The Center for Sales Strategy

MAY 4, 2021

When it comes to the sales pipeline, a good rule of thumb is — having nothing in the top of your sales funnel today, means nothing to close in the future. This means it is important to add prospects to a sales funnel, as well as ongoing engagement to move them through the funnel.

Top of Funnel 103

Top of Funnel Funnel Prospecting Sales Management 103

The Pipeline

DECEMBER 17, 2014

About a month ago I had the privilege to be part of a great panel exploring key issues sales leaders need to not just think about, but act on in preparing for a successfully 2015. The panel included: Lori Richardson – Score More Sales. Lee Salz – Sales Architects. Miles Austin – Fill the Funnel. Dan Enthoven – Enkata.

Hiring 257

Hiring Sales Management Top of Funnel Video 257

Sales and Marketing Management

JANUARY 31, 2021

Hiring and onboarding are an expensive undertaking, so companies are incentivized to train new sales reps quickly and ramp faster. But, many organizations tend to rely on these programs and miss the golden opportunity to continue upskilling sales reps throughout their time at the company. That’s where sales coaching comes in.

Sales Coaching 317

Sales Coaching Coaching Top of Funnel Hiring 317

The Pipeline

NOVEMBER 5, 2014

2015 is fast approaching, hey if your sales cycle is longer than 8 weeks, you’re already selling in 2015. I am pleased to be part of a leading experts on sales, planning and sales leadership. The Panel: Lori Richardson – Score More Sales. Lee Salz – Sales Architects. Miles Austin – Fill the Funnel.

Sales Management 256

Sales Management Top of Funnel Lead Rank Lead Scoring 256

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We launched Workflows to activate market insights, buyer intent, and website activity. It’s impossible to listen to every sales call, every support call, and every recruiting conversation. The top 4 categories were Data Platform (e.g.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Understanding the Sales Force

SEPTEMBER 11, 2023

Rotting and lower yields can be used to describe the strange pool of sales candidates from which you are trying to recruit as well. There’s no time like the present to hire salespeople as long your sales recruiting strategy includes considerations for the ever changing ebb and flow of the candidate pool.

Hiring 218

Hiring Top of Funnel Company Funnel 218

SBI Growth

DECEMBER 23, 2012

Here is a great tool to help CEOs ensure your sales team is forecasting revenues correctly. Sales processes are almost always designed inward out. A group of sales managers and reps get together and determine how they think they should sell. They cobble together activities that occur during a sale. It doesn’t work.

Forecasting 316

Forecasting Sales Forecasts Top of Funnel Proposal 316

Understanding the Sales Force

JULY 27, 2022

You also know there are luxury cars, mid-range cars and economy cars. We can name them: Account Executive, Territory Manager, Business Development Rep, Sales Development Rep, Account Manager, Key Account Manager, National Account Manager, Channel Manager, Application Engineer, Sales Consultant, Inside Sales, Outside Sales, and more.

Top of Funnel 296

Top of Funnel Sports Territories Outside Sales 296

The Sales Hunter

MARCH 7, 2017

What does your sales funnel look like? What is the % of leads at the top of your funnel that actually become customers? I see way too much time being spent on keeping names in a sales funnel just for the sake of keeping a sales manager happy. Is it full of junk? It’s time […].

Top of Funnel 266

Top of Funnel Leads Marketing Qualified Lead Funnel 266

Understanding the Sales Force

JULY 8, 2014

Understanding the Sales Force by Dave Kurlan I''ve seen this happen in youth baseball so many times. Are there sales versions of this? An example of a successful, but not necessarily busy salesperson, would be the one whose two whale-sized deals generated three times more business than the rest of the sales force combined.

Top of Funnel 252

Top of Funnel Proposal Coaching Networking 252

Sales 2.0

FEBRUARY 1, 2023

This is the first in a series of interviews with sales management subject matter experts, examining the current and future states of AI in sales. This first interview is with Oliver Churchill , the founder and CEO of Acuity Sales Decision Science. I was curious to hear what he thinks.

Sales Management 195

Sales Management Top of Funnel Data Intent Signal 195

SBI Growth

JULY 22, 2013

You have to make the rest of 2013 with the sales heads you have.” Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." In the guide you will learn: Make the number with the remaining sales people you have. Sales VPs consistently have hiring freezes placed on them.

Hiring 325

Hiring Top of Funnel How To Social Selling 325

Sales and Marketing Management

JANUARY 31, 2019

Author: Matthew Sunshine As a sales manager, you spend serious time and care setting clear expectations; this is how you help your salespeople approach their work with purpose. A sales manager I once knew was in love with a particular metric: the number of calls each seller made in a day. You’ve got so much on your plate?

Sales Management 184

Sales Management Proposal Top of Funnel Banking 184

SBI Growth

JANUARY 23, 2014

Marketing is not driving the quality sales leads the field needs. You’re hearing it from your Sales Managers and reps. Your VP of Sales is sick of the excuses. They have an efficient way to generate insights on buyer’s habits and preferences. Knowing leads entering the funnel are strong will help conversion rates.

Forecasting 303

Forecasting Prospecting Top of Funnel Sales Qualified Lead 303

Sales and Marketing Management

MARCH 8, 2020

There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI AI is the future of all sales, but it hasn’t gone from 0-1 yet in the B2B space,” says George Kocher, CEO of Brand North, a digital marketing and growth consultant. CRM will become more predictive.?AI

Top of Funnel 218

Top of Funnel Marketing Scale Forecasting 218

SBI Growth

MAY 27, 2013

These companies are harvesting vast amounts of internet activity and point of sale data. Many of the B2B sales leaders simply dismiss the Big Data revolution. Within the next three years, the best B2B sales organizations will use “Big Data”. Too often we see CRM systems completely misused by Sales Organizations.

Data 323

Data Top of Funnel Hiring Harvest 323

Understanding the Sales Force

JULY 10, 2014

Understanding the Sales Force by Dave Kurlan Can you name 10 Core Competencies of a great salesperson? For the past 20 years, every Objective Management Group (OMG) sales force evaluation and sales candidate assessment has been tied to 21 Sales Core Competencies. Shut up Dave and just show us the list already!

Top of Funnel 310

Top of Funnel Social Selling Funnel Sales Cycle 310

Understanding the Sales Force

OCTOBER 15, 2013

Understanding the Sales Force by Dave Kurlan Regular readers know I''m a baseball guy, but that doesn''t mean I ignore football. When you look ahead to 2014 sales, are you using the same assumptions as always? What if your average sale or account drops? What if your sales cycle extends by 2 months? But that''s nothing.

Top of Funnel 273

Top of Funnel Margin Sales Cycle Retention 273

SBI Growth

JANUARY 10, 2014

Top sales leaders know how to communicate and roll out a sales plan. Get your sales managers involved early in the process. The sales management team needs to have a clear understanding of the new quota. Sales can’t rely on marketing alone. Ensure your sales managers take this seriously.

Quota 316

Quota Top of Funnel Territories Marketing Qualified Lead 316

Miller Heiman Group

APRIL 13, 2020

Sales managers normally face a trifecta of shifting demands from buyers, their direct reports and their organization. The COVID-19 pandemic gives sales managers the perfect opportunity to work toward transforming into more capable leaders. Shift From a Sales Manager’s Mindset to Sales Leader’s Mindset.

Top of Funnel 110

Top of Funnel Sales Management Strategy Funnel 110

Understanding the Sales Force

APRIL 14, 2014

Understanding the Sales Force by Dave Kurlan Last week I wrote this article questioning the Death of SPIN Selling. Over the years I have questioned the impending death of other important areas like cold-calling, selling, sales process, salespeople and more. Others are from the big new inside sales industry.

Top of Funnel 255

Top of Funnel Inside Sales Conference Webinar Metrics 255

SBI Growth

AUGUST 10, 2013

I was lucky enough to be introduced to a sales team’s top performer for 2013. Julie’s Sales Operations leader thought I could learn a lot from her. The Dasboard will allow you to: Improve your sales team''s talent level. Generate more leads at the top of the funnel. Your CRM supports the sales process.

Training 293

Training Top of Funnel Hiring Hotels 293

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. The Ultimate List of Sales Podcasts. Listen here.

Hiring 269

Hiring Top of Funnel B2B Lead Rank 269

Sales and Marketing Management

FEBRUARY 19, 2021

Author: Larry Prince, CEO, PrinceLeadership While there is a secret to sales success, it’s not a mystery. Business owners and leaders frequently ask, “How do I increase sales?” or “Why is my sales team not performing better?” Does your sales function lack a clear, process-driven method to meet sales goals?

Top of Funnel 177

Top of Funnel Hiring Guidelines Lead Rank 177

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. But, what if we told you a quick reading break might actually increase your sales productivity? Here are 25 of our favorite sales blogs. Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor.

Top of Funnel 206

Top of Funnel Lead Rank Lead Scoring Webinar Metrics 206

Gong.io

JULY 25, 2022

One answer to this question is the Sandler pain funnel, a method of establishing need and urgency with prospects that feels more like a consultative interview than it does a sales pitch. In this guide, we’ll explain how the Sandler pain funnel works and illustrate the sales methodology in practice with an in-depth example.

Top of Funnel 117

Top of Funnel Funnel Scale Sales Methodology 117

Hubspot Sales

NOVEMBER 21, 2018

Understand your buyer’s journey. Pick a sales strategy. Create content. It generally includes a business plan outlining the target audience, marketing plan, and sales strategy. decision makers for every sale who have a say in whether a product is purchased. The buyer shortlists potential solutions.

Paid Content 145

Paid Content Top of Funnel Lead Rank Webinar Metrics 145

Understanding the Sales Force

AUGUST 9, 2024

Sales and marketing are not the same. Most of the blog authors listed here are from tech companies selling AI, CRM, SEO, Content, Shopping Carts, Call Analyses, etc. Has sales changed? Has it changed to the degree that selling is no longer part of sales Not a chance.

Top of Funnel 207

Top of Funnel Forecasting Decision Maker Call Monitoring 207

Allego

NOVEMBER 3, 2022

You have a sales content library full of collateral, videos, reports, eBooks and more. But do you know how effective that content is? Is it helping to move buyers through the pipeline and to close deals? Are your sellers even looking at the content? Proving the impact of your sales content can be tricky.

Top of Funnel 113

Top of Funnel eBook Collateral Case Study 113

Funnel Clarity

JUNE 8, 2022

Far too often, companies invest in the sales process and skills for their reps but ignore the sales management process. There needs to be an equal amount of focus on both the sales process and the sales management process.

Top of Funnel 96

Top of Funnel Sales Management Funnel How To 96

Mr. Inside Sales

AUGUST 18, 2018

Inside Sales Management Made Easy. Learn effective inside sales force team rep performance management training ideas, tips, techniques and plan with best practices. Being an inside sales manager is tough these days. And, by the way, how are sales and how are you trending this month?

Inside Sales 137

Inside Sales Top of Funnel Training Film 137

SBI

FEBRUARY 10, 2020

The Scalable Sales Manager: The Key to Unlocking Your Sales Teams’ True Potential. The role of Sales Manager has always been one of the hardest jobs in sales. To say that sales managers have their work cut out for them would be a massive understatement. by Howard Brown, CEO of ringDNA.

Sales Management 136

Sales Management Scale Top of Funnel Hiring 136

Vengreso

MARCH 2, 2021

Prospecting to generate sales leads is one of the most important jobs of the modern sales professional. In fact, if you ask any sales leader what their teams struggle with the most (and I have), they would say it’s prospecting, especially now that virtual selling is the norm. Sales Prospecting Techniques. Why is this so?

Pipeline 145

Pipeline Prospecting Ideal Customer Profile Sales Qualified Lead 145

Sales Hacker

JULY 15, 2021

When marketing hands over the leads to the sales team , they have a field day and close most of them because they are highly qualified. It aligns marketing and sales functions to target a predetermined specific set of key accounts. So you can focus your marketing efforts on the top 50 education SaaS brands in the USA.

Account Based Marketing 114

Account Based Marketing Top of Funnel ROI Cost Per Click 114

Funnel Clarity

OCTOBER 14, 2022

Effective sales coaching is one of the most important parts of the sales management process. It has a direct impact on a sales rep’s performance. Sales teams prioritize training for individual reps but tend to forget that sales coaching for managers is also a skill that needs to be trained and honed.

Top of Funnel 87

Top of Funnel Coaching Funnel Sales Management 87

Zoominfo

MAY 17, 2018

Are your sales forecasts tied to reality? Is sales forecast accuracy more of a pipedream within your sales organization? Does the speed of your sales pipeline resemble molasses? In fact, less than half of all forecasted sales opportunities actually result in a sales win. Ditch the weighted sales pipeline.

Sales Forecasts 232

Sales Forecasts Forecasting Pipeline Scale 232