No More Cold Calling
JANUARY 16, 2025
It can seem harder when we cant meet in person, but prospects dont trust you simply because you meet face-to-face, shake hands, or share a meal. Trust is key in referral sales strategiesin any sales strategy, reallybut trust must be earned. Use a trust-based sales strategy like asking for referrals. How do we define trust?
No More Cold Calling
JULY 12, 2024
Sales leaders complain that reps don’t get enough qualified leads, their pipelines are fluff, and it takes them way too long to reach their prospects. A disciplined referral system can help your company scale by increasing deal size, converting prospects to clients, and penetrating prime accounts. But how do you scale referrals?
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No More Cold Calling
OCTOBER 1, 2020
I used to think it was just sales newbies who struggled with referral reluctance. When seasoned salespeople started admitting they also felt uncomfortable asking for referrals, I was shocked. If sales pros can’t muster the courage to ask clients for referrals , I doubt anyone outside the sales team is asking with any regularity.
No More Cold Calling
MARCH 31, 2021
They recognized that asking clients for referrals was the way to gain access to prime prospects. They knew they had to improve (not negotiable) and recognized referrals were their ticket to qualified leads, a robust pipeline, and a faster path to revenue. Or are you taking a new, fresh, and measurable approach to prospecting?
Speaker: Ruth Stevens, President of eMarketing Strategy
The next step in the process is to provide leverage to sales as they engage with the prospect, close the deal, and then nurture and deepen the customer relationship. But guess what: It’s after the sales team has gotten into the act where marketing can have an even bigger impact on results.
No More Cold Calling
JUNE 10, 2021
Why I made referral selling my life’s work. My first client was an outplacement firm (and a referral). Would you be willing to be a referral to this company?” Then I asked the question I still ask every single client today: Have you asked every one of your clients for a referral ? The year was 1996. That got me thinking.
Sales 2.0
JULY 2, 2024
Your prospects picked up the phone when it rang, as it might be their customer or family on the other end. If you’re prospecting and you don’t know someone yet, try a multimedia approach. If you’re using a referral approach or a “ bird of a feather ” approach, good old email may work on its own. Then we got cell phones.
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