Sales 2.0

JULY 2, 2024

Then we added social media to the mix. At first it was really social, but now social media is full of marketing messages. So, we started scanning social media posts too. Every now and then a real person would appear in your inbox, but you must scan through dozens of junk emails to find them.

Prospecting 417

Prospecting Social Media Channels Referrals 417

No More Cold Calling

DECEMBER 26, 2024

It’s easier to go along with what everyone else is doingto write blogs, comment on social media, write catchy email subject lines, and rely on inbound marketing to fill your pipeline. .” That’s what my first manager told me, and I’ve never forgotten her comment. Her words are just as true, if not more so, today.

Referrals 317

Referrals Cold Calling ROI Sales Qualified Lead 317

Smooth Sale

JANUARY 8, 2025

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Tips to Make Your Social Media Posting Catchy Social media is noisy; everybody wants attention, and you probably wonder how to make your content noticed without resorting to gimmicks. Engage Like You Mean It Social media is meant to be social.

Social Media 113

Social Media Media Film Face-to-face 113

Zoominfo

OCTOBER 31, 2024

For example, AI can synthesize data and signals that reveal prospect behavior, such as website visits, engagement with content, or social media activity, and produce an actionable recommendation of how to reach out.

Scale 235

Scale Sales Qualified Lead Intent Data CRM 235

SocialSellinator

MARCH 13, 2025

Discover inspiring social media campaign case study insights, ROI tips, and success stories that captivate and engage audiences.

Case Study 94

Case Study Social Media Study Campaigns 94

No More Cold Calling

DECEMBER 6, 2019

It’s email blasts, video calls, text messages, and cold outreach on social media. Whether you’re sending direct mail, knocking on doors to make an in-person sales call, sending unsolicited email, or prospecting on social media —your leads are cold, and your outreach is uninvited. STOP Cold Calling.

Cold Calling 365

Cold Calling Social Media Telemarketing Referrals 365

SocialSellinator

MARCH 18, 2025

Optimize your strategy with our Social Media Cheat Sheet for Businesses. Get expert tips on image sizes and engagement tactics.

Social Media 88

Social Media Media Strategy 88

Sales 2.0

MAY 1, 2020

Social media connecting : This one works best with people who hang out a lot on social media, like sales and marketing consultants. If you want to get to someone that loves to post on social media, commenting consistently over time on their content can get you a real meeting. Who gets these anymore?

Enterprise 416

Enterprise Enterprise Social Media Referrals 416

SMEI

DECEMBER 20, 2022

Chatbots: Many businesses use chatbots on their websites or social media platforms to interact with customers in real-time. Sentiment analysis: AI can be used to analyze customer reviews, social media posts, and other forms of customer feedback to understand how customers feel about a brand or product.

Trends 61

Trends Social Media Marketing Airlines 61

No More Cold Calling

DECEMBER 29, 2020

Look beyond all the usual places when sourcing leads, as they are no longer relevant; instead, tap into promising social media exchanges, referrals from existing customers and service interactions. That’s why we see so much bad behavior on social media. They want a sale, and they want it now.

Referrals 432

Referrals Customer Social Media Revelation 432

Hubspot Sales

SEPTEMBER 30, 2024

Activities like prospect outreach, cultivating brand awareness, and online relationship building are all enhanced by social media — so having a solid presence on these platforms can really help your case. But navigating social selling isn‘t always straightforward. However, it doesn‘t work on social media.

Social Selling 108

Social Selling Social Media Media Networking 108

Sales 2.0

OCTOBER 21, 2024

Some people see this as a new way for salespeople to generate even more outbound email (and social media messages). Today we are in the age of generative AI. This new technology allows us to create content at a huge scale. I predict buyers will react with their own AI defenses to this fresh tsunami of unwanted outreach.

Scale 195

Scale Social Media Outbound Referrals 195

Sales and Marketing Management

FEBRUARY 24, 2021

Also, make sure to include a contact page and a form, along with links to your social media profiles so that your audience can engage with you. Choose a primary content channel (like a blog, social media platforms, or a podcast), and focus on creating content that is: High-quality. Build Your Brand on Social Media.

Top of Funnel 301

Top of Funnel Social Media Google Analytics Scale 301

Sales 2.0

OCTOBER 9, 2020

You could add people to your team to do things like: Post content for you on social media Look for content from others that you can curate on put on social media Research prospects lists Research account information for you so you can make customized approaches to prospects Update the CRM for you Help you write and edit your proposals.

Account 385

Account Social Media Scale Small Business 385

Sales Gravy

JANUARY 1, 2025

Key Takeaways: - Follow-up Touchpoints: An eight-touchpoint follow-up strategy is recommended, with touchpoints spread over a 12-week period, incorporating multiple communication methods like email, phone, social media, and video. Email, social media, phone calls, and video messages all offer opportunities to connect with leads.

Trade Show 98

Trade Show Follow-up Webinar Metrics Lead Scoring 98

Sales and Marketing Management

FEBRUARY 8, 2021

There are two dovetailing arguments for using TikTok, the fastest-growing social media platform, as a B2B marketing tool: Its generous algorithm and its lack of polish. Third-party reports show that companies advertising on TikTok are getting significantly higher ROI than legacy social media advertising. to go viral?

B2B 285

B2B Top of Funnel Social Media Advertising 285

Sales and Marketing Management

MARCH 20, 2024

Social media likes offer a surface-level view of engagement that doesn’t necessarily translate to real business value. Aim higher. The post Likes Galore, Sales Zero? appeared first on Sales & Marketing Management.

Social Media 295

Social Media Media Sales Marketing 295

No More Cold Calling

OCTOBER 1, 2021

How do I sell effectively on social media? Is Asking for Referrals on Social Media Rude? Far too many sales teams get social selling all wrong. Social media is the place to begin a conversation and begin a relationship. Read “ Is Asking for Referrals on Social Media Rude? ”).

Referrals 316

Referrals Decision Maker Cold Calling Social Media 316

The Pipeline

SEPTEMBER 13, 2021

Brooke Friendly is an experienced Marketing Director developing diverse customer solutions and revenue generating campaigns through new and innovative content for digital, web, video, radio, print & social media on a national scale.

Scale 308

Scale Social Media Loyalty Campaigns 308

No More Cold Calling

APRIL 15, 2021

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs are still missing quota en masse. Reps cold call, send cold emails, do cold outreach on social media, and rely on marketing to nurture prospects and send them qualified leads.

Lead Gen 397

Lead Gen Sales Qualified Lead Marketing Qualified Lead Leads 397

Sales 2.0

NOVEMBER 6, 2024

Your potential clients are inundated by emails, unsolicited messages on social media and cold calls. They have become better than ever at ignoring unwanted messages. Here are some recent real numbers from the front lines of selling that sales expert KD Dorsey just shared.

Conference 195

Conference Cold Calling Referrals Social Media 195

Sales and Marketing Management

FEBRUARY 11, 2019

Online reviews and company websites are the two primary platforms for research, but other channels such as social media can provide valuable information, too. In addition, you will gain a valuable perspective into the awareness stage and learn about what social media channels your customers prefer.

Education 330

Education Buyer Buyer Persona Social Media 330

No More Cold Calling

APRIL 9, 2020

Since then, social media has continued to grow in popularity, usage, and complexity, but my point—that people, not tweets, seal the deal—is just as true today. Email, texting, social networking—these certainly have a place in business today, but none of them replaces the power of an in-person connection. Do I use technology?

Conversion 305

Conversion Face-to-face Social Media Referrals 305

Zoominfo

FEBRUARY 12, 2021

B2C selling has dominated social media for the last 10+ years. Customers do their research, ask questions, and even address customer service issues on social channels. B2B social selling is an important and viable channel for B2B marketers and sales professionals. What is B2B Social Selling?

Social Selling 263

Social Selling B2B Social Media Top of Funnel 263

No More Cold Calling

MAY 28, 2020

Conversations have become less frequent, email spam has skyrocketed, and social media is the new breeding ground for sales pitches. That’s not how social selling works. I wrote that book because I was horrified when reps started telling me they didn’t need to talk to prospects and clients anymore. Maybe, if you sell widgets.

Referrals 391

Referrals Cold Calling Social Media Social Selling 391

Sales and Marketing Management

OCTOBER 24, 2022

In the digital age of texts, tweets, likes, and posts – here are three steps that more companies should take to successfully integrate social media into their overall business marketing strategies. The post 3 Ways to Avoid Social Marketing Missteps appeared first on Sales & Marketing Management.

Marketing 51

Marketing Social Media Media Strategy 51

Hubspot Sales

JULY 30, 2024

Social media and word-of-mouth are the most popular marketing channels for entrepreneurs. When asked to name their three favorite marketing channels, our respondents answered like this: 71% referenced social media. 61% referenced word-of-mouth. 32% referenced maintaining an active website and navigating SEO.

Survey 105

Survey Report Hiring Social Media 105

Pipeliner

JANUARY 25, 2025

Use Social Media to Showcase Your Work Visually Social media is a powerful tool for visually showcasing your work, building credibility, and inspiring action. With 61% of online shoppers saying theyre more likely to try new brands or products suggested on social media, the potential for conversions is massive.

Case Study 105

Case Study Customer Social Media Lead Scoring 105

No More Cold Calling

FEBRUARY 28, 2025

In this era of social miss-selling, the more personal connections you make with people, the more valued those connections will be. The strangers you stalk on social media wont give you the time of day, much less business referrals. Bottom line: Open the right doors, and opportunities will come your way.

Referrals 177

Referrals Social Selling Networking LinkedIn 177

Zoominfo

SEPTEMBER 17, 2024

By leveraging advanced algorithms and data scraping techniques, these tools can extract potential leads from various sources, including customer databases, sales histories, website analytics, and social media platforms. The result? A goldmine of qualified leads that can significantly boost your sales pipeline and drive business growth.

Sales Qualified Lead 130

Sales Qualified Lead Software Software Lead Scoring 130

Zoominfo

OCTOBER 24, 2024

Breeze also includes several AI agents: Content Agent, Social Media Agent, Prospecting Agent and Customer Agent. With Breeze’s Copilot and Intelligence tools, sales teams can engage smarter, close deals faster, and unlock real-time data-driven opportunities.

Software 211

Software Software Tools Hubspot 211

Sales 2.0

SEPTEMBER 18, 2020

The research also recommends mixing up the media you use to connect with your buyer, by using email, phone, social media and direct mail. My data on using social selling techniques shows a big increase in response rates vs traditional cold calling, roughly three times more effective.

Direct Mail 370

Direct Mail Outbound Referrals Social Selling 370

Nutshell

JANUARY 30, 2025

Here are some key reasons why marketing reports are essential to make informed business decisions: Easy data access: Marketing reports provide an easy way to access crucial data on your KPIs across all critical channels, from social media and email marketing to SEO and paid ads.

Report 83

Report Lead Scoring Lead Rank Marketing 83

Sales 2.0

JULY 28, 2020

Nearly two-thirds of our respondents said that digital methods, such as email (31.3%), social media (27.5%), and webinars (13.1%), had been most effective for them. We asked our respondents which sales channel , prior to the crisis, had been their most effective. As it happens, our data largely bears that theory out.

Outsourcing Services 286

Outsourcing Services Pipeline Social Media Channels 286

Smooth Sale

OCTOBER 24, 2024

However, upon meeting a marketing genius willing to share her better strategies for utilizing social media in its initial phase, I was reprimanded for my style. Although it was scary upfront for numerous reasons, I took a chance because I knew I needed to learn better social media strategies from her.

Strategy 131

Strategy Social Media Hiring LinkedIn 131

No More Cold Calling

MAY 9, 2019

Whether you’re a solopreneur, salesperson, or CEO of a small business, you feel the constant push/pull between prospecting, working with existing customers, managing social media, and staying in touch with everyone (which can seem like an unending task).

Small Business 329

Small Business Small Business Face-to-face Cold Calling 329

Sales 2.0

JUNE 4, 2024

Subject line: Big Company’s social media initiative Joe, I noticed that Big Company’s CEO mentioned on a quarterly conference call that reaching consumers on social media is an important initiative for 2024, so I thought this might be a good time to reach out on this topic. I break it down below.

Social Media 195

Social Media Media Call-back Consumer 195