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Marketing Essentials for Small Business Owners

Sales and Marketing Management

Whether you're just launching your small venture or you are looking to grow an established business, mastering the basics of marketing can be transformative. Here are the three most essential tools and tactics for building a strong small business marketing strategy.

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Starting a Small Business? It Doesn’t Have to Be So Tough

No More Cold Calling

I didn’t know what you need to know before opening your own business. I knew nothing about starting a small business. Luckily, the economy was great in 1996, and my niche was referral selling (still is), so I at least knew how to build a small business sales pipeline. small businesses fail within the first year.

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Small Business Owners: The Future Is Your Responsibility

No More Cold Calling

You’re overwhelmed with business development and all the things you need to do to attract and retain customers. As CEO, you’re the futurist of your business. Every small business owner should display in a prominent place this John F. Read the rest of Jim’s post on The Small Business Advocate blog.

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Are Small Business Owners Salespeople in Disguise?

Jeffrey Gitomer

The success of a small business rests on the owner's ability to sell. Small business owners have about 50 different hats to wear, but sales is the biggest hat an entrepreneur wears. What makes small business owners so good at sales, even if they have had no previous experience? Payroll is due. Make sales.

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Small Business Owners Don’t Want to Learn How to Sell

No More Cold Calling

Next week is National Small Business Week in the United States. president has issued a proclamation that dedicates the first full week in May to celebrating America’s entrepreneurs and small business owners. each year, according to the Small Business Administration (SBA). employers are small businesses.

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The Hidden Costs Small Businesses Pay To Accept Offline Payment Methods

Hubspot Sales

And small business owners are bearing the brunt of this outdated payment practice. The Lost Opportunity Cost The Hidden Costs Small Businesses Pay To Accept Offline Payment Methods 1. As a small business owner, you know how critical it is to have a handle on cash flow. The Cash Flow Cost 2.

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Interest Rates and Small Business Loans: Is now a good time?

Pipeliner

Small business owners have been holding off on getting growth-enabling loans because they’re not willing to spend so much on interest. So, small business owners are asking themselves now, “Is this the right time to focus on growth and take out a loan?” The post Interest Rates and Small Business Loans: Is now a good time?