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2024's Top Sales Training & Management Content

Anthony Cole Training

As 2024 comes to a close, were sharing our most read and favorite sales training and management content that helped sales teams thrive this year. Whether youre focused on leadership, skill development, or strategic planning, you can use these resources to help drive sales success in 2025.

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20 Ways to Boost Engagement with Sales Videos

MTD Sales Training

High-quality sales video content has the power to elevate your marketing strategy and build your brand. In an era where attention spans are short, creating engaging videos is essential not just for attracting leads, but also for enhancing your sales training initiatives. Let’s get started!

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Top Five Benefits of Sales Process and Methodology

Understanding the Sales Force

Although we’ve attended for close to 23 years, this year I noticed something different and that experience will help you better understand the important role that sales process plays in the context of a modern sales methodology. A well designed sales process has so many benefits. We are happy to help with that!

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Mastering Sales Strategies (video)

Pipeliner

The conversation delved into the evolution of sales strategies in response to changing buyer behavior, particularly in the wake of the COVID-19 pandemic and the rise of artificial intelligence. This blog post will break down the key insights and actionable advice shared by Wes, focusing on his five proven steps to making every sale.

Video 116
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Sales Team Growth Strategies: Culture, Onboarding & Alignment (video)

Pipeliner

Scaling a sales team is a pivotal moment for both fast-growing startups and established businesses. But as organizations push for rapid growth, they often face a critical challenge: How do you expand your sales force without fracturing the very culture that made your company successful in the first place?

Hiring 98
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Creating a Winning Sales Culture (video)

Pipeliner

Tony is the Chief Sales Officer at his company. He has worked in sales for 19 years. Tony shares what hes learned about growing strong sales teams. This helped him understand sales from the bottom up. He uses sales playbooks to keep things consistent. More people reach their sales targets.

Video 109
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How Video Learning Is Transforming Skill Mastery in Sales

Speaker: Pat D'Amico, Founder and CEO, About-Face Development

Video learning is not new, but the marriage of video learning and today’s technology is transforming our ability to achieve skill mastery in sales. Join us as we delve into how technology advancements in learning are changing the game and why it’s critical to sales success.

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Selling With Video – Your Guide to the Benefits of Video-Based Training

Speaker: Don Schmidt - WW Sales Enablement Director, Inside Sales MongoDB

Did you know that video-based practice and coaching strategies are becoming essential components of L&D programs? The numbers don't lie; documenting proficiency on video works!

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How to Use Video Throughout the Buyer's Journey

Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT

Forrester Research Group reports that on average 70% of a buyer’s purchasing decision is made before engaging with a sales team. Join us to find out where different video types perform best in the buyer’s journey and how you can use them to generate, qualify, and convert more leads. How to distribute your videos across your channels.

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Virtual Sales Coaching 2.0: How Time-Shifted Video and AI are Changing the Game

Speaker: Jonathan Carlson, Senior Director of Marketing, and Jake Miller, Senior Product Marketing Manager at Allego

Many sales leaders are struggling to adapt their coaching programs in a virtual-first environment—and falling short on coaching means falling short of revenue targets. In fact, 62% of sales professionals say they’ve lost a sale because they couldn’t meet face-to-face with a buyer. But it doesn’t have to be this way.

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The Ultimate Sales Coaching Guide

Sales coaching is a training format that allows the leaders in your organization to share their valuable experience with the rest of your sales teams. It’s an interactive approach to sales training where sellers get to practice what they’re taught and use information in real-life scenarios. Why is sales coaching important?

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How Zoom Uses AI to Ramp up Sales Certification and Proficiency

Zoom––a leading video and communications platform company––was finding it increasingly challenging to train their global salespeople on their multiple product lines and 1000’s of different conversations. Increased number of practice sales conversations performed. Standardized feedback and scoring of practice sessions.

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. In this webinar you'll learn: Best practices for virtually onboarding and training sales reps.

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How to Transform Training with Conversation Intelligence Technology

Speaker: Jonathan Carlson, Senior Director of Marketing, Allego & Jake Miller, Senior Product Marketing Manager, Allego

Imagine if you could go back and review every phone or video conversation at your company: training sessions, conferences, sales calls - anything and everything - and have a teachable analysis ready almost instantly. You could identify topic trends, coachable moments, and examples of what good (or bad) looks like.