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90+ Important B2B Content Marketing Statistics

Zoominfo

45% of content marketers say they have the right tools to manage content marketing efforts, but aren’t using them to their potential ( source ). Buyers say they will share information in exchange for webinars (79%), white papers (76%), third-party/analyst reports (66%), e-books (63%), and case studies (57%) ( source ).

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Your 2014 Marketing Budget Roadmap

SBI Growth

By signing up, you will get a copy of our Marketing Spend Assessment tool and Best Practice. Let your buyer research, personas & BPMs drive your content output: Blog Posts, Ebooks, White Papers, Newsletters, Customer Interviews, Video, Webinars, Slideshare, Print Articles, Live Events. Spending too Much on the Wrong Things.

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The Pipeline ? Mobile Apps for the Mobile Sales Force

The Pipeline

Stored in CRM , Communication , Guest Post , Review , Sales 2.0 , Sales Success , Sales Tool , Sell Better , execution. We at Software Advice typically focus on sales force automation software , but we decided to broaden our focuse and see what is available on mobile devices to match the needs of a mobile sales force.

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Why Marketing Management Must Master Deep Digital Analytics

Pointclear

Her time is now spent wallowing in superficial spreadsheets, managing the conflicting software results from media and a budget with a requirement for a direct correlation to revenue. AT Internet also has a wide range of white papers to guide and teach the uninitiated. So, my advice to this marketer? About the Author.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

With the right software and strategies, you can get a lead capture page up, running, and working for your business in no time. How Lead Capture Pages Help Sales Teams 15 Lead Capture Page Software Options Tips for Creating an Optimized Lead Capture Page What is a Lead Capture Page? What is a Lead Capture Page?

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Key Elements for Evaluating Quote and Proposal Software

Cincom Smart Selling

Quote and proposal software has generated a lot of buzz. Postings on social media, commentary from industry analysts, as well as user and vendor blog posts and white papers, all offer advice and information about automating the quote and proposal functions within the enterprise. The performance of these systems varies greatly.