Hubspot Sales

SEPTEMBER 30, 2024

A solid social selling strategy falls somewhere between “nice-to-have” and “need-to-have” in the modern sales landscape. Activities like prospect outreach, cultivating brand awareness, and online relationship building are all enhanced by social media — so having a solid presence on these platforms can really help your case.

Social Selling 108

Social Selling Social Media Media Networking 108

Zoominfo

FEBRUARY 12, 2021

Customers do their research, ask questions, and even address customer service issues on social channels. B2B social selling is an important and viable channel for B2B marketers and sales professionals. What is B2B Social Selling? What B2B Social Selling is Not. Why is Social Selling Important?

Social Selling 263

Social Selling B2B Social Media Top of Funnel 263

No More Cold Calling

SEPTEMBER 18, 2014

A new research study unlocks the key to using social media for sales. Social engagement. Is it just another term to check off your buzzword bingo card at the next sales meeting you attend? You bet, and it’s critical to increasing B2B sales effectiveness. Social selling (i.e., Not really.

Social Selling 296

Social Selling Cold Calling Social Media Ideal Customer Profile 296

Sales 2.0

AUGUST 17, 2014

The content of the webinar seemed very “Sales 2.0″ The webinar promised that these metrics were derived from analyzing thousands of real life sales calls and deriving the best practices. But before I could get to the webinar I got a follow up email from one of the company’s sales reps. ″ to me.

Social Selling 322

Social Selling Webinar Metrics Follow-up Lead Scoring 322

Zoominfo

MARCH 19, 2018

Social selling is a sales technique that leverages social networking sites to identify prospects, build relationships, and ideally, close more deals. Social selling is more than just a hot trend, it’s an essential part of the modern sales process. Top Ten Social Selling Tools: 1.

Social Selling 227

Social Selling Tools Lead Scoring Lead Rank 227

The Pipeline

NOVEMBER 6, 2018

I know you may think I have the title wrong, but I mean it, it seems social selling is dying and just stinking out the neighborhood. They were told to do an hour of social, so they are doing it, even if they are clearly deaf or not doing it right. Ingroup Tibor, you work in helping people with prospecting and sales.

Social Selling 230

Social Selling Cold Calling LinkedIn Call-back 230

Zoominfo

JUNE 13, 2018

Social media has completely transformed the way people interact with each other—including the way sales professionals interact with customers and prospects. Social selling is one of the hottest trends in the business world, yet many sales professionals remain skeptical of its effectiveness. Keep reading!

Social Selling 244

Social Selling Social Media Channels Media 244

Zoominfo

JULY 4, 2018

Social selling has quickly become one of the most popular and effective selling tactics. As social media platforms grew in popularity, businesses began to recognize how essential social media is to the sales process. Social sellers generate 38% more new opportunities than traditional sellers.

Social Selling 233

Social Selling Social Media Ideal Customer Profile Media 233

Understanding the Sales Force

APRIL 2, 2018

I wrote a very popular article about using the phone 3 years ago called, The Next Can't Miss Game Changer for Sales. I have data that shows that the very people who don't score well at hunting (reluctant, ineffective or both) also score poorly at Social Selling while those who score the highest for Hunting score higher for Social Selling too.

Social Selling 278

Social Selling Data Social Media Up-Sell 278

No More Cold Calling

FEBRUARY 28, 2025

Discover how a broken approach to social selling can damage your sales reputation, costing you business referrals and lost revenue. Steve thought he was a social selling pro, but his first message after connecting with me on LinkedIn proved that he wasnt. What is referral selling?

Referrals 177

Referrals Social Selling Networking LinkedIn 177

No More Cold Calling

FEBRUARY 13, 2025

Digital isnt a sales strategy. A sales strategy isnt about tools or trendsits about how your company attracts and serves customers. Yet, too many sales leaders fall into the trap of believing the latest digital sales tools or automation platforms will solve their sales prospecting problems.

Referrals 310

Referrals Face-to-face Sales Leadership Quota 310

No More Cold Calling

AUGUST 23, 2018

A Complete Guide to Putting the “Social” Back in Social Selling. Social selling has finally (and dangerously) reached buzzword status. Misperceptions, because salespeople have forgotten the social part of social selling. It’s not, because that’s not what social media is for. Not at all.

Social Selling 218

Social Selling Social Media Referrals Lead Rank 218

SBI Growth

MARCH 3, 2014

This is a true story of how Social Prospecting is helping one Sales Leader. This post is about how one Sales Leader has implemented social prospecting. The Sales Leader realized his buyer had changed. He understood conventional prospecting methods weren’t aligned to buyer behavior.

Prospecting 310

Prospecting Referrals Sales Qualified Lead Cold Calling 310

Zoominfo

FEBRUARY 19, 2018

But, what do you really know about social selling? The truth is, most sales reps haven’t received any formal training in this area. This means reps at your company could be missing out on interested leads, important sales conversations, and ultimately, revenue. The State of Social Selling.

Social Selling 184

Social Selling Social Media Decision Maker Ideal Customer Profile 184

DiscoverOrg Sales

AUGUST 23, 2018

More important: Those 303 hours of social browsing are sales opportunities for you. Social selling is when sales professionals use their social network to communicate with prospects and develop relationships to solve problems and achieve sales goals. Done right, relationships flourish.

Social Selling 192

Social Selling Social Media Media Twitter 192

Sales 2.0

JULY 28, 2018

I wanted to boil down cold calling vs. social selling data so we could do a somewhat fair comparison. Social selling: 3 hours to get an appointment. So obviously my axe to grind is that I think social selling is the way to go when prospecting as it’s almost 4 (3.66) times more efficient/faster.

Social Selling 186

Social Selling Cold Calling Networking Comparison 186

Sales 2.0

MAY 14, 2014

Prospects become clients one conversation at a time, through trust, credibility, and confidence. But how does a Sales 2.0 In our case, we’ve found that the best use of social tools is selective, carefully chosen to improve how attorneys and the firm collectively nurture relationships and cultivate clients. Customers Sales 2.0

Social Selling 297

Social Selling Pharmaceuticals Social Media Licensing 297

Hubspot Sales

FEBRUARY 10, 2025

Successfully executing a sales process is a lot like growing a flower, and in the context of this half-baked analogy, prospecting is like finding seeds. Anyway, this week's edition of The Pipeline covers some key mistakes experts say you need to avoid when prospecting. 7 Fatal Sales Prospecting Mistakes You Might Be Making 1.

Ideal Customer Profile 98

Ideal Customer Profile Prospecting Hiring Lead Scoring 98

Vengreso

JANUARY 3, 2025

Social selling has emerged as a game-changing strategy for B2B and B2C sales professionals. Leveraging social media platforms to connect, engage, and convert potential leads has proven not only effective but also essential in modern sales tactics.

Top of Funnel 52

Top of Funnel Social Selling Funnel Social Media 52

Sales 2.0

NOVEMBER 12, 2012

I interviewed sales manager, sales person, sales trainer and all around smart guy Jorge Soto. I asked Jorge about how he uses Sales 2.0 Jorge, I know you are a fan of Sales 2.0 and Social Selling. My prospecting approach at that time was going through lead lists and sending blind emails.

Hiring 384

Hiring Jigsaw Social Media Cold Calling 384

The Pipeline

JANUARY 13, 2014

Just last week I had a notice for a webinar from one of the original Sales 2.0 Other pundits who not so long ago wrapped themselves in the Sales 2.0 cloak, before dawning top layer of social selling, are now shedding their load, and freely speaking about the virtues of cold calling. Sales Process Tibor Shanto'

Cold Calling 312

Cold Calling Webinar Metrics Fashion Social Selling 312

SBI Growth

JULY 21, 2013

The sales field is suffering. Sales forces lack buyer-centered tools for success. When will Sales catch up with Marketing? Sales field alignment with the modern day buyer requires more than lip service. This blog is focused on the transformation of Sales to incorporate buyer-centered tools. Customers are suffering.

Top of Funnel 335

Top of Funnel Marketing Decision Maker Infusion 335

Act!

NOVEMBER 12, 2024

Because they are useful for lead generation and relationship building, social media channels are an indispensable part of any sales strategy for starting and growing a business. But here’s the thing—selling on social media isn’t just about posting engaging and relevant content now and then. What is social selling ?

Social Selling 52

Social Selling Social Media Ideal Customer Profile Channels 52

SBI Growth

MARCH 15, 2014

You are a progressive Sales VP in a medium size company. You know how hard it is for your reps to prospect today. Targets don’t answer their office phones or open e-mails. You know today’s buyer is time starved and media saturated.

LinkedIn 321

LinkedIn Account Advertising Advertising 321

Understanding the Sales Force

JULY 10, 2014

Understanding the Sales Force by Dave Kurlan Can you name 10 Core Competencies of a great salesperson? Let''s see, there''s prospecting, qualifying and closing, and then there''s.wow, this is difficult! We constantly improve, update, enhance and perfect the science of evaluating sales forces and candidates.

Top of Funnel 309

Top of Funnel Social Selling Funnel Sales Cycle 309

Pipeliner

NOVEMBER 24, 2024

The conversation delved into the evolution of sales strategies in response to changing buyer behavior, particularly in the wake of the COVID-19 pandemic and the rise of artificial intelligence. This blog post will break down the key insights and actionable advice shared by Wes, focusing on his five proven steps to making every sale.

Video 116

Video Strategy Top of Funnel Direct Mail 116

Hubspot Sales

MAY 4, 2020

Not only has personal social media usage been on the rise, but professional social media usage has become more prevalent as well — and the field of sales is no exception. With so many teams now focusing on inside sales, using strategies such as social selling to connect and win over customers are more important than ever.

Social Selling 144

Social Selling LinkedIn Lead Scoring Lead Rank 144

SalesFuel

DECEMBER 4, 2024

To stay competitive, sellers must revisit social selling tips to ensure they are engaging in best practices. And sellers may get lax in how they approach this type of selling. It’s important to remember that social selling is so much more than posting and sharing. “It

Social Selling 52

Social Selling Social Media Hiring Trends 52

Sales 2.0

SEPTEMBER 14, 2014

Startups are super exciting but they can turn a “rockstar sales person” into a “loser”. Most startups make their first sales through the founders. In fact when you boil it down they make their first sales through social selling. This is often when the founders call in a “sales professional”. Here’s why.

Scale 373

Scale Hiring Collateral Social Selling 373

Sales and Marketing Management

JANUARY 21, 2019

To stay ahead of the competition and thrive, it’s essential to identify and adopt sales techniques that can boost your productivity and results. The front-runners focus on data hygiene and ensuring they have accurate and holistic customer information across sales, marketing and service departments. Automated sales prospecting.

Trends 297

Trends B2B Social Media Telemarketing 297

Sales 2.0

SEPTEMBER 18, 2020

In sales we need to go through the motions. Even if you use social selling techniques that get you a referral or help you connect to a potential buyer using your mutual background, it is still likely to take some follow up before you confirm a meeting time (or virtual meeting time these days).

Direct Mail 370

Direct Mail Outbound Referrals Social Selling 370

Hubspot Sales

OCTOBER 14, 2020

Less frequently do we hear about social media being used by sales reps as a way to identify, connect with, educate, nurture, speak to, and convert prospects — this process is known as social selling. What is social selling? Social Media Training for Sales Reps. The best part?

Social Selling 137

Social Selling Training Social Media How To 137

Hubspot Sales

MARCH 14, 2021

It's become a fact of professional life as well — particularly in the sales world. Solid social selling skills are transitioning from a nice-to-have to a need-to-have for sales professionals, but developing that kind of expertise is much easier said than done. Let's dive in.

Social Selling 142

Social Selling Social Media Hubspot Twitter 142

No More Cold Calling

MAY 24, 2018

If you’re researching the latest and greatest sales trends, you just might fall victim to the bright-shiny-object syndrome. Just because certain sales prospecting techniques are all the rage, doesn’t mean they’re right for you or for your buyer. Sales productivity tools are everywhere, but do they really enhance productivity?

Prospecting 196

Prospecting Social Media Trends Face-to-face 196

Hubspot Sales

JULY 15, 2024

But even though having a productive LinkedIn presence is one of the bigger “no-brainers” in sales, a lot of reps struggle to leverage the platform to its full potential. Here's a look at the “clear strategy” I use to ensure I get the most out of my LinkedIn prospecting efforts. Engage your prospects by leaving active comments.

Ideal Customer Profile 111

Ideal Customer Profile LinkedIn Prospecting Face-to-face 111

Zoominfo

JUNE 6, 2019

Sales prospecting—a common source of misery for most sales reps—is a critical aspect of selling for nearly all businesses. Prospecting uncovers potential buyers, fuels an organization’s sales pipeline, and provides important context to future sales conversations. What is B2B Sales Prospecting?

B2B 212

B2B Buyer Persona Top of Funnel Prospecting 212