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The Complexities of Selling Technology to Business

The Pipeline

This is no more true when selling technology to business – software, hardware, telecommunications, infrastructure, etc. We’ll use enterprise software as an example to make our points. It can be a long process, but none tend to be as long a process as software sales. Long Sales Cycles.

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Is Your Customer at the Center of Sales Onboarding?

SBI Growth

Ingrid Inward – She Struggles Selling Software. She was eager to train for her new role selling software solutions. Contrast Oscar’s experience at his new job as a telecommunications sales rep. Click here and here for tools to get started. Ingrid was a successful pharmaceutical rep. Author: John Kenney.

Hiring 324
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Welcome, Gen A: The Age of Automation for Sales and Marketing is Here

Zoominfo

The problem, it turns out, is that the people who need those tools the most simply don’t know how to use them. Traditionally, software developers and designers worked in their own world, and marketers and sales reps stuck to theirs. They learned to use the software better. A Lack of Training. The Rise of Cross-Functional Teams.

Marketing 252
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Buyer’s Guide: Finding the Right Lead Routing Software for Your Business

Zoominfo

But finding the best lead routing software for your business takes special consideration — your team has unique needs, and all lead routing solutions are not created equal. The telecommunications and mass media company revamped its lead routing process from end to end, saving sales teams days and days of wasted effort. “We

Lead Rank 130
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12 Sales Metrics that Matter Most-Harvard Business Review

HeavyHitter Sales

I recently conducted an extensive research project involving more than one-hundred vice presidents of sales at top technology companies (software, Cloud, computer hardware, and telecommunications) to better understand the art and science of managing a sales organization today. Telecommunications salespeople averaged $3.3

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NAICS Code Directory for Sales and Marketing Teams

Zoominfo

333514 Special Die & Tool, Die Set, Jig, & Fixture Manufacturing. 333515 Cutting Tool & Machine Tool Accessory Manufacturing. 333517 Machine Tool Manufacturing. 333991 Power-Driven H&tool Manufacturing. 334614 Software & Other Prerecorded Compact Disc, Tape, & Record Reproducing.

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The Age of Automation for Sales and Marketing is Here

Zoominfo

The problem, it turns out, is that the people who need those tools the most simply don’t know how to use them. Traditionally, software developers and designers worked in their own world, and marketers and sales reps stuck to theirs. They learned to use the software better.

Marketing 130