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How Sales Teams are Using AI in 2025: Survey & Statistics

Zoominfo

ZoomInfos State of AI in Sales and Marketing survey, which gathered insights from more than 1,000 GTM professionals, reveals just how quickly AI is transforming sales teams and the roadblocks for further AI innovation. But despite the momentum, many sales professionals risk falling behind because they havent fully embraced AI.

Survey 130
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Survey Results: How Market Leading Companies Plan to Make the 2020 Number

SBI Growth

We recently wrote about the emergence of the Chief Customer Officer and took that opportunity to survey CCO’s about how they will make their 2020 number. We found that companies had initially been planning on nearly 31% of their 2020.

Survey 346
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Survey: How sales reps adapted to the pandemic

Zoominfo

The pandemic changed the day-to-day processes of the B2B sales organization practically overnight when the world went 100% digital. A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. Chinese proverb).

Survey 246
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The State of Entrepreneurship Report: Key Findings From our Survey of 200+ Business Owners

Hubspot Sales

That‘s why HubSpot recently surveyed over 200 business owners to get a pulse on the current state of entrepreneurship — a report that covers key elements like business owners’ motivations, their pain points, the various strategies they leverage, and plenty more. 16% wanted more income. 9% said it was the result of a life transition.

Survey 105
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Reader Survey 2021 Sales Pro Central

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Survey Results: How CEOs Are Leading Their Sales Transformation

SBI Growth

Great leaders know how to navigate these choppy waters, but the economic uncertainty has created a new layer of challenges. While many are still struggling to survive, others feel that recovery is fully in place and are on the upswing.

Survey 309
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Survey Results: How Market Leaders Respond to a 33% Drop in New Logo Revenue

SBI Growth

SBI’s quarterly pulse survey shows that companies are more dependent on their existing customers to. Most companies earn the majority of their revenue from existing customers, and with the recession that began in March 2020, this is truer than ever.

Survey 257
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2020 Database Strategies and Contact Acquisition Survey Report

Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. 47% of marketers said they have a database management strategy in place, but there is room for significant improvement.

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7 Must-Have Automated Documents for Sales Success

Learn why automating your documents is key to sales success. Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation.

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Webinar Survey 2021 Sales Pro Central

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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2019 State of Sales Coaching: Managers, Reps, and Enablement Pros Weigh In

Speaker: Henry Bruckstein, Founder at Canam Research, and Jake Miller, Product Marketing Manager at Allego

Virtually every sales organization sees the value of good sales coaching. Join Henry Bruckstein, Founder of Canam Research, and Jake Miller, product marketing manager at Allego, to learn why--and more--from the new 2019 State of Sales Coaching survey. So why do so few organizations do it systematically and well?

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Product Sales Training – Transformed for Results

Traditional product sales training doesn’t always work for dispersed sales reps who can’t attend Demo Days or Lunch ‘N Learns. Choosing the right product sales training partner will have a significant impact on sales reps’ expertise and results. Drive more sales. Differentiate competitive advantages.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. We surveyed 1,000+ GTM professionals to find out. But is it delivering real results? The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact.

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Using Generative AI in Sales: Pros, Cons, and Considerations According to Sellers

To help answer these and other common questions about using AI during the sales cycle, we surveyed B2B sellers who were early adopters to get their insight and advice about how to use gen AI well — and when to leave it out of the equation. How will using AI affect my relationship with my customers?