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The top 5 virtual event software platforms of 2020

Nutshell

A virtual event platform is a tool that will allow you to recreate the vibe of an in-person conference or trade expo over the internet. Users should be able to host multiple speakers in both live-streamed and pre-recorded sessions using this kind of software, as well as enable attendees to interact with event hosts at predetermined times.

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The Lead Generation Strategy Guide

Zoominfo

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. Types of B2B Lead Generation Strategies. What does a “good lead” look like anyway? What is Lead Generation?

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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

If you spend more of your time scouring the internet for leads than actually closing deals, consider adding lead capture pages to your marketing strategy. With the right software and strategies, you can get a lead capture page up, running, and working for your business in no time. What is a Lead Capture Page?

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The 7 Best Sales Funnel Software Tools for 2020

Hubspot Sales

The term "sales funnel software" generally refers to platforms and resources that facilitate that process by helping businesses automate or create assets such as landing pages, follow-up emails, and payment gateways. In short, they provide tools and features to help turn interested prospects into paying customers. ClickFunnels.

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The 4 Common Mistakes of LinkedIn Social Selling Initiatives

SBI Growth

These tools provide the sales team with the prospect’s business objectives, problems, and fears. They come with webinars and on-demand learning videos.”. They come with webinars and on-demand learning videos.”. LinkedIn is software. In the end, you will have implemented a software tool, not Social Selling.

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Coronavirus is Spurring Adoption of Digital Tools – Which are Here to Stay?

Zoominfo

Over the last few weeks, we have tracked ZoomInfo’s database of over 14 million companies and +30,000 technologies to see what digital tools companies are adopting. Digital Tools Growing During Coronavirus (and Post-Pandemic Predictions). Since January 30, we have seen a 21% increase in the adoption of electronic signatures tools.

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Social Selling is Personalized Selling

No More Cold Calling

The good news is it’s all about doing research and building relationships—and you already know how to do that. My colleague, Nancy Nardin, knows about every sales tool there is. However, as she once told me, “Unless a tool increases productivity, it’s a waste of time.” The key is to do it strategically and use smart tools.