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The Problem with Inbound Leads - A Sales Rep's Perspective (& Solution)

Pointclear

The leads came from a webinar. The webinar was called, "The Future of Social Media." Which is relevant when you''re selling social media management software. Think about who uses social media management software? But, who wants to watch a webinar on the "Future of Social Media"?

Inbound 262
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The Lead Generation Strategy Guide

Zoominfo

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. Types of B2B Lead Generation Strategies. Social Media. it’s called SOCIAL media, after all?—offers

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The top 5 virtual event software platforms of 2020

Nutshell

Users should be able to host multiple speakers in both live-streamed and pre-recorded sessions using this kind of software, as well as enable attendees to interact with event hosts at predetermined times. This kind of tool is different from a virtual meeting software like Zoom or GoToMeeting. Audience polls.

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Want To Learn How To Sell To Tough Customers? Join Me For My.

Jeffrey Gitomer

Join Me For My Next Webinar On May 17. Take some time out of your day on May 17 and join me for my webinar. You have the option of choosing from two sessions: 11 AM EST or 2 PM EST. To register for my webinar, click on the photo below: Gitomer Webinars Frequently Asked Questions: Will these be recorded and available online?

Hiring 220
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The Lead Generation Strategy Guide

Zoominfo

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. The key to a sound content marketing strategy is mapping messaging to a sales funnel. What Is Lead Generation?

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Disrupted, Not Derailed–Your Pipeline in the Time of Covid

Sales 2.0

My company, SalesRoads (North America’s leading B2B Appointment Setting and SDR Outsourcing firm), spends much of its time supporting the SaaS (software-as-a-service) industry, so we wanted to better understand their situation in this pivotal moment. As it happens, our data largely bears that theory out.

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90+ Important B2B Content Marketing Statistics

Zoominfo

B2B Content Marketing Strategy. 91% of B2B marketers say they use content marketing in their overall strategy ( source ). 37% of B2B marketers have a documented content marketing strategy, while 38% have a strategy without formal documentation ( source ). 25% say they have a young maturity level.