SBI Growth

NOVEMBER 21, 2012

"I had no idea Dave was going to struggle so much as a Sales Manager. This post is written for the VP of Sales who wants to eliminate promoting the wrong rep to sales manager. The Answer: Implement a Sales Leadership Council (SLC). Potential sales managers acquire knowledge of the role before pursuing it.

Promotion 257

Promotion Sales Management Penetration Face-to-face 257

SBI Growth

SEPTEMBER 23, 2012

Can you count on your current Sales Rep behaviors to “Make the Number” in 2013? HR has a stake in this as the governor of company-wide behavior modification, including the Sales Department. Sign up for our Make the Number tour to learn more about how top performing companies will change Sales in 2013. says the Sales rep).

Education 303

Education Penetration Customer Service Sales Qualified Lead 303

No More Cold Calling

NOVEMBER 16, 2018

Sales leaders often tell me that referral leads are their most qualified, most convertible leads. So, how can sales organizations scale their lead generation without adding more people? The question is: How in the heck can you increase your customers without hiring more sales reps or investing in more technology?

Scale 313

Scale Referrals Hiring Sales Qualified Lead 313

DiscoverOrg Sales

SEPTEMBER 26, 2017

Account-based marketing (ABM) is a hot topic of conversation, and momentum is building to expand this person-first approach from Marketing to Sales and beyond, breaking down department barriers with shared goals: Enter account-based everything (ABE). It’s not old wine in a new bottle,” says Dave Sill, our Senior VP of Sales. “It’s

Account Based Marketing 307

Account Based Marketing Account Ideal Customer Profile Outbound 307

The Pipeline

APRIL 5, 2013

Ask a group of sales people what are the most important attribute or abilities a good sales person needs to master, and “Listening Skills” will usually be near the top of the list. By Tibor Shanto – tibor.shanto@sellbetter.ca. No argument here, the ability and as importantly the patience to listen are crucial.

Demand Generation Targets 272

Demand Generation Targets Demand Generation Sales Qualified Lead Penetration 272

SBI Growth

NOVEMBER 22, 2012

Today’s post is the first of three directed to Sales Operations leaders. Resource allocation is critical to success for sales. Customer/prospect segmentation is a key first step in making wise allocation decisions. The word has come down - sales costs need to remain flat next year. How it Begins. Make it Pay Off.

Segment 288

Segment Customer Territories Penetration 288

No More Cold Calling

SEPTEMBER 26, 2024

The question is meant to help candidates determine what the best sales role would be for them. What’s the craziest thing you’ve ever done to close a sale? You’ll find Kristie’s questions in Chapter One: “You’ve Got to Meet Yourself Before You Meet the Prospect.” It’s the same for your sales team.

Referrals 156

Referrals Meeting Scale Prospecting 156

Zoominfo

FEBRUARY 26, 2021

Sales automation tools streamline repetitive tasks so you can focus on selling. What is Sales Automation? Today’s Sales professions spend just 34% of their time selling. With that shocking statistic, let’s review the benefits of sales automation. The Rise of Sales Automation. Salesforce.

Sales Automation 162

Sales Automation Prospecting Top of Funnel Sales Qualified Lead 162

The Pipeline

APRIL 16, 2012

While curiosity may have killed the cat, a lack of curiosity will kill sales, every time. Looking at the latter first, unfortunately it is still very common to see sales people pitch and preach, spray and pray, or various 2.0 or social versions of these unsocial sales approaches.

Penetration 279

Penetration Lead Rank Buyer Retention 279

The Pipeline

MARCH 18, 2013

It is about penetrating the barriers the buyers have erected to protect their current state. How many times have you watched companies go to the brink or beyond because the devil they knew was a better alternative to the one they didn’t know? The answer is not offering the “right” or “better” solution, or in becoming their friend.

Sage 274

Sage Penetration Buyer Referrals 274

The Pipeline

AUGUST 31, 2020

As sales professionals, we need to be cognizant of this while approaching prospects. With many prospects lacking visibility in 2021, forecasting will be more of a black art than ever. Distraction is something you will need to deal with on every prospecting call. Good Enough. Catching Up. Go To The Club.

Face-to-face 258

Face-to-face Penetration Fashion Forecasting 258

No More Cold Calling

AUGUST 1, 2013

Whether you are CEO, vice president, or a sales manager , you have a central role in your company’s sales process and in the decision to transition to referral selling—the only business-development strategy proven to convert prospects into clients more than 50 percent of the time. And it all starts with you—the sales leader.

Referrals 253

Referrals Sales Qualified Lead Cold Calling Penetration 253

SBI Growth

JULY 30, 2013

How are you supporting the new “A” players in sales? Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Collaboration and alignment with sales is critical. The last mile of a marketing campaign depends on sales ability to execute. Get out in the field more.

Lead Rank 325

Lead Rank Penetration Collateral Analytics 325

Sales Hacker

AUGUST 2, 2019

If you only had 90 days to penetrate the market and produce sales, what would you do? Keep reading to learn how to put together this 5-step plan — and penetrate your market in just 3 short months. Keep reading to learn how to put together this 5-step plan — and penetrate your market in just 3 short months. As it worked.

Penetration 79

Penetration Industry Buying Cycle Marketing 79

Zoominfo

APRIL 2, 2018

Every sales manager wants their team to be successful– but sometimes, that’s easier said than done. Sales reps face a number of obstacles that can keep them from their goals and it’s your job as their manager to help them overcome these challenges. To put it simply, sales reps are only as effective as their managers enable them to be.

Sales Qualified Lead 207

Sales Qualified Lead Penetration B2B Face-to-face 207

Hubspot Sales

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? Engage with your prospects.

Tools 128

Tools Ideal Customer Profile Prospecting Intent Data 128

Zoominfo

FEBRUARY 28, 2025

How We Built a Universe of GTM Data As the world leader in go-to-market (GTM) data, ZoomInfo is uniquely positioned to provide a dynamically updated, 360-degree view of prospects, accounts, and markets. These insights transformed how Thermo Fishers sales teams prioritized prospecting for new business.

CRM 130

CRM Data Ideal Customer Profile Lead Rank 130

Zoominfo

MARCH 27, 2019

Most importantly, you’d have a list of highly-qualified, sales-ready prospects to reach out to. Here at ZoomInfo, we’re big proponents of using technographics as part of the sales process. But, we’ve struggled to find any outside research regarding the use of technographics by B2B sales professionals.

Report 222

Report Data B2B Survey 222

Pointclear

FEBRUARY 7, 2012

In the first article on marketing analytics , I discussed the best-practice processes involved in the review, assessment and continuous enhancement of sales lead generation programs to achieve improved results. Scores of X+ went to sales, and scores of <X came to PointClear for lead qualification and lead nurturing.

Lead Rank 162

Lead Rank Lead Generation Sales Qualified Lead Lead Scoring 162

Sales and Marketing Management

MAY 31, 2020

Sales teams are a particularly unique case as their compensation is likely to be highly leveraged and more sensitive to changes in the marketplace. What happens to the sales force and their commission-based structure? Is top sales talent at risk of leaving if they can’t earn commissions? . Model Costs Accurately.

Motivation 194

Motivation Compensation Commission Incentives 194

Pointclear

OCTOBER 24, 2011

The comment made me think about our outsourced B2B lead generation services and the way we have successfully partnered with manufacturing, technology and start-up companies to cover their markets, develop their prospects and deliver highly qualified sales opportunities to their field sales teams.

Outsourcing Services 189

Outsourcing Services Lead Generation Sales Qualified Lead PointClear 189

Sales Gravy

SEPTEMBER 1, 2023

If You Don't Take Action, You Won't Get Results In this episode of the Sales Gravy Podcast, Jeb Blount and David Newman, author of Do It! Using interviews as a prospecting channel to gather intelligence, build relationships, and connect with high-level decision makers. Marketing and Do It! Stay put or go out and do something.

Sales Qualified Lead 111

Sales Qualified Lead Decision Maker Prospecting Strategy 111

Pointclear

JUNE 20, 2011

Anthony is President and CSO of SOLUTIONS Staffing , Director of B2B Sales Coach & Consultancy , and author of The Sales Blog. Over at The Sales Blog, I write about dream clients. Your dream client is the prospect for whom you can do jaw-dropping, breath-taking, earth-shattering work. Here’s why.

Penetration 180

Penetration Energy Sales Coaching B2B 180

Crunchbase

FEBRUARY 22, 2021

B2B sales prospecting isn’t always as exciting and glamorous as other parts of the sales routine, as you can imagine; it’s far more behind the scenes and challenging. In fact, sales leaders agree that prospecting is the hardest part of the sales process. How to prepare for B2B sales prospecting.

Ideal Customer Profile 90

Ideal Customer Profile B2B Prospecting Cold Calling 90

The Pipeline

MARCH 31, 2011

The Pipeline Renbor Sales Solutions Inc.s Stored in Attitude , Business Acumen , Prospecting , Sales 2.0 , Sales Strategy , Social Selling , Social media , Trigger Events , Webinar , execution. About the classes: Classes are designed for all levels of sales professionals (reps-execs). April 2008. March 2008.

Social Selling 216

Social Selling Webinar Metrics Pipeline Social Media 216

HeavyHitter Sales

JULY 1, 2011

Heavy Hitter Sales Blog. Closing Techniques Using Sales Linguistics. Top 7 Critical Sales Trends for 2012. IT Sales Strategy: Software, SaaS & Hardware Sales. Best New Sales Book of 2011. If Sigmund Freud Was Your Sales Manager. Four Critical Sales Kickoff Meeting Success Factors. Sales Tips.

Study 163

Study Lead Rank Lead Scoring Penetration 163

HeavyHitter Sales

JUNE 9, 2011

Heavy Hitter Sales Blog. Closing Techniques Using Sales Linguistics. Top 7 Critical Sales Trends for 2012. IT Sales Strategy: Software, SaaS & Hardware Sales. Best New Sales Book of 2011. If Sigmund Freud Was Your Sales Manager. Four Critical Sales Kickoff Meeting Success Factors. Sales Tips.

Penetration 153

Penetration Software Software Sales 153

DiscoverOrg Sales

AUGUST 1, 2019

We spend an enormous amount of time trying to hire sales professionals that we think are “A” players. . Watch the video: How to avoid an unfocused, inefficient sales team. Specialize sales roles. Specializing roles in the sales department helps build specific skills. Separate prospecting and closing roles.

Video 136

Video Outbound Inbound Hiring 136

PandaDoc

APRIL 4, 2025

Penetration pricing is one strategy that can be powerful when done right. This guide will cover the ins and outs of penetration pricing, including how it works, the advantages and disadvantages, and some best practices to keep in mind as you implement it. How does a penetration pricing strategy work? So how do you do that?

Penetration 52

Penetration Film Loyalty Maximizer 52

Understanding the Sales Force

MAY 8, 2023

While many tech companies have adopted the use of BDRs to conduct inbound and outbound prospecting, most companies in most industries did not go there. So let’s assume that we are talking about a traditional sales organization with traditional salespeople who have responsibility for both finding and selling opportunities.

Decision Maker 156

Decision Maker Penetration Account Comparison 156

The Pipeline

AUGUST 16, 2011

The Pipeline Renbor Sales Solutions Inc.s Stored in Attitude , Business Acumen , Buying Process , EDGE Sales Process , Gap Selling , Impact Questions , Interactive Selling , Proactive , Productivity , Questions , Sales 2.0 , Sales Process , Sales Strategy , Sales Success , Sell Better , Selling to Executives , execution.

Pipeline 267

Pipeline Lead Rank Lead Scoring Sales Qualified Lead 267

SalesFuel

FEBRUARY 20, 2025

Seth Godin If you work in sales long enough you soon realize that money objections are not actually about money after all. If you know your prospects objectives, you can usually come up with ideas to build value without lowering price. This model is risky and requires a substantial investment. Great examples in the article.)

Negotiation 59

Negotiation Strategy Penetration Hiring 59

Zoominfo

OCTOBER 28, 2018

Both companies have access to the same demographic and firmographic prospect data—yet Company 123 also has access to technographic data. These technographics reveal the tools their prospects use, what they use them for, how long they’ve used them, and much more. 5 Ways Technographics Improve Sales Prospecting.

Data 177

Data Eloqua Buyer Persona Demographics 177

Sales and Marketing Management

JUNE 16, 2017

Airbnb penetrating Craigslist’s marketplace. To expand its market penetration, Airbnb reverse-engineered an application program interface (API) that allowed its users to post listings on Craigslist. Case study : Airbnb: For companies that already have a viable product or service, growth hacking can help drive awareness.

Penetration 153

Penetration Case Study Hotels Lead Rank 153

Awarathon

OCTOBER 28, 2024

In today’s competitive insurance market, acquiring new customers is increasingly difficult, with life insurance market penetration at just 3.2% To address these challenges, insurers are turning to generative AI in insurance to enhance sales training and streamline efforts. as of 2021, according to PwC.

Insurance 52

Insurance Insurance Penetration Hiring 52

Partners in Excellence

AUGUST 3, 2020

It’s becoming increasingly complicated to measure sales performance–particularly in complex B2B sales. I think we make the issue of measuring sales performance more complicated than it need be, because we confuse it with “compensating sales performance.” Who gets credit?

Compensation 161

Compensation Pipeline Quota Penetration 161

Hubspot Sales

APRIL 26, 2019

A good sales team is like a high powered engine, but pricing your product poorly is like sticking that engine in a lawnmower instead of a Lamborghini. If it's a well-established problem you might still be creating replacement value, otherwise, your sale is likely transformative. Penetration Pricing. Evaluate the unit economics.

Top of Funnel 136

Top of Funnel Retail Penetration Margin 136