Zoominfo

JANUARY 13, 2025

Go-to-market teams that adopt AI-powered sales automation can reap major benefits: research shows they spend more time with customers, drive higher customer satisfaction, and most importantly, boost sales by up to 10%. Take email prospecting, for instance. But savvy sales leaders know AI isnt a magic wand that can close deals for you.

Lead Scoring 130

Lead Scoring Lead Rank Conversion Prospecting 130

Zoominfo

NOVEMBER 1, 2024

Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving. In short, ABM treats individual high-value accounts or collections of good-fit prospect accounts as mini-campaigns, surrounding their buying committees and key influencers with targeted, value-driven marketing assets.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Zoominfo

JANUARY 30, 2025

Go-to-market teams that adopt AI-powered sales automation can reap major benefits: research shows they spend more time with customers, drive higher customer satisfaction, and most importantly, boost sales by up to 10%. Take email prospecting, for instance. Heres how AI can help: 1.

Lead Scoring 130

Lead Scoring Lead Rank Intent Signal Conversion 130

Hubspot Sales

NOVEMBER 12, 2024

Every once in a while, the conversation with a prospect is going to die down and never pick back up — but you don't have to take those fizzle-outs lying down. There are some strategies you can leverage to give yourself a fighting chance at re-engaging a prospect who seems like a lost cause. Let's see what they had to say!

Demand Generation Agencies 115

Demand Generation Agencies Prospecting Strategy Follow-up 115

Sales 2.0

MAY 29, 2020

As sales forces have been sent home and told their clients won’t meet them with them in-person, they have had to use new digital tools just to keep doing their job. Prospecting. There are some great digital listening tools out there. Do your online research to find out what is changing in your prospect’s environment.

Commission 511

Commission Webinar Metrics LinkedIn Up-Sell 511

Sales 2.0

MARCH 31, 2025

Tools are getting better at reminding salespeople what they need to do, and when they need to do it, but its still up to us to act. It can seem like completing an activity such as prospecting is not critical in the frenzy of our busy day, but each action skipped at this stage can mean a reduction in closed deals in the months to come.

Follow-up 195

Follow-up Gatekeeper Call-back Up-Sell 195

Zoominfo

JANUARY 23, 2021

If your sales pipeline is colder than a Siberian spigot in January, it’s time to rethink your sales prospecting techniques. Here’s the thing though, reps need actionable techniques and tips to make their prospecting systematic, smooth, and, of course, profitable. What are Prospecting Techniques? How did you find those prospects?

Ideal Customer Profile 264

Ideal Customer Profile Prospecting Cold Calling Decision Maker 264

Zoominfo

SEPTEMBER 3, 2020

So how can you scale communications with prospects and leads in the space between nurturing and closing a deal? They are a component of campaigns where individual readers (who could be possible prospects) are sent crafted messages after they set off a configured trigger. Pick out the right email automation tool. Basic Steps.

Prospecting 262

Prospecting Scale Lead Nurturing How To 262

Sales 2.0

OCTOBER 25, 2021

Prospecting : Companies routinely run cold calling prospecting processes that fail 99% of the time, with 1 in 100 calls getting a meeting. Smarter approaches to prospecting are needed. One of the main reasons for this low close rate is that sales people miss decisionmakers in the prospect company. Sales time sucks.

Territories 396

Territories Compensation Scale Decision Maker 396

Zoominfo

AUGUST 27, 2024

This not only maximizes ROI, but also minimizes wasted time and resources on low-potential prospects. By integrating with other account-based marketing tools, CRM systems, and customer data platforms, marketing account intelligence software creates a unified and comprehensive view of each customer.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Zoominfo

DECEMBER 20, 2024

Sales acceleration platforms provide a powerful solution, helping businesses optimize workflows, engage prospects, and convert leads more efficiently. These tools are now essential for companies looking to maintain a competitive edge in a demanding market. Sales teams face constant pressure to close deals faster and more effectively.

Scale 130

Scale SalesForce Analytics Hubspot 130

Vengreso

JANUARY 13, 2025

The landscape is being transformed by innovative tools designed for sales acceleration, optimize processes, and enhance productivity through an accelerated sales process. While many may be familiar with mainstream solutions, there are several sales acceleration tools flying under the radar that can provide a significant edge.

Tools 68

Tools Top of Funnel Lead Rank Forecasting 68

No More Cold Calling

JULY 13, 2021

You get an introduction to your prospect, and you get a meeting with the decision maker. They believe a call isn’t cold because it’s a marketing-qualified lead, because the prospect downloaded a whitepaper, or because they have a mutual connection on LinkedIn. Referrals help you ace Part One and set you up for success in Part Two.

Decision Maker 401

Decision Maker Referrals Sales Qualified Lead Marketing Qualified Lead 401

Tenbound

OCTOBER 31, 2024

Each example company is followed by it’s Tenbound Review page for further research. Inbound Lead Management, Appointment Scheduling, Chat/Messaging, Call Distribution HubSpot: Offers a comprehensive CRM platform with tools for lead management, appointment scheduling, and live chat features. Website 11. Website 13.

Sales Technology 52

Sales Technology Sales Qualified Lead Research Lead Scoring 52

Zoominfo

DECEMBER 28, 2020

They’re customers’ verbal buying signals—the cues your sales agent homes in on when talking to a prospect. And they’re online buying signals—the data trail—that prospective buyers leave as they research solutions online. When B2B buyers need to solve a problem, they start researching online. Let’s break that down.

Lead Rank 309

Lead Rank Intent Data Closing Buyer Intent 309

Zoominfo

JANUARY 29, 2025

In fact, research from Salesforce indicates that a staggering 90% of CRM data is incomplete. GTM Intelligence also gives companies the fuel to create automations, workflows, and agents that are far more powerful than basic AI solutions, driving real value at scale much faster than mass-market AI tools or simple CRM assistants.

B2B 130

B2B Intent Signal Scale Marketing 130

Hubspot Sales

SEPTEMBER 12, 2024

Like most modern buyers, I had already done a wealth of research leading up to my decision, and nothing the salesperson said was going to make me walk away with anything other than the brand and model I showed up to buy. Also, they overwhelmingly prefer to do independent research. That process has changed dramatically.

Hubspot 116

Hubspot B2B Buyer Data 116

Allego

JANUARY 21, 2025

Sales prospecting has transformed from its traditional roots of cold calls and door-to-door pitches into a dynamic discipline that blends strategy, psychology, and technology. In fact, Forrester reports 65% of buyers initiate the buying process through self-guided research. This shift has turned prospecting into a strategic effort.

Prospecting 62

Prospecting Ideal Customer Profile Handbook Decision Maker 62

Zoominfo

FEBRUARY 7, 2025

We all know that buyers use traditional online resources like vendor websites, trade publications, social media, and forums to conduct research and minimize their engagement with sales teams. But generative AI tools have empowered them in ways GTM teams can scarcely imagine.

Top of Funnel 130

Top of Funnel Lead Rank Intent Signal B2B 130

Zoominfo

SEPTEMBER 24, 2024

When combined with AI, these signals become powerful tools that reach potential customers much earlier in their journey — giving go-to-market teams a massive advantage over competitors who rely solely on ideal customer profile matches, traditional intent data, or account-fit scores. Deploying AI at scale, however, requires AI-ready data.

Top of Funnel 130

Top of Funnel Ideal Customer Profile Marketing Buyer 130

Hubspot Sales

SEPTEMBER 9, 2024

How to Build a Lead List My Tips for Building a Sales Lead List A prospect may have shown interest in a product or service by responding to an online offer, visiting your company’s booth at a conference, or engaging with social media posts. Enhanced Prospect Profiles The better your prospect profile, the better your call outcomes.

Lead Rank 118

Lead Rank Ideal Customer Profile Marketing Qualified Lead Sales Qualified Lead 118

Steven Rosen

MAY 24, 2024

He also explores the practical applications of AI in sales, including prospecting, customer retention, and pre-call planning. ” – Rob Ulsh Key Takeaways: AI is not a threat to sales professionals but a powerful tool that can enhance their effectiveness. He also emphasized the time-saving aspect of AI in prospecting.

Company 296

Company Sales Leadership Retention Loyalty 296

Zoominfo

NOVEMBER 18, 2024

Visitor identification software offers a powerful solution, helping your go-to-market team transform anonymous website visitors into qualified prospects, leads, and revenue. Top Website Visitor Identification Software Tools 1.

Sales Qualified Lead 130

Sales Qualified Lead Lead Scoring Lead Rank Software 130

Zoominfo

DECEMBER 20, 2024

The Salesforce AppExchange is a marketplace that makes it easy for busy IT and go-to-market professionals to find and leverage cloud computing and software solutions that work with Salesforce s industry-leading CRM tools and services. Integration: Tools that integrate smoothly with existing Salesforce workflows, minimizing disruption.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

Hubspot Sales

JANUARY 14, 2025

But after doing some further research, I discovered theres much more to the story than I thought. Theyre someone who takes initiative, inspires their fellow salespeople, and drives revenue growth through an innovative approach to prospecting and selling. Sales champions optimize every touchpoint of their interaction with a prospect.

Data 111

Data Hubspot Negotiation B2B 111

SalesFuel

NOVEMBER 7, 2024

I’m a long-time fan of video tools for selling. Among Tools for Selling, Video Rules According to Google, 70% of B2B buyers and researchers incorporate video content into their decision-making journey. Understanding the power of video tools for selling will help you compete better and achieve your marketing goals.

Video 59

Video Tools Advertising Advertising 59

Hubspot Sales

SEPTEMBER 6, 2024

When a prospect first reaches out for more information, I’ve found that engagement is at its peak. Many times I’ve been frustrated trying to chase down a once-excited prospect whose priorities have already shifted to the next item on the list. Wondering how to achieve this lofty goal? AI can help.

Closing 115

Closing Ideal Customer Profile Top of Funnel Lead Rank 115

Zoominfo

AUGUST 8, 2024

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. You can throw in tactical skills like effective messaging, multi-threading, persuasive cold-calling, and much more.

Sales Enablement 130

Sales Enablement Strategy Scale Hiring 130

eGrabber

DECEMBER 2, 2024

But here’s the good news: with tools like Email-Researcher , you can transform your approach, saving time and boosting results. This blog explores how you can generate high quality leads in minutes and why Email-Researcher is the ultimate solution for your sales challenges. Try Email-Researcher – Get 350 Credits for Free!

Ideal Customer Profile 40

Ideal Customer Profile Research Sales Qualified Lead Lead Scoring 40

Sales 2.0

OCTOBER 21, 2024

Research shows it’s not the subject line we read first in an email, it’s the name of who the email is from.) My estimate is that with modern tools and social networks we can be on the high end of this number, if we are organized and disciplined. People still read emails and messages from people they know. Who are your 250?

Scale 195

Scale Social Media Outbound Referrals 195

The Digital Sales Institute

OCTOBER 25, 2024

Outbound sales prospecting insights that will assist any salesperson to connect and engage with target prospects in their sales activity. Our outbound sales prospecting course isn’t a mere refresh of past strategies; it’s a modern take on what it takes to win new customers. What Is Outbound Sales Prospecting?

Outbound 52

Outbound Top of Funnel Prospecting Sales Qualified Lead 52

No More Cold Calling

OCTOBER 1, 2020

Research shows cold calling scripts and tricks don’t work, but referrals do. In fact, new research from the Sandler Center shows that while most companies still focus on cold calling and emailing, referrals are far more effective at generating qualified leads. It takes roughly eight touches for sales reps to reach cold prospects.

Referrals 373

Referrals Cold Calling Sales Qualified Lead Call-back 373

No More Cold Calling

JUNE 25, 2020

Is your sales team searching too many faces, looking for traces of prospects, instead of narrowing the search to recruit only your ideal clients? Of all the B2B lead generation tools at your disposal, referral selling is the most effective and least expensive. Companies focus their sales prospecting on signing new logos.

Lead Generation 409

Lead Generation B2B Lead Scoring Lead Rank 409

Zoominfo

AUGUST 8, 2024

Luckily, sellers of every stripe now have access to AI-powered tools that can help them excel in a challenging market. Prompts for researching account relationships The first step when researching potential upsell and cross-selling opportunities is evaluating the current status of the account.

Churn 130

Churn Face-to-face How To Buyer Intent 130

Sales and Marketing Management

APRIL 1, 2020

By optimizing messaging, collateral and communication through effective sales enablement, sellers can better communicate the differentiating value of your new solution, showcase marketplace positioning and properly advise prospects. In fact, research from Harvard Business Review indicates that the No. A failure to launch.

Campaigns 326

Campaigns Sales Enablement Education Collateral 326

Zoominfo

MARCH 17, 2025

Blind spots in your addressable market and missed opportunities from good-fit prospects. Sales Operations & Strategy Director Andy Ruffles and his team sought a solution that would streamline data ingestion, eliminate redundant administrative tasks, and equip RMs with comprehensive insights to prioritize high-value prospects.

Territories 130

Territories Ideal Customer Profile Account Based Marketing Lead Rank 130

Hubspot Sales

JULY 22, 2024

I’ve found that cold calling is an excellent way to engage prospects one-on-one and move them to the next step in the buying process. Cold calling is most effective when paired with strategies such as prospecting and sales qualification. Cold Call Script Examples **The prospect's phone rings** Prospect: Hello?

Cold Calling 111

Cold Calling Top of Funnel Inbound Call-back 111