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The Sales Enablement Market Is Consolidating – and It’s a Good Thing

Sales and Marketing Management

Author: Jason Liu Sales enablement software has been around for a while now. While sales training is important, it’s only the beginning – and many sales reps forget the best practices and fine details they learn in training as time goes by. Additionally, there is constant turnover among vendors.

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Accelerating Software Sales in a No-Touch World with Virtual PoCs and Demos

Sales and Marketing Management

Author: Annie Reiss, Chief Marketing Officer, CloudShare While businesses determine how to safely return to something resembling a pre-COVID world, software sales teams are still racing to meet their quotas and keep business moving. One of the biggest obstacles for sales teams is succinctly educating prospects on complex software.

Software 177
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Change With Your Customers, Not The Competition

SBI Growth

Overview : Acme was the preferred vendor in the market. These LDRs were well trained and capable of qualifying true prospects. Prospects who did engage were speaking with multiple vendors as well. Overview: Beta Company provided a software product that was one of top 3 solutions within their small-medium business target market.

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Just Out! Our Top 20 Sales Tech Vendors to Follow at Dreamforce #DF17

SBI

Altify @altifyinc Altify is the digital sales transformation software company, helping sales teams win the deals that matter and increase wallet share with a suite of software products that improve opportunity and account management. My Hot Picks for Off-Site SalesTech Vendor Events. Make more money, faster with CallidusCloud.

Vendor 140
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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CRM Implementations Cost An Estimated $4.6 billion Annually, New Analysis Says

Zoominfo

So the company begins defining requirements for new CRM software, and two months later selects a vendor. There are extra costs for bigger firms because large CRM implementations are complex ; they include voluminous data migration, more record cleaning, and heavier employee training compared to smaller projects.

Analysis 246
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Marketing Automation is Not Marketing Strategy

Pointclear

Marketers thought that the new CRM software would solve their customer service and customer retention problems. Not only was it a nightmare to get up and running, the software served only to automate the processes—good or bad—that companies already had in place. Train up your team. Expectations dashed.

Marketing 266