286

Sales and Marketing Management

FEBRUARY 7, 2025

And are companies maximizing their investment in sales enablement tools? Sales enablement specialist is one of the fastest-growing job titles on LinkedIn. But what is sales enablement, exactly? The post A Closer Look at Sales Enablement appeared first on Sales & Marketing Management.

Sales Enablement 266

Sales Enablement Maximizer Exact LinkedIn 266

Anthony Cole Training

APRIL 3, 2025

AI is another tool that offers many benefits for salespeople, and staying informed as AI is evolving will be important. AI is a leading topic in almost every industry publication these days from Forbes to Insurance Journal to the American Bankers Association.

Journal 196

Journal Insurance Insurance Comparison 196

Sales and Marketing Management

MARCH 31, 2025

Technology isnt just a nice-to-have; its a survival tool for small businesses one thats essential for growth. The entrepreneurs who thrive in 2025 will be those who stick to sound business fundamentals, keep refining their marketing approach, and embrace new tools and technologies to stay ahead.

Marketing 156

Marketing Customer Small Business Small Business 156

Koncert

APRIL 15, 2025

Best Local Presence Dialers for High-Volume Sales Teams In today's competitive sales landscape, the difference between a successful outreach campaign and a failed one often comes down to whether prospects actually answer your calls.

Software 82

Software Software Tools Maximizer 82

Partners in Excellence

MARCH 31, 2025

My friend, Charlie Green, and I exchange ideas on new AI tools. This weekend, he shared a tool that summarizes all the newsletters he subscribes to. Tools like the one Charlie referenced help us deal with that overwhelm. It is truly remarkable what these tools can do in doing the work for us, in saving us the effort.

Call-back 122

Call-back Tools Follow-up Conversion 122

Understanding the Sales Force

JANUARY 15, 2025

How is it that in 2024, people are still hailing BANT as some kind of relevant and beneficial sales tool? Here are three reasons: Some suggest that it’s great as a lead scoring tool. The first page of this Google search reveals 10 articles written about BANT in 2024 alone.

Sales Process 173

Sales Process Lead Scoring Lead Rank Sales Qualified Lead 173

Zoominfo

APRIL 15, 2025

This highlights the lack of compelling bottom-line use cases delivered by mass-market AI tools, such as chatbots or basic CRM assistants, which are the most popular tools in our survey. These tools help streamline day-to-day tasks and offer actionable insights into prospect behavior.

Survey 130

Survey Forecasting Lead Scoring Lead Rank 130

Zoominfo

FEBRUARY 11, 2025

Sales teams are drowning in tools. For too long, sellers have been forced to juggle a grab bag of tools that claim to make selling easier. In reality, each of these tools tends to work independently and the gaps between these tools can swallow even the best go-to-market strategy. Its time to make them intelligent.

Strategy 147

Strategy Scale Marketing CRM 147

Zoominfo

AUGUST 27, 2024

By integrating with other account-based marketing tools, CRM systems, and customer data platforms, marketing account intelligence software creates a unified and comprehensive view of each customer. Built on the D&B Cloud, this solution offers a comprehensive suite of tools for data management , visualization, and benchmarking.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Zoominfo

DECEMBER 20, 2024

These tools are now essential for companies looking to maintain a competitive edge in a demanding market. They equip teams with tools for automating tasks, tracking engagement, and accessing real-time data, all of which accelerate the sales cycle and improve overall performance. What Are Sales Acceleration Platforms?

Scale 130

Scale SalesForce Analytics Hubspot 130

Zoominfo

JANUARY 21, 2025

The rapid adoption of GPT-based AI tools isnt simply a technological evolution in sales; its a fundamental restructuring of how teams work. And emerging solutions such as AI agents and AI SDRs are already accelerating time-to-market, enhancing team productivity, and delivering better ROI on tools and resources for early adopters.

Hiring 130

Hiring Lead Rank Intent Data Territories 130

Zoominfo

FEBRUARY 18, 2025

These tools not only help teams track performance, but improve engagement strategies and optimize sales workflows. But how can you choose the right tool for your team? These tools typically include features such as click-to-call functionality, local number generation, automated follow-ups, and call recording.

Outbound 130

Outbound Software Software Buyer Intent 130

Zoominfo

DECEMBER 6, 2024

Beyond Basic CRM Functionality While standard CRM tools offer basic lead routing, dedicated solutions excel at managing complex workflows. By integrating seamlessly with your CRM, these tools enhance functionality and boost team efficiency. Chili Piper Chili Piper combines form routing, chat, lead distribution, and scheduling tools.

Account 130

Account Sales Qualified Lead Lead Rank Account Based Marketing 130

Zoominfo

DECEMBER 20, 2024

The Salesforce AppExchange is a marketplace that makes it easy for busy IT and go-to-market professionals to find and leverage cloud computing and software solutions that work with Salesforce s industry-leading CRM tools and services. Integration: Tools that integrate smoothly with existing Salesforce workflows, minimizing disruption.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

Zoominfo

AUGUST 8, 2024

Enablement also has a halo effect on your culture and talent retention, giving sellers the tools, tactics, and confidence to stay motivated about building their careers. Sales intelligence software : Sales intelligence tools provide information about prospects, including insights into how to best reach, engage, and convert them.

Sales Enablement 130

Sales Enablement Strategy Scale Hiring 130

Zoominfo

FEBRUARY 24, 2025

Before ChatGPT and similar tools became mainstream, few business leaders explicitly sought AI-enhanced content creation solutions. This demand immediately surfaced once AI tools demonstrated what could be accomplished. Requires strong integration between data platforms and automation tools. Consider the case of generative AI.

Demand Generation Agencies 130

Demand Generation Agencies Lead Rank Ideal Customer Profile Scale 130

Nutshell

NOVEMBER 26, 2024

Benefits of affiliate management How to start an affiliate program Strategies for successful affiliate management Tools for affiliate management What is affiliate management? Campaign management Use tools that help you create and manage targeted campaigns with specific goals and performance metrics. Get started for free!

Commission 117

Commission How To Promotion Campaigns 117

Zoominfo

OCTOBER 9, 2024

By integrating with tools that incorporate target data from external sources and providing seamless communication between sales and marketing, these solutions provide a comprehensive view of target accounts and enable data-driven decision-making across the customer journey. By automating this aspect of the sales process, Align.ly

Software 130

Software Software Account Data 130

Hubspot Sales

AUGUST 26, 2024

Fortunately, AI tools like Conversica can fill in the gaps and analyze current and historical data to deliver personalized messages that inspire confidence in your prospects. Take it further: Check out this article on AI sales assistants to see how these tools can log customer notes, generate proposals, outline next steps, and more.

Follow-up 122

Follow-up Lead Rank Lead Scoring Leads 122

Sales 2.0

MARCH 31, 2025

Tools are getting better at reminding salespeople what they need to do, and when they need to do it, but its still up to us to act. Buyers need reminders of things they should do. Follow up is a critical part of selling. Its way too easy to miss the follow up you need to do to generate pipeline and progress opportunities.

Follow-up 195

Follow-up Gatekeeper Call-back Up-Sell 195