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The Lead Generation Strategy Guide

Zoominfo

What is lead generation, and why is it a source of contention for sales and marketing teams? Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel.

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The Problem with Inbound Leads - A Sales Rep's Perspective (& Solution)

Pointclear

The leads came from a webinar. The webinar was called, "The Future of Social Media." Which is relevant when you''re selling social media management software. Think about who uses social media management software? But, who wants to watch a webinar on the "Future of Social Media"? That''s an article you need to read.

Inbound 262
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Increase B2G Leads with Effective Client Acquisition Strategies for Growth

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Increase B2G Leads with Effective Client Acquisition Strategies for Growth B2G (business-to-government) markets present significant opportunities for organizations selling new products and services. Unfortunately, these markets are also highly competitive.

B2G 109
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The top 5 virtual event software platforms of 2020

Nutshell

Users should be able to host multiple speakers in both live-streamed and pre-recorded sessions using this kind of software, as well as enable attendees to interact with event hosts at predetermined times. This kind of tool is different from a virtual meeting software like Zoom or GoToMeeting. Audience polls. LEARN MORE.

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The Worst Sales Call of 2013

SBI Growth

In 2013 our consultants attended 463 live sales calls. In October, we participated in the worst sales call of the year. But it was our pre-call interview with the sales rep that clinched it. Social Prospecting gets sales reps net new sales appointments inside their dream prospects. The appointment was bad.

Hiring 288
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How to Make a Remote Sale

Sales and Marketing Management

Author: Andres Lares, Shapiro Negotiations Institute There is a small truism about connecting with people that anyone in sales can tell you, and they learned it early in their careers. In sales and negotiations, the uncertainty and fear spread by COVID-19 has created unanticipated obstacles and challenges. Provide a focused agenda.

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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

If you spend more of your time scouring the internet for leads than actually closing deals, consider adding lead capture pages to your marketing strategy. With the right software and strategies, you can get a lead capture page up, running, and working for your business in no time. What is a Lead Capture Page?