The Sales Hunter

AUGUST 24, 2015

ReachForce recently interviewed me on the importance of using data when prospecting to determine if you are dealing with a true prospect, or merely a suspect. And for more tips on prospecting, consider Breakthrough Sales University. I hope you will take the time to check out the full blog at this link.

Reachforce 100

Reachforce Data Prospecting Sales 100

Zoominfo

JULY 2, 2020

In an ideal world, marketing automation can help you engage with your prospects and customers efficiently and effectively. Closing more sales. Slow time to action: Sales teams spend a lot of time looking for contact information, which cuts into the time they have to actually make a touchpoint with a potential customer.

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

PandaDoc

MARCH 1, 2019

One of the biggest challenges digital marketing agencies face is both generating leads, and then turning prospects into customers. It’s estimated that only 20% of leads are considered legitimate, and only 5-20% of prospects ever convert. A lot of time, effort and money can be wasted on engaging a crowd that may never make a sale.

Prospecting 80

Prospecting Reachforce Marketing Marketo 80

LeadBoxer

DECEMBER 8, 2019

Known as account-based marketing (ABM), companies that treat individual prospects like an entire market can generate 208% more revenue than those who don’t according to MarketingProfs. Account-based marketing (ABM) is a strategy of making marketing decisions based on the characteristics of target accounts and prospects.

Account Based Marketing 89

Account Based Marketing Account Software Software 89

Crunchbase

APRIL 3, 2020

If you’re in business-to-business (B2B) sales, odds are you’ve heard the term “account-based selling” more than once. While it is not a new term or sales strategy, salespeople are now facing a challenging landscape that calls for different approaches and new strategies. Source: Reachforce & Marketo .

Ideal Customer Profile 136

Ideal Customer Profile Reachforce Decision Maker Lead Rank 136

Zoominfo

JULY 2, 2020

In an ideal world, marketing automation can help you engage with your prospects and customers efficiently and effectively. Closing more sales. Slow time to action: Sales teams spend a lot of time looking for contact information, which cuts into the time they have to actually make a touchpoint with a potential customer.

Marketing 113

Marketing Webinar Metrics Reachforce Top of Funnel 113

Sales Hacker

NOVEMBER 14, 2019

At the forefront of this change is what we at Engagio call, Account-Based Everything (ABE), some people know it as Account-Based Sales Development (ABSD), and others call it Account-Based Marketing (ABM). The foundation of an account-based sales program. 3 types of data you’ll need for account-based sales.

Account 81

Account Data Webinar Metrics Strategy 81