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CROs: Stop Chasing Clicks—Start Building Connections

No More Cold Calling

No amount of digital outreach can replace a referral introduction, and digital sales tools will never be more effective than a meaningful, face-to-face discussion. Creating a referral system, not just hoping for sales referrals. Leveraging technology to enhance relationship-based selling, not replace it.

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Think Your Team Does Referrals Well? Here’s Why You Might Be Wrong

No More Cold Calling

This is your referral reality check. Referral selling strategies are the key to consistent sales growth, but chances are, your team isnt leveraging them effectively. Referrals convert at a staggering rate of 50 to 90 percent. Its time to challenge assumptions and uncover whats holding your team back from mastering referrals.

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Celebrating 25 Years in Referrals: My Story

No More Cold Calling

Why I made referral selling my life’s work. I was working for a global consulting and training firm. My first client was an outplacement firm (and a referral). Would you be willing to be a referral to this company?” My entire career had been sales and sales management, and my best business had always come from referrals.

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This Is What Your Referral Program Is Missing

No More Cold Calling

Do you know your referral gap quotient? Steve had a referral program. (Or He proudly told me that 30 percent of his company’s business came from referrals. Do they know how to get referrals? He said in an excited voice: “We need to train them how to do that!”. The Gap in Your Referral Program.

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Sales Managers: Think You’re Ready for Referrals?

No More Cold Calling

Here are five important steps to make your team referral sales experts. Whether you are a CEO, vice president, or sales manager, you have a central role in your company’s sales process and in the decision to transition from vapid outbound prospecting to selling through referrals. Change Your Team into Referral Sales Experts: 5 Steps.

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Ready to Get Serious About Referrals? (Summer Sales Training Courses)

No More Cold Calling

Stop talking about referrals. Why would I tell you to stop talking about referrals, especially considering I’ve spent decades spreading that gospel? Everyone raves that referrals are their best source of new business, but few salespeople actually raise their hand and commit to referral selling. Start Doing Referrals.

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Want to Get Referrals? (Don’t Do This)

No More Cold Calling

Don’t assume your team knows how to ask for referrals. Tim told me his team was “doing referrals.” He figured they knew how to get referrals because he told them to do it. The web is replete with articles and webcasts that tell people to just go ask for referrals, like it’s common sense or something. Dead silence.

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