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How To Boost Client Retention – Without Customer Service or Account Reps

Sales and Marketing Management

Harvard Business Review estimated that customer acquisition is 5 to 25 times as expensive as customer retention. What’s more, a Bain & Company study found that increasing customer retention rates by a mere 5% boosts profits by 25% to 95%. But awareness and action are two different things. What to do? Let me explain each one.

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CROs: Stop Chasing Clicks—Start Building Connections

No More Cold Calling

Yet, too many sales leaders fall into the trap of believing the latest digital sales tools or automation platforms will solve their sales prospecting problems. Systematize Your Referral Process: Make referral selling a core part of your sales prospecting strategy, not just something that happens occasionally.

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Winning Your Prospect’s Prospect

The Pipeline

Not a moto for successful selling and retention, but maybe it has some purpose. The common goal in sales is winning your prospect’s prospect. Again, this makes the people your prospect is trying to win, your responsibility as well. The post Winning Your Prospect’s Prospect appeared first on TiborShanto.com.

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Your B2B Lead Generation Sucks … 5 Reasons Why

No More Cold Calling

Is your sales team searching too many faces, looking for traces of prospects, instead of narrowing the search to recruit only your ideal clients? Yet, most companies miss the mark on referrals and instead make these common sales prospecting mistakes. Companies focus their sales prospecting on signing new logos.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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7 Key Sales Prospecting Mistakes You Might Be Making, According to Experts

Hubspot Sales

Successfully executing a sales process is a lot like growing a flower, and in the context of this half-baked analogy, prospecting is like finding seeds. Anyway, this week's edition of The Pipeline covers some key mistakes experts say you need to avoid when prospecting. 7 Fatal Sales Prospecting Mistakes You Might Be Making 1.

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Thinking About Retention, Renewal, Expansion Differently

Partners in Excellence

Retention, renewal, expansion is key to our success with customers. Retention, renewal, expansion, in all business models is critical to our continued success and growth. But somehow, we tend to think of retention, renewal, expansion differently from how we look at net new customer acquisition.

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