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Sales Signals: How to Leverage Data & AI to Reach Prospects First

Zoominfo

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets. Most go-to-market teams understandably focus on new funding rounds as a signal when prospecting.

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ZoomInfo’s Customer Impact Report 2025: The GTM Intelligence Era

Zoominfo

But data-driven, AI-powered intelligence is rewriting the rules and ZoomInfos Customer Impact Report 2025 proves it. Thats not just more prospects its the right prospects. And theyre reaching these prospects at the right time. Before ZoomInfo, sales reps connected with prospects just 23% of the time. The results?

Report 130
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Sales prospecting made easier

Sales 2.0

This post describes a framework that I have found over the last two decades can really change the math on prospecting. Humans, aka your prospects, don’t care about?your?problems Consider the following questions to help you get into your prospects’ shoes and see how you can serve them. Your prospect decides to do?

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Winter 2024 Updates: ZoomInfo Delivers Advanced AI-Powered Signals that Remove Guesswork from Prospecting

Zoominfo

In Q4, we released enhancements to Copilot, our GTM Intelligence platform, that further empower enterprise GTM teams to engage prospects and customers with greater precision, speed, and intelligence. We believe these innovations will continue to revolutionize how teams identify opportunities, engage prospects, and close deals.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

In this eBook, you’ll learn how to identify and target your ideal prospects — when they’re most receptive to hearing your message — using different types of data. Reviewing, reporting, and refining for better results. That’s where your data comes in. In demand generation, data is essential for knowing who you should target and how.

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Finding leads: Look in your CRM

Sales 2.0

Ive gotten to the point in this project where I need to start building a list of prospects. Trying to build the prospect list that I need within the CRM would be too time-consuming, involving manually updating thousands of records and tens of thousands of fields. There is data missing and there are duplicate records. Enter Excel.

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How to Create an Effective Sales Report Template [With Downloadable Examples]

Nutshell

Generating insightful sales reports is a critical component of your role and can involve some heavy lifting. That’s where sales report templates come in handy. Creating and presenting detailed sales reports that colleagues and management can easily understand can prove time-consuming. Table of Contents What is a sales report?

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2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

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How to Use Video Throughout the Buyer's Journey

Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT

Forrester Research Group reports that on average 70% of a buyer’s purchasing decision is made before engaging with a sales team. For many of us, that means we must become great educators and provide the best answers for our prospects at every stage of their journey. That’s staggering, but what does that mean for us as organizations?

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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

By registering, you will get access to the full survey report. Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects. Don’t miss this webinar, where Tom will share findings from the survey, from additional market input, and from the audience.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.