Nimble - Sales

FEBRUARY 27, 2025

Effective contact segmentation is a game-changer for small businesses leveraging their CRM systems. As customer data continues to grow in importance, the ability to properly segment and target different customer groups has become essential for business success.

Small Business 52

Small Business Small Business Segment CRM 52

SBI Growth

JULY 18, 2020

In his final interview segment, Ryan Hollenbeck, CMO at. Iconic customer programs generate fierce loyalty and accelerate revenue growth. CX professionals also realize that a poor customer experience goes far beyond just a negative review – it places future deals at risk.

Customer 410

Customer Loyalty Segment Revenue 410

Zoominfo

FEBRUARY 24, 2025

Based on AI-assisted analysis, heres how uncovering latent demand can drive measurable improvements across traditional metrics: Metric How Latent Demand Impacts It Example Impact Prioritized accounts and contacts Expands account ICP and volume by identifying untapped segments. +20% 30% qualified accounts-to-opportunity conversion.

Demand Generation Agencies 130

Demand Generation Agencies Lead Rank Ideal Customer Profile Scale 130

SBI Growth

MARCH 29, 2020

Segment 1: Understanding Digital Strategy. Segment 2: Integrating Product into Your Digital Strategy. Segment 3: Guiding Principals of Digital Transformation. Scott shares his journey navigating the digital landscape and how to begin visualizing how making your number happens. Finding clarity on what digital strategy is.

Segment 320

Segment Strategy B2B Networking 320

SalesFuel

AUGUST 5, 2024

Audience segmentation is the key to getting the results your client expects from their ads. How Marketers Can Use Audience Segmentation to Achieve Rich ROI What is Audience Segmentation? Segmentation Starts with Data Obviously to start identifying subgroups within your client’s target audience, you need data on them.

Segment 104

Segment ROI Ideal Customer Profile Marketing 104

SBI Growth

MARCH 21, 2019

His organization had recently invested heavily in developing a new product that targeted a growing segment of the company’s customer base. A product leader at a recent client of mine expressed a frustration that most product leaders can relate to.

Segment 302

Segment Relationals Company Customer 302

SBI Growth

MAY 23, 2020

In a previous segment, Steve King, CRO of Hexagon PPM, shared. In today’s environment, where sales leaders are running accelerated transformations, it’s more important than ever that your team is bought in and well equipped to bring your vision to life.

Segment 358

Segment Analysis Enterprise Enterprise 358

SBI Growth

NOVEMBER 18, 2019

You are already doing Market Segmentation, which is a great start, but how do you rank accounts within your segments to find the best opportunities? Arriving at a list of target accounts is a multi-step process based on ideal fit,

Intent Signal 259

Intent Signal Intent Resources Segment 259

Zoominfo

MARCH 13, 2025

To put these plans into action, Smartsheet needed a way to better segment its audience and target high-intent prospects while ensuring marketing and sales alignment. Solution: Smartsheet partnered with ZoomInfo to fuel its ambitious growth plans, leveraging: High-quality B2B data to refine audience segmentation and personalization.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Account Based Marketing Sales Qualified Lead 130

Zoominfo

MARCH 12, 2025

Solution Thanks to the seamless integration between ZoomInfo Sales and Salesforce, the Houston Rockets sales team is saving time on segmenting net new accounts. The team leveraged: Comprehensive company and contact data to discover and segment new B2B prospects. Event-driven targeting to engage visiting corporate groups in Houston.

Pipeline 130

Pipeline Ideal Customer Profile Marketing Sales Qualified Lead 130

Zoominfo

MARCH 17, 2025

But many RevOps teams still struggle with inefficient segmentation, suboptimal territory design, and a lack of actionable insights. Additionally, accessing critical data on privately owned businesses a key segment of Capital Ones market required tedious manual requests from individual websites, delaying prospecting efforts.

Territories 130

Territories Ideal Customer Profile Account Based Marketing Lead Rank 130

Sales 2.0

JANUARY 14, 2025

Since I need quick wins, this type of account is going to be my target segment. After some initial analysis and some conversations with sales management, it has become clear that one type of healthcare account is more likely going to have a shorter sales cycle than the other types of account.

Collateral 195

Collateral Account Territories Segment 195

SBI Growth

MARCH 21, 2020

Segment 1: Understanding Digital Strategy. Segment 2: Integrating Product into Your Digital Strategy. Segment 3: Guiding Principals of Digital Transformation. Scott shares his journey navigating the digital landscape and how to begin visualizing how making your number happens. Finding clarity on what digital strategy is.

Revenue 248

Revenue Segment Marketing Strategy 248

Pipeliner

FEBRUARY 6, 2025

The Power of Customer Segmentation The truth is, that the cruise industry is at a crossroads. The time to act is nowand customer segmentation is the compass that can guide cruise lines toward success. One of the key benefits of CRM is its ability to help cruise lines segment their customers effectively.

CRM 103

CRM Loyalty Segment Retention 103

SBI Growth

JANUARY 6, 2025

Were not entirely sure if these folks utilized data in their pricing strategy or even approached their price optimization as a process, meaning the numbers on these pages could be all wrong for their target segments. Yet, at least theyre rocking some great best practices that you can utilize, as well.

Face-to-face 156

Face-to-face Top of Funnel Segment Funnel 156

MarketJoy

OCTOBER 3, 2024

What to Do Instead: Narrow your audience to a defined segment or niche. Segment Your Outreach: Develop campaigns that address the distinct needs and pain points of each segment. To avoid this, segment your audience and tailor your messaging to their specific needs.

Lead Generation 98

Lead Generation Outbound Ideal Customer Profile Lead Scoring 98

Zoominfo

AUGUST 27, 2024

Marketers can segment audiences based on detailed firmographic, technographic, and intent data to run highly effective, personalized campaigns. These products and platforms are designed to help you identify, engage, and convert your most valuable prospects, ultimately driving growth and success for your organization.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Zoominfo

DECEMBER 6, 2024

Terminus allows users to proactively identify and segment target accounts, create dynamic audiences based on CRM criteria, and engage buying committees through ads. The platform allows businesses to segment, target, and activate accounts across multiple channels. Segmentation and activation across channels.

Account 130

Account Sales Qualified Lead Lead Rank Account Based Marketing 130

SBI Growth

AUGUST 24, 2021

And third, it helps manage the expense-to-revenue (E:R) ratio of the business and ensure spend per segment is optimized. Second, it enables your commercial team to capture greater wallet share from existing customers and grow their lifetime value.

Segment 296

Segment Benefit Revenue Marketing 296

SBI Growth

JUNE 10, 2020

In his final interview segment, Steve King, CRO of Hexagon PPM, shares his experience in not only retaining. For a CRO leading a transformation, one of the major challenges of evolving a product portfolio is preserving the core customer base while innovating.

Segment 279

Segment Marketing Qualified Lead Leads Customer 279

DiscoverOrg Sales

MARCH 27, 2018

However, research that has already been conducted does not often meet the exact specification for your addressable market, and estimations are often made to carve out or add on segment estimations. It’s a set of guideposts that can be used to operationalize list-building through further segmentation, modeling, and targeting.

Lead Rank 162

Lead Rank Marketing Hiring Vendor 162

Pipeliner

OCTOBER 30, 2024

Enhanced Personalization with AI AI takes personalization to the next level by tailoring content not just at a broad level but also by segmenting audiences. These insights help podcasters and sales teams alike to understand what topics and formats resonate best with their audience.

Top of Funnel 105

Top of Funnel Strategy Lead Rank Lead Scoring 105

Zoominfo

OCTOBER 27, 2020

Segmentation. The most basic way to leverage contact data for personalized marketing is through prospect list segmentation. List segmentation is exactly what it sounds like – the process of breaking up a marketing list into several smaller, more targeted prospect lists , utilizing key customer data points.

B2B 246

B2B Marketing Segment Scale 246

Sales Gravy

JANUARY 7, 2025

Welcome to a new segment of the Sales Gravy Podcast called Ask Jeb! On this Sales Gravy Podcast segment, I answer your burning questions on driving revenue, growing your pipeline, leading your teams, and staying ahead of the competition. Welcome to a new segment of the Sales Gravy Podcast called Ask Jeb!

Prospecting 98

Prospecting Face-to-face Outbound Segment 98

Hubspot Sales

SEPTEMBER 9, 2024

Segmentation by persona, industry, and competitive intelligence can help marketing teams better plan the marketing assets they produce, who they distribute them to, and when in their content calendar. Segment leads based on how close they are to how you define an ideal prospect. Tip #2: Subscribe to sales lead enrichment services.

Lead Rank 118

Lead Rank Ideal Customer Profile Marketing Qualified Lead Sales Qualified Lead 118

Partners in Excellence

JANUARY 23, 2025

It’s divided into 3 segments, all are good. But if you want the first segment gives a good overview, it’s about 5:30. And as we drill down, we discover nothing has changed about selling at it’s core. Selling is a human game! Afterword: Here is the AI discussion of this article.

Segment 122

Segment Maximizer Margin Up-Sell 122

Zoominfo

APRIL 21, 2021

Research Industry: Segment and Identify Pain Points. Healthcare is a broad industry with market segmentation that ranges from obvious sectors, like hospitals and private practices, to parallel but more specific categories like medical supplies. Here’s how to get started. Create Ideal Customer Profiles (ICPs).

Ideal Customer Profile 246

Ideal Customer Profile Top of Funnel Lead Scoring Lead Rank 246

Zoominfo

APRIL 30, 2021

Rather than splitting new business from customers, we went deeper and segmented follow-ups into buckets, like new business, existing business, enterprise, non-enterprise, and international,” Daly says. As a result of changes brought on by the pandemic, ZoomInfo started following up on cold leads in a more targeted way in 2020.

Trade Show 264

Trade Show Top of Funnel Funnel Conference 264

Zoominfo

AUGUST 11, 2020

Segmentation: Understanding commonalities within your client base allows you to segment lists. Once you’ve segmented your list of clients (i.e If you choose the right partner, you can potentially identify blindspots in your strategies or even find new segments you weren’t previously considering.

Ideal Customer Profile 246

Ideal Customer Profile Account Based Marketing Buyer Persona Top of Funnel 246

Zoominfo

JULY 28, 2020

Let’s also consider audience segmentation vs. a center of excellence. Marketing team structure by audience segments. Parts of our marketing team are tiered out by audience segment. In turn, you can better market to a wider variety of audience segments. What skills do you need on your team?

Outsourcing Services 246

Outsourcing Services B2B Hiring Marketing 246

Zoominfo

JANUARY 19, 2021

Keep the following in mind for your digital marketing team when putting together a landing page: Segmentation (for precise targeting). Segmenting every one one of these potential prospects and creating content (including landing pages) for each of them will uniquely interest them. An example of a landing page design.

Prospecting 246

Prospecting Marketing Top of Funnel Segment 246

Sales and Marketing Management

SEPTEMBER 28, 2020

The impact of these changes is highlighted in the marketing segment. Of those surveyed, 24% of marketers — the largest segment, do not expect lost marketing jobs to return. It is important to determine which behaviors will change for good, and which segments are most affected. in the next year. in the next year.

Small Business 317

Small Business Small Business Lead Rank Sales Qualified Lead 317

The Pipeline

FEBRUARY 4, 2020

Segmenting. Here we want to segment along lines of what specific factors contributed to the outcome. On the surface, the predictions may have been wrong, more sellers than ever. But if you asked “Are any of these newly minted sellers adding a premium to intrinsic revenue growth? The predictions may not be off the mark.

Revenue 370

Revenue Top of Funnel Sales Qualified Lead Lead Rank 370

Zoominfo

FEBRUARY 28, 2025

Improve Territory Design & Segmentation Revenue operations (Rev Ops) leaders are facing two urgent challenges: designing smarter territory expansion plans, and ensuring individual and team productivity. As a result, Snowflake has increased its average sales price (ASP) by 11% and improved overall account penetration by 24%.

CRM 130

CRM Data Ideal Customer Profile Lead Rank 130

Zoominfo

SEPTEMBER 30, 2020

It’s incredibly useful to then identify patterns within your segmented customers. Segmenting Your Email Lists. With email segmentation , you can organize your email lists by persona and send offers that are targeted to each group’s respective preferences. For example, what do you top performing customers all have in common?

Buyer Persona 264

Buyer Persona Ideal Customer Profile Marketing Top of Funnel 264