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CROs: Stop Chasing Clicks—Start Building Connections

No More Cold Calling

A sales strategy isnt about tools or trendsits about how your company attracts and serves customers. Yet, too many sales leaders fall into the trap of believing the latest digital sales tools or automation platforms will solve their sales prospecting problems. Hope isnt a strategy. Marketing isnt a strategy.

Referrals 310
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The Best Sales Coaching Software Tools in 2025

Zoominfo

Using AI sales tools can help teams level up by analyzing real sales conversations, identifying what works and what doesnt. From refining your teams techniques to reinforcing best practices, coaching tools are essential to how modern teams train, grow, and win. But first, heres what you should consider when evaluating coaching tools.

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Winning Your Prospect’s Prospect

The Pipeline

Not a moto for successful selling and retention, but maybe it has some purpose. The common goal in sales is winning your prospect’s prospect. Again, this makes the people your prospect is trying to win, your responsibility as well. The post Winning Your Prospect’s Prospect appeared first on TiborShanto.com.

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Your B2B Lead Generation Sucks … 5 Reasons Why

No More Cold Calling

Is your sales team searching too many faces, looking for traces of prospects, instead of narrowing the search to recruit only your ideal clients? Of all the B2B lead generation tools at your disposal, referral selling is the most effective and least expensive. Companies focus their sales prospecting on signing new logos.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Matt, Kyle, and the Less-Traveled Road to Customer Retention

DiscoverOrg Sales

Spotlight on customer retention. Acquiring new customers is six times more expensive than keeping existing customers, and we knew there was an opportunity to put as much horsepower behind customer retention as we did around new sales. Customer Success + Customer Development = customer retention.

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What is Sales Enablement? Steps to Building an Enablement Strategy

Zoominfo

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. You can throw in tactical skills like effective messaging, multi-threading, persuasive cold-calling, and much more.