Hubspot Sales

SEPTEMBER 12, 2024

A 2024 HubSpot Blog Survey of 422 B2B professionals in the U.S. who make purchasing decisions for their teams (hereafter the 2024 B2B Buyer survey) found that half of them find the B2B buying experience outdated. The profile of your buyers will vary depending on your industry, but the 2024 B2B Buyer survey identifies a few key points.

Hubspot 116

Hubspot B2B Buyer Data 116

Nutshell

DECEMBER 22, 2023

Surveys are a fantastic way to gather unique data from your customers. If you’ve come to this page, it’s probably because you want to conduct an online survey, but you haven’t found the right survey tool yet. That’s why we’ve done the heavy lifting for you and gathered 10 of the best survey apps for businesses.

Survey 126

Survey Google Channels CRM 126

SBI Growth

OCTOBER 14, 2024

Interestingly, a survey by TrainingIndustry.com found that 43.5% Sales organizations continue to invest in customized sales training but are often challenged when it comes to demonstrating that the training had a lasting impact on how their sales team sells. of participants felt that sales skills training “needed improvement.”

Training 156

Training Survey Research Sales 156

No More Cold Calling

DECEMBER 29, 2017

In fact, 72 percent of companies in the Society for Human Resource Management’s 2016 Employee Benefits survey said they currently offer some form of wellness program, . A survey from Health IT Outcomes reported that 90 percent of employees surveyed said they wanted their company to provide a wearable device for tracking as an incentive.

Company 0

Company Survey Study Incentives 0

Zoominfo

MARCH 17, 2021

To better understand what companies are spending money on, ZoomInfo surveyed over 400 CEOs, IT professionals, and marketers to understand patterns of near-term investment and cost cutting. Over 60% of marketers surveyed mentioned increasing their budget over the next 6-months to solve issues related to lead generation and analytics.

Company 324

Company Survey ROI Face-to-face 324

Sales and Marketing Management

SEPTEMBER 28, 2020

Census Small Business Pulse Survey estimates that less than 20% of businesses have enough cash reserves to cover three months of operations. A SalesHacker survey of a variety of sales professionals highlights the depth of the issue. 57% of professionals surveyed are generating fewer leads, with an average decrease of 20%.

Small Business 317

Small Business Small Business Lead Rank Sales Qualified Lead 317

SBI Growth

MARCH 9, 2022

Based on a survey of nearly 100 B2B companies, this week’s chart displays a detailed view of what the typical SalesTech stack looks like and how companies perceive the tools in which they’ve invested. This has been a significant pain point facing revenue growth leaders and is magnified by the lack of adoption of critical tools.

Tools 347

Tools Survey B2B Research 347

The Pipeline

OCTOBER 15, 2020

Be the first to respond to an in-depth survey into prospecting today and moving forward. The Survey is a joint initiative with Hippo Video, the premier video prospecting, and sales platform for B2B sales professionals. Click the button below to start the less than the 5-minute survey.

Survey 235

Survey How To Analysis Lead Rank 235

Sales and Marketing Management

AUGUST 9, 2022

A survey or more than 100 B2B marketing managers revealed some telling statistics on the importance of their channel partnership strategies. The post Channel Partnerships by the Numbers appeared first on Sales & Marketing Management.

Channels 326

Channels Survey B2B Strategy 326

Steven Rosen

MAY 15, 2021

The STAR Sales Manager Survey set out to gauge the development priorities of sales organizations. The survey found that 50% of organizations are providing ongoing support for their front-line sales managers. If you have any questions or comments on the survey or this article, feel free to contact me at steven@starresults.com.

Survey 358

Survey Coaching Training Sales Talent 358

Sales and Marketing Management

FEBRUARY 23, 2022

A survey of more than 150 B2B sales leaders identified the mindsets, attributes and behaviors that differentiate the best in the sales profession. Here are five skills that sales leaders must help their reps develop to enhance their performance.

Coaching 317

Coaching Survey B2B Sales 317

SBI Growth

FEBRUARY 8, 2024

A survey from SBI in Q3 2023 shows that commercial leaders are feeling the effects, with a staggering 69% of CEOs seeing lower seller productivity. Sellers today have an unenviable job: buyers are increasingly conservative, and deals are taking longer to close.

Survey 317

Survey How To Sales Enablement Buyer 317

Zoominfo

APRIL 13, 2020

Martin, ZoomInfo surveyed 350+ B2B buyers, and we put this question to the test. Are there differences in selling to women vs. men in B2B sales? Isn’t it all the same? If that’s the mentality you’ve adopted, it might be time to rethink. In partnership with leading sales linguist Steve W.

Survey 311

Survey B2B Buyer Marketing Qualified Lead 311

SBI Growth

NOVEMBER 10, 2021

Further complicating sales leaders’ efforts to hit quota, on average, surveyed leaders are operating with 31% of sales capacity that’s either open headcount or in year 1 on the job, indicating partial capacity at best.

Hiring 317

Hiring Survey Quota Revenue 317

Understanding the Sales Force

JUNE 1, 2021

My first attempt to understand how 2022 might look was to survey Objective Management Group's Partners (sales development experts that provide OMG's assessments to their clients). It seemed odd that the masked and maskless numbers flipped in twenty-four hours but I loved it. We were much closer to normal.

Travel 334

Travel Survey Groups Objections 334

Anthony Cole Training

MAY 17, 2024

According to the 2023 Edelman Trust Barometer, “Only 59% percent of the 32,000 global respondents to the firm’s 23rd annual trust and credibility survey trust financial services to do what is right, compared to 75% who trust technology and 71% who trust education and food & beverage companies — the top 3 most trusted industries.

Survey 274

Survey Education Consumer Industry 274

Sales and Marketing Management

OCTOBER 15, 2020

In late 2019, we surveyed more than 3,000 U.S. Our survey shows that employees place a high value on recognition they receive from their colleagues, too. You have the power to reengage your teams. By recognizing team members’ achievements and rewarding them for a job well done. Recognition strengthens relationships.

Incentives 340

Incentives Incentive Survey Sales Qualified Lead 340

SBI Growth

NOVEMBER 21, 2023

Based on SBI’s survey data, revising how productive their go-to-market (GTM) teams are and finding solutions to raise that benchmark is what’s going to make the difference here. The beginning of 2023 marked the start of more conservative spending for CEOs, which is likely to continue until the year ends.

Survey 296

Survey Data Marketing Strategy 296

The Pipeline

OCTOBER 20, 2020

See for yourself: Take the survey today and have your say about how we prospect through and past the pandemic. Every day, managers send their people on the field to do something they completely lack the skills to do. Kicking a field goal is not like a touchdown. Just like prospecting is not selling.

Prospecting 298

Prospecting Survey Video Sales 298

SBI Growth

NOVEMBER 23, 2021

Most commercial leaders agree that customer experience is important; we found the same: 67% of all companies surveyed are planning a significant CX initiative for 2022. That number jumps to 85% of high performing companies).

Retention 292

Retention Survey Strategy Company 292

SBI Growth

AUGUST 31, 2020

In a survey of nearly 200 CMOs taken last year, the following question was asked – in what area of business leadership would you most like your influence to grow? Overwhelmingly, the most common answer was in the area of.

Revenue 267

Revenue Strategy Survey Marketing 267

Zoominfo

FEBRUARY 24, 2025

Aggregating and cleaning large datasets can be resource-intensive Use Case 2: Listening to Customer Frustrations at Scale Natural Language Processing (NLP) capabilities enable AI to process millions of text inputs, such as support tickets, open-ended survey responses, and even online forums.

Demand Generation Agencies 130

Demand Generation Agencies Lead Rank Ideal Customer Profile Scale 130

Anthony Cole Training

JUNE 21, 2022

In fact, three-quarters of surveyed buyers prefer virtual sales over traditional sales. Many people prefer purchasing things online nowadays. If virtual selling is already part of your business strategy, you might want to ramp your efforts up. Here are 5 proven tips to help you increase virtual sales.

Survey 265

Survey Up-Sell Buyer Sales 265

Steven Rosen

DECEMBER 3, 2018

The results from Sales Mastery sales executive survey showed that 1/3 of executives surveyed, said that “ sub-optimal sales manager coaching” is one of their top 3 barriers to achieving their objectives in 2018. CEB Coaching Effectiveness Survey Findings: Coaching effectiveness: 19% improvement in performance.

Hiring 272

Hiring Coaching Survey Sales Coaching 272

Zoominfo

APRIL 30, 2021

Here’s what the data says: According to a recent ZoomInfo survey of approximately 600 sales and marketing professionals, 54% of respondents said their organization hosted virtual events, while 40% stopped hosting events completely after the pandemic began in 2020. But there are some caveats to consider. Hot leads come from speaking sessions.

Trade Show 264

Trade Show Top of Funnel Funnel Conference 264

No More Cold Calling

DECEMBER 13, 2018

In one online survey, my colleagues and I found that nearly 9 out of 10 people say that at least once a week, their friends or family stop paying attention to them in favor of something happening on their digital devices. According to another VitalSmarts survey , not much. So, what do you do when faced with these interruptions?

Face-to-face 294

Face-to-face Cold Calling Survey Research 294

No More Cold Calling

AUGUST 14, 2019

By chance, they were conducting a customer satisfaction survey with 50 of their best clients. The survey was several rounds. To this day, I have no idea where the question came from, but that survey was the genesis of my business. The survey had a seven-point scale, with seven being high.

Referrals 291

Referrals Cold Calling Survey Scale 291

Zoominfo

FEBRUARY 20, 2025

We surveyed over 11,000 revenue professionals to uncover exactly how GTM teams use ZoomInfo to expand markets, accelerate sales cycles, and drive revenue. For frontline go-to-market (GTM) professionals, the struggle is real: Too much administrative work, too little selling time, and too many missed opportunities. The results?

Report 130

Report Account Based Marketing Sales Qualified Lead Customer 130

Membrain

FEBRUARY 16, 2025

With a strong connection to sales leaders in New Zealand and Australia, Mike will share insights from the 10th annual Mood of the Sales Leader Survey, offering practical advice and real-world examples to navigate economic shifts and technological advancements.

Trends 77

Trends Strategy Survey Examples 77

Sales and Marketing Management

NOVEMBER 11, 2020

That’s been by necessity: In a world where 73% of attendees are still pining for in-person events (only 4% of respondents to a recent survey feel that virtual events are more valuable than in-person), some event organizers and speakers are taking on the challenge. Organizers and speakers are reinventing virtual events.

Demand Generation Agencies 358

Demand Generation Agencies Face-to-face Lead Rank Conference 358