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What is Sales Enablement? Steps to Building an Enablement Strategy

Zoominfo

Sales enablement is the process of providing content, guidance, and training for sales teams to effectively onboard, interact with buyers, shorten the sales cycle, and ultimately win more deals. Sales engineering, customer success, and support teams all require content and training.

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What are Soft Skills in Sales?

Anthony Cole Training

Selling is a different animal and you will often hear the term “soft skills” in reference to training a salesperson. It would be great if you could hand a new salesperson a manual, ask them to read it, take a knowledge test and they could successfully begin their job. What are soft skills in sales?

Examples 312
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7-Steps to Achieve Sales Team Excellence

Understanding the Sales Force

If you want to build a sales team that is tops in your industry, geography or with your target audience, here is a roadmap, with examples and reference material, to help you achieve that. They will be part of the company’s future with proper training and coaching. They were D Players and not part of the company’s future.

Hiring 352
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Sales Lessons We Can Learn from the 2024 Olympics

No More Cold Calling

They train with unparalleled rigor. In his book, Outliers: The Story of Success , he references a study by K. When they do provide sales training, it’s often done in a vacuum—without reinforcement, coaching, accountability linked to KPIs, and practice—which makes that initial effort a waste of time and money.

Referrals 334
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Do Your Salespeople Have the Ability to Push Back?

Anthony Cole Training

One of the most important skills that a salesperson needs to possess is the ability to engage in what I refer to as “appropriate and respectful confrontation” with a prospect…at least when the need arises. For the sake of simplicity, let’s just refer to that as the ability to push back.

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The Psychology Behind Unexpected Rewards

Sales and Marketing Management

With stay-at-home mandates causing what many reference as the “groundhog day” effect, your sales team is the perfect audience for incorporating surprise rewards as part of a sales incentive program to keep remote teams engaged and company morale high.