CROs: Why You Need a Referral Program for Your Sales Team
No More Cold Calling
AUGUST 22, 2024
Referrals solve the key problems that modern sales leaders face. A disciplined referral program—with ongoing coaching, metrics, and accountability for results—is the solution to the key business development challenges that CROs face today. Without high-quality prospects, your team can’t close enough deals to meet revenue targets.
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