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Shania Twain’s Lesson for Sales Leaders Who Want to Hire Stronger Salespeople

Understanding the Sales Force

Sales Leaders who want to hire stronger salespeople could learn a lot from Shania Twain. Most Sales Leader seek out sales candidates with experience in their industry and a dressed-up resume to highlight that experience. Sales excellence. Different tools. Request sample of OMG Sales Candidate Assessment.

Hiring 173
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Where can I get the best prospect list?

Sales 2.0

Some sales people in my firm were discussing where they could get the best prospect lists. Some are like compilers of other people’s data and some used “crowdsourced” approaches to get sales people to enter information into their databases. You can grab these white papers here. You can grab these white papers here.

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Trust in Selling is Becoming More Important Than Ever

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan I loved this short, but perfect post from Seth Godin''s Blog last week. Yesterday, we had an internal conversation about our website, collateral, videos, blog articles, white papers, emails and of course, phone calls and face-to-face visits. It''s about the importance of trust.

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Multiply your Content Marketing by 6X

SBI Growth

This may include webinars, white papers, blog articles, and a new business video. The Cry for More Content from the Sales Field. CMO’s are constantly reminded by the sales field’s cry for new content. Prospective customers research solutions and wait until late in the buying process to engage sales reps.

Marketing 312
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In the Race to Win More Customers, Sales Needs Digital Transformation

Discover the results and why investments in digital transformation and automation are pushing sales teams ahead. Salesforce users were surveyed about the forces shaping today's workplace.

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Questions Top Sales Reps Ask in a Job Interview

SBI Growth

A few years ago, I interviewed Brent for a B2B sales rep job. This post is for HR and Sales Leaders who are seeking to hire the next Brent. It’s also for those who aspire to become top sales reps. This post includes a link to a valuable tool – the Top Sales Rep''s Satisfaction Index. What Top Performers Need.

Hiring 314
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The Ultimate Cheat Sheet for Campaign Offers

SBI Growth

In this example, the downloadable tool includes valuable intellectual property. CMO’s can use the tool to drive increased performance. Download the Offer Strategy Assessment tool to drive higher campaign conversions. Use the tool as a brainstorming resource to assess your offers. But that’s not enough.

Campaigns 310