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Your Lead Gen Is Broken (Here’s How to Fix It)

No More Cold Calling

Every sales leader says their #1 prospecting challenge is getting leads in the pipe. None of us stands out during prospecting. Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software. Try this instead. That’s a fact. Can I Trust You?

Lead Gen 397
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Why A Rising Win Rate Can Be a Bad Sign

SBI Growth

The software company’s VP of Sales boasted about his win rate. The software company VP of Sales missed the shift in buyer power. In 2011, the Sales Executive Council reported the average B2B buyer engaged with a vendor 57% of the way through their buying cycle. This prolongs the engagement with the vendor.

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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Before we dive in, let’s take a quick look at the most-prospected-to industries. FinancialServices. Insurance. ITServices.

Company 156
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Accelerating Software Sales in a No-Touch World with Virtual PoCs and Demos

Sales and Marketing Management

Author: Annie Reiss, Chief Marketing Officer, CloudShare While businesses determine how to safely return to something resembling a pre-COVID world, software sales teams are still racing to meet their quotas and keep business moving. Here are some ways that sales teams can remain productive and maximize opportunities with prospects. .

Software 177
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Unlocking the Power of Marketing Account Intelligence Software

Zoominfo

This is the value of marketing account intelligence software. With marketing account intelligence software, teams can focus their efforts on accounts with the highest probability of converting into loyal customers. This not only maximizes ROI, but also minimizes wasted time and resources on low-potential prospects.

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Change With Your Customers, Not The Competition

SBI Growth

Overview : Acme was the preferred vendor in the market. These LDRs were well trained and capable of qualifying true prospects. Prospects who did engage were speaking with multiple vendors as well. Prospects who did speak with the Teleprospectors were better informed and more aware of competitive alternatives.