Jeffrey Gitomer

MARCH 5, 2019

The most coveted prize in selling besides a sale is a referral. Everyone tells you to get referrals, no one tells you what to do next. How do you maximize the selling power of this referral? Here are the preferred methods for a first meeting with a referral and customer in order of preference (and effectiveness).

Referrals 284

Referrals Call-back Cold Calling Meeting 284

No More Cold Calling

NOVEMBER 25, 2014

End the year with a bang using the only prospecting strategy that converts prospects into clients more than 50 percent of the time. Referral selling is by far the most effective sales strategy out there. It’s just that some of the tools have changed in the digital age. Sale s has always been social. Learn more.)

Referrals 285

Referrals Cold Calling Webinar Metrics Networking 285

Sales 2.0

JULY 8, 2022

This post describes a framework that I have found over the last two decades can really change the math on prospecting. Humans, aka your prospects, don’t care about?your?problems Consider the following questions to help you get into your prospects’ shoes and see how you can serve them. Your prospect decides to do?

Prospecting 370

Prospecting Outsourcing Services Cold Calling Hiring 370

No More Cold Calling

OCTOBER 19, 2017

Why don’t account based selling teams ask for referrals? Why is asking for referrals ad hoc and not a discipline? It makes no sense at all, because every sales leader and account based sales rep knows that referrals are their hottest leads and best business. Referral selling is the most personal kind of selling on the planet.

Referrals 265

Referrals Account Cold Calling Social Media 265

No More Cold Calling

AUGUST 19, 2014

If you’re asking strangers on social media for referrals, you’re like the guy at a networking event who shoves his card in people’s face and asks for theirs in return. Referrals Are Personal, You’re Not. And he thinks I’ll give him a referral? Selling by referral is the most personal prospecting strategy that exists.

Referrals 292

Referrals Webinar Metrics Social Media Face-to-face 292

No More Cold Calling

FEBRUARY 28, 2019

Two colleagues complained they were so involved in their work, they didn’t have time to prospect. Why didn’t he think to ask for referrals? People are so focused on their projects, and they don’t make time to prospect. If you’re heads-down on your projects and don’t prospect, you’ll have no pipeline when you surface.

Referrals 233

Referrals Lead Gen Social Media Cold Calling 233

No More Cold Calling

JULY 13, 2021

A referral is the best way to get a meeting with the decision maker. Referrals help you ace Part One and set you up for success in Part Two. That’s an over-simplification, I know, but it’s the easiest way for people to understand the power of a referral introduction. Part Two: Everything that happens after that.

Decision Maker 401

Decision Maker Referrals Sales Qualified Lead Marketing Qualified Lead 401

No More Cold Calling

JUNE 25, 2020

Is your sales team searching too many faces, looking for traces of prospects, instead of narrowing the search to recruit only your ideal clients? Of all the B2B lead generation tools at your disposal, referral selling is the most effective and least expensive. Companies focus their sales prospecting on signing new logos.

Lead Generation 409

Lead Generation B2B Lead Scoring Lead Rank 409

No More Cold Calling

APRIL 30, 2020

In fact, they didn’t even need to talk to prospects, because they had great tech tools. The #1 Way to Land Top Prospects Now. They take an internal focus, instead of recognizing that lead generation—referral lead generation in particular—is their ticket to the C-Suite. The #1 Way to Land Top Prospects Now.”).

Referrals 279

Referrals Cold Calling Lead Generation Webinar Metrics 279

No More Cold Calling

JUNE 29, 2019

Don’t miss this opportunity for your own training in the Virtual Referral Selling Workshop Series beginning Tuesday, July 16. Enter the Referral Code Save300. In the meantime, here’s what you might have missed from No More Cold Calling this month: How to Ask for Referrals: A Comprehensive Guide.

Referrals 222

Referrals Social Media Cold Calling Sales Qualified Lead 222

No More Cold Calling

MAY 4, 2017

Asking for referrals? Digital Referrals? Your account-based selling team breaks all the rules of social selling when they ask for referrals on LinkedIn. Selling—and referral selling in particular—requires real relationships, not just social media connections. Referral Selling IS Social Selling.

Referrals 197

Referrals Account Sales Qualified Lead Cold Calling 197

SBI Growth

FEBRUARY 3, 2013

This post describes the Social Seller's strategy to grow their prospect list through LinkedIn. I provide the Account Networking Tool to build a referral database around your customer. They’re missing the real value of the platform: it’s a sales tool. Why LinkedIn is Ideal for Referrals. Referral-based connecting.

LinkedIn 335

LinkedIn Pipeline Decision Maker Referrals 335

No More Cold Calling

JULY 20, 2017

Twenty years ago, I would have told you referrals couldn’t possibly be more important for account based sales development. Too many account based selling teams over-rely on technology to reach their prospects. It requires personal connections—referral introductions from current clients. Some Lead Generation Tools Never Change.

Account 285

Account Referrals Lead Generation Cold Calling 285

Zoominfo

MARCH 6, 2019

There are more answers to that question than ever before, thanks to the variety of tools and channels at a modern marketer’s disposal. In fact, 84% of B2B decision makers start the buying process with a referral ( source ). Keep reading and learn everything you need to know about referral marketing! What is referral marketing?

Referrals 197

Referrals Ideal Customer Profile Marketing Incentives 197

Vengreso

OCTOBER 22, 2024

If you’re feeling frustrated by the lack of engagement and response from your prospecting efforts, then you are not alone! But before we begin, ask yourself: Are you using the right tools to measure your sales team’s success? It’s time to rethink your sales tool strategy. A fool with a tool is still a fool.

Tools 71

Tools Social Media Channels Sales Methodology 71

No More Cold Calling

JULY 1, 2018

Sales leaders have forgotten about their most powerful prospecting tool to get leads without cold calling : referral selling. Referrals offer the biggest competitive advantage of any sales tool out there, and yet most teams aren’t using referral selling as the primary prospecting method.

Cold Calling 180

Cold Calling Referrals Sales Qualified Lead Lead Scoring 180

The Pipeline

AUGUST 31, 2021

Closing business and prospecting to ensure you avoid the January lull with a pipeline that propel you to success. Harvest referrals. The best way to approach is to take your cues from your prospects, buyers and clients. Harvest Referrals. One constant opportunity is to harvest referrals. Try Something New.

Harvest 360

Harvest Referrals Call-back Video 360

No More Cold Calling

JULY 29, 2018

Are you asking for referrals from every one of your clients? You sell a deal, handoff to the customer success or account management team, and move on to the next prospect. Learn more about referrals in my blog posts this month. Why Referrals Cut Through the Sales Prospecting Noise. By getting referrals.

Referrals 168

Referrals Sales Qualified Lead Leads Marketing Qualified Lead 168

No More Cold Calling

APRIL 26, 2021

Referral sellers have been relationship-building their way through the pandemic. If you have a big-deal prospect or client, you’d better jump on a plane, catch a train, or take a road trip as soon as possible. But not referral sellers. For sellers, this makes access to prospective buyers the first chokepoint.

Sales Meeting 287

Sales Meeting Meeting Referrals Face-to-face 287

No More Cold Calling

JANUARY 9, 2020

All of us perform our best when we are held accountable and have the tools to succeed. The job of a sales manager is to provide reps with the tools to succeed. It’s to give them the tools to do their jobs and then get out of their way. I blame the sales manager for having the wrong priorities.

Sales Management 390

Sales Management Hiring Quota Cold Calling 390

No More Cold Calling

MARCH 29, 2018

Qualified prospects are actually interested in your product or solution. By receiving referral introductions from people your prospects know and trust. Commit to referral selling. There actually was a time before the internet, before social media, before apps, and before sales technology tools. Ready to learn more?

Lead Generation 199

Lead Generation Referrals Sales Qualified Lead Lead Rank 199

No More Cold Calling

FEBRUARY 15, 2018

Layered on top of these activities are a myriad of sales enablement and social selling tools—all of which are intended to help salespeople with effective prospecting and, in turn, generating qualified sales leads. in my Referral I.Q. What does that say about your team’s prospecting prowess? percent answered no.

Gatekeeper 306

Gatekeeper Webinar Metrics Sales Qualified Lead Decision Maker 306

Sales 2.0

OCTOBER 25, 2021

Prospecting : Companies routinely run cold calling prospecting processes that fail 99% of the time, with 1 in 100 calls getting a meeting. Smarter approaches to prospecting are needed. One of the main reasons for this low close rate is that sales people miss decisionmakers in the prospect company. Where does this time go?

Territories 396

Territories Compensation Scale Decision Maker 396

No More Cold Calling

JUNE 27, 2024

I founded No More Cold Calling in 2006, with a mission to show salespeople how powerful (and scalable) referrals can be, and to ensure no one ever had to cold call again. This month, in celebration of 28 years of referral selling, both my books are on Kindle for $1.99 Why is asking for referrals on social media a bad idea?

Referrals 156

Referrals Cold Calling Social Media Sales Qualified Lead 156

Sales and Marketing Management

OCTOBER 9, 2020

Author: Matt Kamp For B2B sales teams, referrals are worth their weight in gold. In fact, most companies experience close rates of 10% to 30% from most lead sources, while referral-based sales tend to close at 50% to 70%. If you want to secure valuable partnerships to generate referrals, you have to take a strategic approach.

Referrals 177

Referrals Company Scale Case Study 177

Sales 2.0

OCTOBER 21, 2024

My estimate is that with modern tools and social networks we can be on the high end of this number, if we are organized and disciplined. Don’t just think of your ideal customers but also of your ideal referral partners. People still read emails and messages from people they know. Who are your 250?

Scale 195

Scale Social Media Outbound Referrals 195

No More Cold Calling

JULY 13, 2017

Calls with their sales managers become about justifying why prospects should be in their pipelines in the first place, and discussing ways these account based sales reps can accelerate the buying process. My Favorite Metric: Referrals. Measuring referral activities is simple. Measure the number of: Referrals asked for.

Account 287

Account Referrals Cold Calling Ideal Customer Profile 287

No More Cold Calling

APRIL 9, 2020

So, pick up the damn phone and have conversations with your clients and prospects—not just business conversations, but conversations with inquiry, empathy, and understanding. In fact, they didn’t even need to talk to prospects, because they had great tech tools. But the most powerful tool in your sales toolbox is still you!

Conversion 305

Conversion Face-to-face Social Media Referrals 305

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. What is Sales Prospecting? The ultimate goal is to guide your prospects through the sales funnel until they eventually make a purchase. How to Prospect: Step by Step.

Prospecting 208

Prospecting Ideal Customer Profile Top of Funnel Strategy 208

Zoominfo

JANUARY 23, 2019

If you’ve worked in sales for any length of time, you know your success is dependent on the quality of your prospect lists. Instead, modern sales professionals find success by creating and reaching out to hyper-targeted lists made up of only the most qualified prospects. Let’s get into it! Step One: Understand Your Offering.

Prospecting 182

Prospecting Ideal Customer Profile Hiring How To 182

SBI Growth

SEPTEMBER 29, 2013

In my previous blog, I wrote about obtaining LinkedIn referrals. In the digital age of selling, LinkedIn referrals are like gold. Social debt is one of the most powerful tools to obtaining new referrals. Follow these tips and you’ll be swimming in referrals for 2014. Can you connect them to this prospect?

LinkedIn 300

LinkedIn Referrals How To Webinar Metrics 300

No More Cold Calling

OCTOBER 4, 2018

But here’s what they’re missing on referral B2B lead generation. I’ve had it with the accusations that referrals don’t scale, that referrals are a favor, that referrals can be digital, that all you need to do is ask for referrals, and the other crap that so-called experts tout on social media.

Lead Generation 266

Lead Generation Sales Qualified Lead Lead Scoring Lead Rank 266

Sales 2.0

JUNE 29, 2014

If you’ve read my stuff before, you’ll know I have one basic prospecting framework I’ve been harking on about for the last 4-5 years. Find trigger events that show changes in your prospect’s environment, giving you a reason to approach them and potentially enough instability that they may switch vendors.

InsideView 309

InsideView Cold Calling Decision Maker Twitter 309

SBI Growth

SEPTEMBER 26, 2013

You will get access to more guides, templates and tools to help your lead generation efforts. Only the prospect can move from one buying stage to the next. Benchmark your content marketing – prospects decide if they are going to buy from you before talking to a sales rep. 50 Tips to Make it Rain Quality Leads. A rep cannot.

Ideal Customer Profile 327

Ideal Customer Profile Sales Qualified Lead Leads Marketing Qualified Lead 327

SBI Growth

OCTOBER 26, 2013

The correct implementation of Social Selling gets your team appointments inside target prospects. When you ask for a meeting, prospects Google you. Profiles must explain how your sales reps solve the market problems of your prospects. In this way, profiles become buyer centric and appeal to prospective customers.

Social Selling 324

Social Selling LinkedIn Ideal Customer Profile Face-to-face 324

The Pipeline

NOVEMBER 13, 2014

You know I have never read an article or a post that was written by an advocate of cold calling, suggesting that social selling is bad, ridiculing people who use the practice to engage with prospects, suggest that it is inadequate, or about to die. Oh yes, referrals. Besides, not everyone is in a position to get or generate referrals.

Cold Calling 292

Cold Calling Social Media Decision Maker Lead Rank 292

No More Cold Calling

JUNE 19, 2014

Think you’re getting away with cold calling and pretending you’re best buddies with your prospect? When you receive referral introductions from people these executives know and trust, your prospects (and their gatekeepers) will happily take your call. Find out how you can have the best sales year ever, using referral selling.

Gatekeeper 280

Gatekeeper Referrals Cold Calling B2C 280