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Many Sales Leaders Still Ignore Customer Retention

Sales and Marketing Management

Despite understanding the importance of selling to existing companies, too many sales leaders continue to emphasize customer acquisition at the cost of customer retention. The post Many Sales Leaders Still Ignore Customer Retention appeared first on Sales & Marketing Management.

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Customer Retention Strategies in Sales

Anthony Cole Training

Here are several questions to consider as you reflect on your customer retention strategies in sales: If you are not providing a superior experience, your clients might start asking, “ Then, who will?

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Optimizing the Entire Revenue Lifecycle to Drive Net Revenue Retention

Sales and Marketing Management

An optimized revenue lifecycle considers the entire customer experience, increasing net revenue retention by improving that experience. The post Optimizing the Entire Revenue Lifecycle to Drive Net Revenue Retention appeared first on Sales & Marketing Management.

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Change Sales Culture to Boost Sales Performance and Retention

Sales and Marketing Management

The post Change Sales Culture to Boost Sales Performance and Retention appeared first on Sales & Marketing Management. Gartner Senior Director Analyst Shayne Jackson explains why a company’s sales culture is directly tied to performance, and shares tips on how to assess your sales culture and make any necessary changes.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Dig into our data-backed guide to learn: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention

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To Keep Your Best Employees Start Spelling ‘Retention’ with Three Rs

Sales and Marketing Management

The post To Keep Your Best Employees Start Spelling ‘Retention’ with Three Rs appeared first on Sales & Marketing Management. Every individual you hire is weighing the balance of the job’s requirements with the combined weight of the rewards and respect they are getting in return. Here’s how that works.

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Why Sales Teams Should Implement Empathetic AI for Successful Client Retention

Sales and Marketing Management

The post Why Sales Teams Should Implement Empathetic AI for Successful Client Retention appeared first on Sales & Marketing Management. With the ability to interact and empathize with clients directly, customer service tools can go even further.

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Stop Investing in Forgettable Learning Events

Download this whitepaper to find out how to leverage online product sales training platforms to increase retention and improve ROI––and stop investing in unforgettable sales events. Engage reps who may not pay attention, leave sessions early or simply skip classes if they perceive it to be boring or low value?

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Sales Effectiveness: The B2B Sales Leader's Guide

You’ll get a deep dive on: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention

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Reinforcement: The Key to B2B Sales Rep Training

If you’re investing in a B2B sales training initiative, give your program the best chance of success by implementing a reinforcement program designed to improve retention and keep the momentum of your training message going until your reps have the opportunity to really apply it. Or will it all be forgotten within days?

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It’s Time to Stop Obsessing Over Leads

Customer retention. Dump collecting leads for Account-Based Marketing and eventually, as your program matures, the focus shifts to these four ABM pillars: New business generation. Pipeline acceleration. Customer expansion.

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Increase Revenue With Better, Faster Sales Onboarding

Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority.

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Promoting Customer Success with Diverse Learning Channels

Speaker: Chrissy Irvine, VP Customer Success, SmashFly, and Hannah Leary, Customer Success Operations Specialist, SmashFly

For recruitment marketing company, SmashFly, training related to the company’s product and industry are crucial for driving customer success and retention. Self-service options enable students to engage with training on their terms - at a time, location, and pace that works best for them.

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Legendary Presentations: eLearning, Sales Collateral, and Defeating Death-by-PowerPoint

Speaker: Richard Goring, Director, BrightCarbon

By the end of this session, you’ll be ready to: Capture attention and maximize retention in a tiny amount of time. And once that’s finished, we’ll look at how you can take this engaging eLearning content and easily repurpose it to create sales collateral for your teams to use with clients.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.