SBI Growth

APRIL 20, 2013

Your competitor rolls out a new groundbreaking feature / tool, and you had no idea it was coming. Download this tool for Tips on Tracking Competitive Activity. An article written by Jenna Cheng cites the following: “Several research studies reveal the growing importance of social technologies to competitive and marketing strategy.

Social Media 316

Social Media Competition Media Eloqua 316

Hubspot Sales

SEPTEMBER 29, 2023

According to a study from Second Nature Sales Coaching , 96% of respondents agree or strongly agree that effective sales coaching positively impacts sales reps’ performance. Additionally, with features like call coaching software — some tools can even help you help them level up their conversations. Sales Coaching Tools Gong.io

Sales Coaching 115

Sales Coaching Software Software Coaching 115

Hubspot Sales

NOVEMBER 11, 2022

So before you begin any new venture, it’s a good idea to complete a feasibility study. Feasibility studies help to determine the success (or failure) of your proposed project or plan. These types of studies help you make better, informed business decisions. Here, you’ll learn how to run feasibility studies.

Study 98

Study Examples Forecasting Proposal 98

Zoominfo

MAY 5, 2020

Over the last few weeks, we have tracked ZoomInfo’s database of over 14 million companies and +30,000 technologies to see what digital tools companies are adopting. Digital Tools Growing During Coronavirus (and Post-Pandemic Predictions) 1. Since January 30, we have seen a 21% increase in the adoption of electronic signatures tools.

Tools 130

Tools Real Estate Travel Face-to-face 130

Sales and Marketing Management

SEPTEMBER 8, 2018

An email autoresponder is a digital tool that allows webmasters send automated personalized emails, triggered by custom circumstances. After a week, a new email is being delivered, showcasing the best links, blog posts and case studies of your brand. Offer them a case study that proves something that’s relevant to them.

Case Study 237

Case Study Discount Webinar Metrics How To 237

Sales and Marketing Management

FEBRUARY 3, 2020

Although company websites, content and sales presentations are highly used assets when evaluating an organization and its products, a Harvard Business Review study determined that customer references are an influential decision support tool too. Demo reference technology tools.

Ideal Customer Profile 248

Ideal Customer Profile Customer Policies Promotion 248

SBI Growth

JUNE 20, 2019

Is your sales team spending too much time doing other things besides selling? Do you feel like you can’t ever focus on strategic objectives because you are too weighed down by a constant stream of ad hoc data requests?

Tools 209

Tools Objections Data Google 209

Crunchbase

DECEMBER 6, 2021

There’s no shortage of paid and free sales prospecting tools on the market these days, all touting time-saving features. But who of today’s busy sales professionals has the time to vet hundreds of lead generation and sales prospecting tools, let alone road test them to find the best fit?

Ideal Customer Profile 111

Ideal Customer Profile Tools Prospecting Lead Rank 111

Zoominfo

APRIL 24, 2020

We know, according to ZoomInfo data, as of the end of March, most small businesses still lacked critical tools to enable team collaboration and web conferencing in remote working conditions. Vacation Rental, Expense Management, and Fitness and Gym management software saw significant decreases in traffic surges. Glad you asked!

Outsourcing Services 227

Outsourcing Services Intent Data Transportation Intent 227

Sales and Marketing Management

FEBRUARY 22, 2019

A Forrester Consulting study commissioned by Mediafly reports that the B2B companies surveyed work with an average of 176 partner companies. Indirect channels contribute to 49 percent of total company revenue but are provided access to devices and software at 1.4 To accomplish this, all sales representatives need the proper tools.

Sales Technology 218

Sales Technology B2B Sales Enablement Enterprise 218

Zoominfo

FEBRUARY 28, 2018

A salesperson’s CRM—or customer relationship management platform—is one of the most used tools in their technology stack. In fact, a recent study revealed that every dollar spent on CRM implementation yields a return of as much as $8.71 Yet, studies show that most companies only analyze roughly 12% of the data they have ( source ).

B2B 225

B2B Social Media CRM Social Selling 225

Sales and Marketing Management

OCTOBER 4, 2018

For instance, a CRM software maker may work with customers who may also pay for other business tools like VoIP and enterprise text messaging. A good example of this strategy is the eCommerce software company Shopify. The most effective way to execute your upstream marketing campaign is by understanding customer behavior.

Marketing 214

Marketing How To Trade Show Segment 214

BuzzBoard

OCTOBER 26, 2023

With a multitude of options at your fingertips, choosing the right AI sales tool has become a decisive factor in determining the success and sustainability of your sales efforts. Make sure the tool you choose has the capacity to achieve your objectives. First and foremost, take stock of your existing software and processes.

Sales Tools 104

Sales Tools Tools Vendor How To 104

Zoominfo

JANUARY 18, 2021

Whether it be an existing customer, a past customer, or a potential one, CRM tools are geared towards managing those relationships and leveraging the data in order to improve future interactions. CRM is the fastest growing enterprise application software category for a reason — it works. This is where CRM systems come into play.

CRM 204

CRM Data Ideal Customer Profile Strategy 204

Hubspot Sales

SEPTEMBER 12, 2024

We’ll dig into the findings and see what we can learn from the study, but let’s start with some definitions. B2B Buyer Stats First and foremost, B2B buyers are users of the tools they buy. Ninety-five percent use the software to some degree, 78% use it regularly, and only 5% don’t use it at all.

Hubspot 116

Hubspot B2B Buyer Data 116

Sales and Marketing Management

AUGUST 13, 2018

Author: Warren Fowler Traditional B2B organizations relied mostly on the raw talent of their sales agents, but it all changed with the emergence of CRM tools. The tool can improve your sales funnel, enhance consumer journey, and eliminate administrative time waste. This is where CRM software steps in to save the day.

CRM 168

CRM Top of Funnel Leads Marketing Qualified Lead 168

Sales and Marketing Management

MAY 4, 2020

Author: Nick Lisette Email remains one of the best marketing tools at our fingertips, and yet it’s also one of the most underutilized. A study we conducted found that having a logo at the top of your email increases your response rate by up to 12%. In this scenario, your problem is a lack of branding.

Email Marketing 265

Email Marketing Marketing Follow-up Data 265

Sales and Marketing Management

SEPTEMBER 7, 2017

These tools provide real-time alerts that enable SDRs to connect with prospects at their “moment-of-interest”—the exact moment they open their email, click on a link, or download content (an article, case study, white paper or other offer). Email templates that enable response to prospects in their moment of interest.

Engineering 180

Engineering Top of Funnel Revenue Hiring 180

Allego

OCTOBER 8, 2024

A strong sales training program combined with modern sales training software directly impacts sales performance, win rates, and overall revenue. Sales training software is a key component of an effective training program. All of which can be found in modern sales training software.

Software 62

Software Software Training Scale 62

Sales and Marketing Management

JUNE 15, 2018

This online tool becomes a bonding experience for your staff and external relationships. Support costs plummeted, as one study recognized that 80 percent of their support questions were now answered within the community. online community software available, phpBB. Digital tools. This tool can be dynamic.

Hiring 191

Hiring Lead Rank Face-to-face Banking 191

Zoominfo

SEPTEMBER 12, 2018

In fact, certain studies show that well-crafted voicemails can improve response rates anywhere from 3% to 22% ( source ). Study the prospect’s business website and social media profiles, then, select one or two details to reference in your voicemail. Of course, this tactic isn’t possible without conducting research prior to the call.

Call-back 210

Call-back Follow-up B2B Social Media 210

Zoominfo

AUGUST 8, 2024

Here are some of the most important tasks: Onboarding sales teams Ongoing learning initiatives for sales Developing assets to reference and use (case studies, email templates, etc.) Sales intelligence software : Sales intelligence tools provide information about prospects, including insights into how to best reach, engage, and convert them.

Sales Enablement 130

Sales Enablement Strategy Scale Hiring 130

Zoominfo

JULY 11, 2018

45% of content marketers say they have the right tools to manage content marketing efforts, but aren’t using them to their potential ( source ). Buyers say they will share information in exchange for webinars (79%), white papers (76%), third-party/analyst reports (66%), e-books (63%), and case studies (57%) ( source ).

Top of Funnel 255

Top of Funnel B2B Marketing Social Media 255

Sales and Marketing Management

APRIL 7, 2019

According to the International Journal of Applied Studies , the largest contributor to merger and acquisition failure is people – specifically, a lack of effective communication between them, and an inability to successfully traverse cultural differences. Says the study author, “…the employee must be pivotal.

Hiring 176

Hiring Pivotal Scale Journal 176

Mindtickle

OCTOBER 21, 2024

of reps feel enablement preps them to meet quota 0 % Sales enablement tools greatly impact the success (or failure) of any sales enablement program. It’s important to choose your tools wisely. Today, we’ll explore 20 of the best sales enablement tools. Later on, we’ll take a closer look at each of these top tools.

Sales Enablement 52

Sales Enablement Tools Software Software 52

Sales and Marketing Management

MAY 4, 2020

Author: Nick Lisette Email remains one of the best marketing tools at our fingertips, and yet it’s also one of the most underutilized. A study we conducted found that having a logo at the top of your email increases your response rate by up to 12%. In this scenario, your problem is a lack of branding.

Email Marketing 248

Email Marketing Marketing Follow-up Data 248

No More Cold Calling

AUGUST 24, 2017

They don’t have the skills or tools for success in a Sales 3.0 They invest dollars in upgrading ERP Systems, marketing, equipment, and software each year, but for some reason, they don’t see value in upgrading the education provided to their sales and service teams. A study conducted by the Forum Corp. environments.

Hiring 214

Hiring Account SalesForce Quota 214

Zoominfo

MARCH 4, 2018

Consider these statistics ( source ): In a study of 650 multi-channel marketing campaigns, personalized campaigns consistently and overwhelmingly beat out static campaigns in generating a high response rate from recipients. Luckily, technological advancements have allowed us to leverage tools to do the dirty work for us.

Marketing 194

Marketing Scale Segment Channels 194

Hubspot Sales

DECEMBER 28, 2020

A study by Gartner's uncovered that enterprises lose out on up to 10% of their annual sales due to poor planning. Moving into 2021, sales territory mapping software is here to help clear up the ambiguity, help you plan for the future, and get your team on the right track. What tools fit your needs?

Territories 140

Territories How To Demographics Software 140

Zoominfo

FEBRUARY 1, 2021

For instance, if your software solution increases your customer’s sales by 400%, that’s value. Consider this: “Throughout your effort at finding and scaling your go-to-market, you need to be carefully studying your customers’ experience with the product ,” wrote Matt Munson, CEO coach, and angel investor. Phase 2: Consideration.

Small Business 145

Small Business Small Business Ideal Customer Profile Lead Rank 145

Sales and Marketing Management

DECEMBER 12, 2018

Mark Finick, Marketing Manager at EssayOnTime, left us a great insight: “Many successful businesses offer free reports, case studies, software trials, and product samples to “warm” their audiences and take them one step closer to the purchase. Study Your Competition.

Marketing 196

Marketing Social Media Scale Case Study 196

Hubspot Sales

JUNE 23, 2022

In many cases, people don't fully understand these tools, their capabilities, or how they work. Here, we'll dive into 11 tips for selling AI tools, NFTs, and VR real-estate. Do you have any case studies to share? According to a study by Goldman-Sachs , an estimated 1.4 How to Sell Emerging Technology. Tips for Selling AI.

Real Estate 111

Real Estate Tools Film Hiring 111

Sales 2.0

MARCH 15, 2023

AI can be good for the buyer too If AI tools are used thoughtfully to prepare for all calls with prospects or buyers, this could actually be good for buyers too. Add tools carefully It’s easy to end up with too many sales tools. Companies should avoid thinking that just adding a tool will solve their sales problems.

Outsourcing Services 195

Outsourcing Services Tools Buyer Industry 195

Zoominfo

JULY 1, 2018

In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). To get started, invest in a social media management tool, track your competitor’s profiles, and monitor branded hashtags.

Buyer 190

Buyer Social Media Social Selling Incentives 190

Zoominfo

SEPTEMBER 24, 2021

More than 20 years later, sales professionals are on the verge of another groundshift, this time to sales automation tools. Evidence suggests there will be increased adoption of this software and, similar to CRM, it will change how sales teams prospect and engage with leads. High-growth firms are much more likely (26.2 percent vs. 16.6

Face-to-face 130

Face-to-face Sales Automation Scale CRM 130

SalesFuel

NOVEMBER 7, 2024

I’m a long-time fan of video tools for selling. Among Tools for Selling, Video Rules According to Google, 70% of B2B buyers and researchers incorporate video content into their decision-making journey. Understanding the power of video tools for selling will help you compete better and achieve your marketing goals.

Video 59

Video Tools Advertising Advertising 59

Zoominfo

APRIL 30, 2018

Studies show that recruiters who use analytics significantly outperform recruiters that don’t use analytics ( source ). And, with tools like Google Analytics being completely free – you really have no excuse not to give it a try! You might not be a master at data analysis, but with tools like Google Analytics, you don’t have to be.

Analytics 208

Analytics Google Analytics Social Media Channels 208