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The question was: What are the top three social media tools (ranked in order) and why? Fourteen responders listed twenty total social media tools: I was surprised that only nine listed LinkedIn (though Jonathan Farrington listed it on the top, middle and bottom of his list of three—I only counted it once). It is your personal blog.
Stored in Attitude , Business Acumen , Customer Care , Guest Post , Proactive , Sales 2.0 , Sales Strategy , Sales Success , Sales Training , Social Selling , execution. Let me clarify: I would argue that the highly trained, effective salesperson is more important than ever. PointClear PD. Don’t hold it back, give it away.
Employing a 4 x 4 research approach (this is how our team is trained) is to spend a total of four minutes looking at four different data sources: The prospect’s website. What should you do that is different? ESTABLISH CADENCE: Do you have a multi-touch, multi-media, multi-cycle strategy in place to multiply your lead-generation efforts?
What you may not know is that, after we’ve brought these good folks on board, we spend a lot of time training them—before they get on the phones. Open-ended, clarifying and probing questions are important tools. Read this post , written by Jim Hall, a PointClear associate, to learn how he applies these listening skills every day.
But it’s only a tool. Too often, these days, I am hearing B2B marketers mouth claims like, ”We got this new [fill in the brand] automation tool, so now we can reduce headcount.” But it’s only a tool. Train up your team. But to get the right mix of strategy and tools, we need better integration. This worries me.
At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. They have the experience, training and the personality traits to insure that the folks on the phone who represent you, represent you well. At PointClear, our average associate is 50.
These sales processes and systems typically have been enclosed by three points of a triangle: sales enablement tools, sales training, and sales pipeline or forecasting tools. You have sales reps saying that we have no tools that help us and we have buyers saying—it sure shows!
I''m pleased to have as my guest today Jamie Turner, CEO and Founder of The 60 Second Marketer, an organization that provides tools, tips and tutorials on the newest techniques in marketing. Now more than a listening tool social can in some cases become very automated, without the personal nuance that one-to-one marketing lends itself to.
While the buyer is now going online and choosing not to speak to sales early in the buy cycle, tools like marketing automation allow marketers to see this online behavior and respond to it so that marketing can now create an intimate, digital relationship with the buyer. But all is not lost.
Inside Sales reps will rely on and be trained on how to use that data to have meaningful conversations with their buyers. Companies realize that you need to have an effective process with supporting tools in place and you need to train your reps on that process for them to be effective.
The inside sales rep's role has also shifted—from being an entry-level and training position to one that requires expanded skill sets to handle far more sophisticated opportunities. He immediately emphasizes the importance of the word, "focus," and the risk of losing perspective given the plethora of tools, solutions and opportunities.
brings you written content, video, slideshares and infographics, e-publications and even free tools. Sales Gravy is the most visited sales specific website and the destination sales training resource for sales professionals across the globe. CustomerCentric Selling Sales Training Blog. Smart Selling Tools. Sales Gravy.
2012 Surprise: Slow Adoption of Technology Like Sales Intelligence Tools. And I’m not saying that these tools replace good selling, but they certainly augment it. She says the use of sales intelligence tools is good examples of technology that is critical to sales success today. How can I make my salespeople experts?
The closer has a small set of tools that produce big results. Blog posts related to sales training are posted regularly by the SBI team. So, if a closer can throw the heat and seal the deal, why not put him in the starting rotation? If he’s going to get you three outs when you need it, why not have him give you 9 good innings?
Sales managers have six basic jobs—hire, compensate, train, deploy, monitor and manage, and coach and counsel—and they generally fail at the last three. If hiring, training and compensating are the science behind sales management, then deployment, monitoring and managing, and coaching and counseling are the art.
But it gets worse: Volume-driven sales behavior may actually prove deeply detrimental in terms of brand image and perception—leading to irritating interruptions at a time when the tools and resources available to us can support increasingly intelligent interactions. Are we playing hunger games? So what's the answer to this problem?
As a business-to-business marketing or sales leader you have numerous options for lead generation tactics and tools. Teleprospectors are specifically hired and trained for engaging high level executives and initiating the complex sale. However, as with any business, there are specialists.
Brian is Executive Director of Revenue Optimization at MECLABS where he leads business units that include Applied Research, Strategy Group, Conversion Group, Leads Group, Agency Group, Technology Group and Training Group. Brian is also CEO of InTouch and author of Lead Generation for the Complex Sale.
And value takes into account training, support, and the intrinsic joy of using the best tool that’s made. Even more woe unto you if you compete solely on price. Price is not all that matters—what is important, at least to some people, is value. A players hire A+ players.
Working with a wide variety of clients from tech firms to sports properties and lifestyle brands, Andrew has crafted successful campaigns built around white papers, event-based advertising and sales training materials for clients such as Major League Baseball, Canon, DuPont, SAP, Business Objects, Oracle and many others.
Improving presentation skills (not the same as sales training). Using the complete CRM/marketing automation tool set. Delivering the right information required as soon as possible (answering questions and quotes on the first call or at least same day).
PointClear reports that an outside sales call carries a cost of $308, versus $50 for an inside sales call. Two areas of opportunity and competitive advantage are training and coaching. They don’t expect to be the on-the-job training vehicle for your salespeople. Growth Carries Challenges.
When the revenue isn’t hitting forecast, there is more to it than training the reps (few need it), competitive offers (there are always competitors), or product failures (seldom valid). Quotas can be by dollar, by product, and by sales activity; often by all three.
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