Zoominfo

NOVEMBER 1, 2024

Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving. ABM software tools tend to have similar capabilities and characteristics. But finding the right tool for your business and budget takes research and careful evaluation.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Zoominfo

SEPTEMBER 17, 2024

Instead of waiting until buyers are clearly in-market, sales teams now can rely on a layered, AI-fueled analysis of multiple high-value signals to zero in on prospects who are strong fits for their product or service but not yet showing classic signs of interest. They can’t get the sales, the pipeline isn’t moving.

Hiring 214

Hiring Data Prospecting Lead Scoring 214

Zoominfo

DECEMBER 20, 2024

Sales teams face constant pressure to close deals faster and more effectively. Sales acceleration platforms provide a powerful solution, helping businesses optimize workflows, engage prospects, and convert leads more efficiently. These tools are now essential for companies looking to maintain a competitive edge in a demanding market.

Scale 130

Scale SalesForce Analytics Hubspot 130

Sales 2.0

OCTOBER 25, 2021

If you know someone that runs a business with a sales team, or they lead the charge themselves, have them take a look at the areas below for ways they can increase their sales. Improving even one of these areas could take their sales to the next level. Sales process efficiency. Sales time sucks.

Territories 396

Territories Compensation Scale Decision Maker 396

SalesFuel

NOVEMBER 25, 2024

SMBs need to focus on local marketing tools to promote their offerings and sales to meet their sales goals. Local Marketing Tools are Critical for SMBs in 2025 The Competition Never Tires A study by Valpak says that SMBs shouldn’t decrease their ad efforts because of inflation and higher cost of living.

Direct Mail 93

Direct Mail Tools Marketing Ideal Customer Profile 93

Vengreso

JANUARY 13, 2025

The landscape is being transformed by innovative tools designed for sales acceleration, optimize processes, and enhance productivity through an accelerated sales process. In this fast-paced world of sales enablement , staying ahead requires more than just traditional methods.

Tools 67

Tools Top of Funnel Lead Rank Analytics 67

Sales 2.0

MAY 29, 2020

In the sales domain, this big change has accelerated the trend to digital selling. As sales forces have been sent home and told their clients won’t meet them with them in-person, they have had to use new digital tools just to keep doing their job. There are some great digital listening tools out there. Prospecting.

Commission 511

Commission Webinar Metrics LinkedIn Up-Sell 511

Zoominfo

JANUARY 29, 2025

The world of B2B sales and marketing is at an inflection point. In fact, research from Salesforce indicates that a staggering 90% of CRM data is incomplete. Messy, outdated, or siloed data limits the effectiveness of even the most advanced tools, leaving teams spinning their wheels.

B2B 130

B2B Intent Signal Scale Marketing 130

Steven Rosen

MAY 31, 2021

Hiring Sales Stars . Whether you are starting a new sales force or hiring a new rep to fill a vacancy, the four principles of the STAR Process will help you select top sales performers. Without a clear process, your sales managers will each adopt their own approach and ultimately achieve sub-optimal results. R – Rigors.

Hiring 386

Hiring Territories Energy Sales 386

Zoominfo

AUGUST 8, 2024

Salesforce, for example, now requires 3X pipeline coverage for its sales teams — an increase of 50%. They’re also adding more enablement, training, and AI resources,” sales coach Collin Cadmus says. Luckily, sellers of every stripe now have access to AI-powered tools that can help them excel in a challenging market.

Churn 130

Churn Face-to-face How To Buyer Intent 130

Zoominfo

AUGUST 8, 2024

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program.

Sales Enablement 130

Sales Enablement Strategy Scale Hiring 130

Sales 2.0

MARCH 31, 2025

Often when were talking about about sales, we seem to be saying the salesperson is in charge of when deals move forward and ultimately when they close. You can influence when a sale happens, but you cannot overcome the inherent dynamics of how that customer wants to buy. Sales is a tough gig and its not getting any easier.

Follow-up 195

Follow-up Gatekeeper Call-back Up-Sell 195

SalesFuel

NOVEMBER 22, 2024

Social video is one of the influencer marketing tools that should be used by both B2C and B2B influencers. Influencer Marketing Tools: Social Video B2B’s Mistrust of Influencers According to a study from Ogilvy , B2B brands don’t trust influencer marketing. Here’s how. Ogilvy agrees with social’s importance.

Influencer 59

Influencer B2B Video Tools 59

SalesFuel

APRIL 7, 2025

Despite its importance, salespeople dont spend a lot of time doing prospect research. Why do prospect research? Doing prospect research can also save you time. He shares insights from other sales professionals, highlighting their best research practices. They will see that youve taken the time to learn about them.

Research 52

Research Prospecting Social Media Hiring 52

Sales Gravy

OCTOBER 31, 2024

On this episode of The Sales Gravy Podcast, host Jeb Blount Jr. and guest Neil Cameron discuss the evolving landscape of B2B sales, focusing on how to adapt to millennial buyers, the importance of authenticity in digital sales, and strategies for building trust in the modern sales environment.

Decision Maker 97

Decision Maker Social Media B2B Buyer 97

Sales 2.0

OCTOBER 21, 2024

Sales is not getting any easier. Research shows it’s not the subject line we read first in an email, it’s the name of who the email is from.) My estimate is that with modern tools and social networks we can be on the high end of this number, if we are organized and disciplined. Most businesses have sales and marketing plans.

Scale 195

Scale Social Media Outbound Referrals 195

Zoominfo

JANUARY 13, 2025

Go-to-market teams that adopt AI-powered sales automation can reap major benefits: research shows they spend more time with customers, drive higher customer satisfaction, and most importantly, boost sales by up to 10%. But savvy sales leaders know AI isnt a magic wand that can close deals for you.

Lead Rank 130

Lead Rank Lead Scoring Conversion Prospecting 130

Hubspot Sales

SEPTEMBER 6, 2024

By using HubSpot’s AI chatbot builder, we enabled our prospects to get answers to their questions 24/7/365, regardless of sales rep availability. Why Use AI Sales Closing Techniques With AI backing up our sales department, missed opportunities became a thing of the past — which is critical considering that sales is a numbers game.

Closing 115

Closing Ideal Customer Profile Top of Funnel Lead Rank 115

Zoominfo

JANUARY 21, 2025

The rapid adoption of GPT-based AI tools isnt simply a technological evolution in sales; its a fundamental restructuring of how teams work. And theyre moving the needle: According to McKinsey , sales orgs that use AI see revenue uplifts of up to 15% and sales ROI uplifts of up to 20%. Whats a GPT-Native Sales Team?

Hiring 130

Hiring Lead Rank Intent Data Territories 130

Hubspot Sales

SEPTEMBER 12, 2024

Like most modern buyers, I had already done a wealth of research leading up to my decision, and nothing the salesperson said was going to make me walk away with anything other than the brand and model I showed up to buy. Also, they overwhelmingly prefer to do independent research. That process has changed dramatically.

Hubspot 116

Hubspot B2B Buyer Data 116

Zoominfo

JANUARY 30, 2025

Go-to-market teams that adopt AI-powered sales automation can reap major benefits: research shows they spend more time with customers, drive higher customer satisfaction, and most importantly, boost sales by up to 10%. But savvy sales leaders know that AI isnt a magic wand that can close deals for you.

Lead Rank 130

Lead Rank Lead Scoring Intent Signal Conversion 130

Vengreso

NOVEMBER 19, 2024

In an era where efficiency and productivity are paramount, AI sales assistant software emerges as a game-changer for businesses eager to streamline their sales processes and maximize output. At the core of AI sales assistant software lies its capacity to automate repetitive and time-consuming tasks.

Software 114

Software Software Scale Sales Qualified Lead 114

Pipeliner

FEBRUARY 16, 2025

The Impact of AI on Sales Leadership: Expert Insights and Actionable Strategies In a recent episode, John Golden sat down with Matt McDarby , a seasoned sales leader and the founder of United Sales Resources, to discuss the transformative impact of artificial intelligence (AI) on sales leadership and performance.

Sales Leadership 103

Sales Leadership Lead Rank Lead Scoring Video 103

eGrabber

NOVEMBER 6, 2024

For recruiters, sales teams, and business development managers in this industry, the key to staying ahead lies in leveraging advanced tools to streamline lead generation for healthcare staffing agencies. The manual effort required for tasks like research, data entry, and follow-ups is both costly and inefficient.

Lead Generation 52

Lead Generation Sales Qualified Lead Lead Rank Lead Scoring 52

Sales 2.0

JULY 8, 2022

Meanwhile most high tech companies accept this level of productivity in their sales departments. If you sell a product of a reasonable value to a reasonably large company there will be several people involved in the buying of such a product ( 6-10 based on Gartner’s research ). Do you know how you help? public) and those that are not.

Prospecting 370

Prospecting Outsourcing Services Cold Calling Hiring 370

Zoominfo

AUGUST 27, 2024

By integrating with other account-based marketing tools, CRM systems, and customer data platforms, marketing account intelligence software creates a unified and comprehensive view of each customer. With Pocus, sales and marketing teams can confidently build pipeline and consistently close more revenue.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

SalesFuel

MARCH 3, 2025

B2B sellers and sales managers are increasingly relying on AI sales tools to meet sales quotas. Not all AI tools deliver on their promises. How can sales integrate AI sales tools? One of the biggest emerging trends is AI agents in B2B sales. But the future potential is real.

Sales Tools 59

Sales Tools Competition B2B Tools 59

Zoominfo

DECEMBER 11, 2024

Real-Time Data and Signals Updates: Turning Insights into Action Timing is everything when it comes to sales. This feature leverages our GTM AI and first-party CRM data to uncover the trending topics researched by accounts that have converted in the past. In fact, only 16% of B2B companies reach sales and marketing alignment.

Intent Signal 130

Intent Signal Prospecting Intent Decision Maker 130

Cincom Smart Selling

APRIL 10, 2025

Introduction In todays hypercompetitive market, having a fantastic product is no longer enough to guarantee sales success. The difference between a sales team that hits targets and one that consistently exceeds them often lies in the support structure around itsales enablement. What is Sales Enablement?

Sales Enablement 48

Sales Enablement Top of Funnel Tools Strategy 48

The Pipeline

JUNE 17, 2021

I am proposing that you make it safe to miss a sales target. I have some research that makes this a great debate to have in your sales team right now. Setting sales goals where even a 70% level of achievement would be great. How would you know if your sales teams are Psychologically safe or not? Hear me out.

Top of Funnel 352

Top of Funnel Quota Proposal Lead Rank 352

Sales Gravy

NOVEMBER 21, 2024

In this episode of The Sales Gravy Podcast, Jeb Blount Jr. sits down with sales guru Kristie Jones as she shares her secrets to success, including powerful mindset shifts and strategies to unlock your full potential. Sales success often comes when you're focused on going toward something, not just getting away from something else. –

Negotiation 97

Negotiation Intent Commission Advertising 97

Hubspot Sales

NOVEMBER 22, 2024

But, oof, I don‘t need to tell you how challenging life in sales can be. Whether you win or lose, it doesn't stop the sales targets from rolling in each month. That‘s why I’ve contacted some sales pros and AI experts to learn how they or their clients use AI for sales lead generation. Long and skinny?

Lead Generation 72

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 72