The Center for Sales Strategy

MARCH 21, 2024

In this Quick Take episode, Matt wraps up our coverage of The 5th Annual Media Sales Report by spending a few minutes thinking about what this year’s findings can tell us about the future of the media sales industry.

Media 128

Media Report Industry Sales 128

The Center for Sales Strategy

JUNE 7, 2021

However, sales professionals are forever optimists, always looking ahead, and ready to take on the next challenge.

Report 122

Report Media Compensation Survey 122

Sales 2.0

NOVEMBER 12, 2012

I interviewed sales manager, sales person, sales trainer and all around smart guy Jorge Soto. I asked Jorge about how he uses Sales 2.0 Jorge: It’s interesting because I never considered it Social Selling when I started to use social media tools to sell. This week is one of those weeks.

Hiring 384

Hiring Jigsaw Social Media Cold Calling 384

No More Cold Calling

AUGUST 19, 2014

If you’re asking strangers on social media for referrals, you’re like the guy at a networking event who shoves his card in people’s face and asks for theirs in return. It’s driven by relationships and trust, not social media connections. In social media, the people are the media.”. many times since. “In

Referrals 292

Referrals Webinar Metrics Social Media Face-to-face 292

Steven Rosen

JUNE 20, 2019

Second line sales managers (SLM) don’t coach their FLMs on their coaching. Sales coaching is a very difficult skill that very few sales managers master. Your company has rolled out sales manager coaching training. Possible Solutions: Any coaching training must include the second line sales managers.

Coaching 334

Coaching Hiring Sales Coaching Social Media 334

The Center for Sales Strategy

FEBRUARY 1, 2023

This season on Improving Sales Performance, we’re analyzing the findings from our latest Media Sales Report. With data collected from surveys conducted in Q4 of last year, the responses from sales managers and salespeople alike will help us chart a solid path forward through the media sales landscape.

Report 117

Report Media Survey Sales Management 117

Hubspot Sales

SEPTEMBER 30, 2024

Activities like prospect outreach, cultivating brand awareness, and online relationship building are all enhanced by social media — so having a solid presence on these platforms can really help your case. There are some common pitfalls sales reps tend to run into when leveraging social media as a sales resource.

Social Selling 108

Social Selling Social Media Media Networking 108

The Center for Sales Strategy

APRIL 9, 2024

According to the 5th Annual Media Sales Report , a staggering 81% of sales managers indicated that meeting their targets has become harder compared to the previous year. While the goals may not be out of reach, the path to success requires concerted effort. This doesn't mean that the goals are not achievable.

Report 128

Report Media Face-to-face Meeting 128

The Center for Sales Strategy

JANUARY 25, 2023

This season on Improving Sales Performance, we’re analyzing the findings from our latest Media Sales Report. With data collected from surveys conducted in Q4 of last year, the responses from sales managers and salespeople alike will help us chart a solid path forward through the media sales landscape.

Report 23

Report Media Hiring Maximizer 23

The Center for Sales Strategy

FEBRUARY 15, 2024

In this Quick Take episode, we’re kicking off our season-long exploration of The Center for Sales Strategy’s 5th Annual Media Sales Report by highlighting some of this year’s most eye-catching findings.

Report 116

Report Media Industry Sales 116

Sales 2.0

AUGUST 17, 2014

As you know I put a fair bit of effort and passion into this blog to help sales people (and their companies) sell better. I was impressed by this company’s approach and given their product it appeared to me that they would want to reach salespeople, sales managers and marketing people. So I emailed this sales rep. “I

Social Selling 322

Social Selling Webinar Metrics Follow-up Lead Scoring 322

No More Cold Calling

FEBRUARY 27, 2014

Look for media opportunities, and become recognized as an authority. Social media has provided a new outlet to showcase your expertise—and your passion. Associations Enterprise Sales Management Salespeople Small Business' Here’s what it takes: Have passion for your message. Don’t monetize. It Doesn’t Stop Here.

Cold Calling 304

Cold Calling Social Media Small Business Small Business 304

SalesFuel

JULY 15, 2024

Is your client taking advantage of all the emerging media channels in the digital space? Are Your Clients Optimizing Their Emerging Media Campaigns? Emerging Media Types According to a study by IAS , emerging media channels are skyrocketing in popularity. This doesn’t just mean poor quality visuals.

Ideal Customer Profile 105

Ideal Customer Profile Campaigns Media Retail 105

No More Cold Calling

SEPTEMBER 18, 2014

A new research study unlocks the key to using social media for sales. Is it just another term to check off your buzzword bingo card at the next sales meeting you attend? Message to Management]: 14 Things Top Sales Managers Do. Sales execs tell me they don’t have time to coach their teams. Not really.

Social Selling 296

Social Selling Cold Calling Social Media Ideal Customer Profile 296

The Center for Sales Strategy

MAY 3, 2023

Nearly half of sales managers (49%) view their desired hybrid schedule as a 50/50 split between in-office and work-from-home. In this new Media Sales Report , you’ll see that salespeople don’t feel the same way. For example, it’s clear that “hybrid work” means different things to different people.

Report 109

Report Media Hiring Trends 109

SalesFuel

AUGUST 12, 2024

Consumers are once again changing how they use social media and you know what that means. Your client has to change their social media tactics to keep up with how consumers want to be interacted with. But which platforms your client should focus their social media tactics on depends on more than age.

Social Media 105

Social Media Consumer Media Journal 105

The Center for Sales Strategy

JANUARY 12, 2022

In the first 2022 episode of Improving Sales Performance, Stephanie Downs joins Matt Sunshine and guests Maryann Balbo and Fran Mallace of Cox Media. Tune in now or keep reading for a brief overview.

Media 118

Media Groups Company Sales Management 118

No More Cold Calling

SEPTEMBER 23, 2014

DON’T Cold Call on Social Media. Social media is a great tool for researching prospects and Referral Sources, and for positioning yourself as a thought leader. But it is not the place for a sales pitch. If you’re sending sales offerings to strangers on social media, you’re pretty much cold calling.

Cold Calling 281

Cold Calling Social Media Referrals Face-to-face 281

SalesFuel

AUGUST 7, 2024

Potential customers just aren’t comfortable with in-person meetings and door-to-door sales anymore. According to a report by stirista , many B2B organizations are turning to paid social media ads. Stirista recommends doing so by using paid social media ads. Yes, you read that correctly. Big mistake.

Social Media 105

Social Media Media Ideal Customer Profile Hiring 105

SalesFuel

AUGUST 16, 2024

Your client could make the best media ads you’ve ever seen, but they mean nothing if they don’t inspire trust. So, how do you build trust and which media types should your client use to do so? The Best Media are the Ones that Optimize Brand Trust Brand Trust 101 What is it? consumers of all ages.

Media 105

Media Social Media Consumer Hiring 105

The Center for Sales Strategy

FEBRUARY 22, 2023

This season on Improving Sales Performance , we’re analyzing the findings from our latest Media Sales Report. With data collected from surveys conducted in Q4 of last year, the responses from sales managers and salespeople alike will help us chart a solid path forward through the media sales landscape.

Report 99

Report Media Industry Survey 99

SBI Growth

JUNE 12, 2013

It was submitted by the head of sales at a client company of mine. If you have ever wondered “ why did the sales manager quit? I think the reasons this sales manager quit are typical, unfortunately. Replacing a sales manager takes lots of time and effort. this might be informative. You said no.

Hiring 331

Hiring Ideal Customer Profile Social Media Commission 331

Engage Selling

SEPTEMBER 2, 2022

???????????? Discover how to integrate social media into your sales strategy. Sales VPs ask me all the time whether sellers should utilize social media. The post How to Integrate Social Media Into Your Sales Strategy first appeared on Colleen Francis - The Sales Leader.

Social Media 107

Social Media Media Strategy How To 107

The Center for Sales Strategy

FEBRUARY 8, 2023

This season on Improving Sales Performance , we’re analyzing the findings from our latest Media Sales Report. With data collected from surveys conducted in Q4 of last year, the responses from sales managers and salespeople alike will help us chart a solid path forward through the media sales landscape.

Report 96

Report Media Sales Process Sales Qualified Lead 96

The Center for Sales Strategy

FEBRUARY 15, 2023

This season on Improving Sales Performance , we’re analyzing the findings from our latest Media Sales Report. With data collected from surveys conducted in Q4 of last year, the responses from sales managers and salespeople alike will help us chart a solid path forward through the media sales landscape.

Report 99

Report Sales Enablement Media Collateral 99

SalesFuel

AUGUST 2, 2024

SEM Paid Search Leads in Advertisers Media Spend Marketing Budgets are Taking a Dive According to an article from Multichannel Marketer , Chief Marketing Officers from around the country say their budgets have dropped. Influencer marketing: 6% Retail media networks: 5.7% Influencer marketing: 6% Retail media networks: 5.7%

Paid Content 96

Paid Content Advertising Advertising Media 96

criteria for success

AUGUST 23, 2022

Happy Tuesday, Let's Talk Sales listeners! Rene is the President at Sales Manager Now , providing fractional sales management services to small and family-run businesses. He is also the author of How to Build a Dynamic Small Business Sales Team. How fractional sales management is unique.

Sales Management 98

Sales Management Twitter Social Media Small Business 98

No More Cold Calling

DECEMBER 9, 2014

So what does this mean for sales organizations and sales managers ? For more on what it takes for seasoned sales professionals to succeed in the digital age, check out my LinkedIn Publisher post, “ You Don’t Have to Be a Millennial to Top the Social Media Charts.” Read the rest of the article.)

Hiring 285

Hiring Fashion Small Business Small Business 285

Hubspot Sales

APRIL 12, 2021

As a sales manager, ensuring that your team's communication with prospects is tight and effective is in your best interest. That process — making sure your team's communications aren't erratic — is most commonly referred to as implementing consistent sales messaging. Make sure it aligns with marketing — to an extent.

Sales Management 134

Sales Management Hubspot How To Scale 134

SalesFuel

AUGUST 21, 2024

Challenge: Create a competitive banking digital ad campaign Jacob Flaten, a media consultant from Sparklight Advertising and a multiple Sell Smarter Award winner, has been using AdMall for four years and knows if, and when, it can help him during a sales process.

Banking 102

Banking Campaigns Media Closing 102

No More Cold Calling

JULY 15, 2014

Whether you’re meeting with clients in person, having a video conference, or even posting photos on social media, let people see the whites of your eyes. The key to sales is making connections that count. Associations Enterprise Sales Management Salespeople relationships sales sales strategy sales techniques sales tips'

Journal 287

Journal Cold Calling Social Media Enterprise 287

No More Cold Calling

AUGUST 1, 2019

Sales has always gotten a bad rap, but it’s gotten much worse as sales channels have evolved. Now they have a wide-open platform on social media and email. The problem is with typical sales metrics. Reps used to pester people with pitches on the phone or in person. That’s what anyone would do if their job depended on it.

Referrals 289

Referrals System Cold Calling Social Media 289

SBI Growth

SEPTEMBER 23, 2013

VPs of Sales are asking questions like: Is our Sales Process good enough? How should we be using social media? Are my Sales Managers good enough? Do This— Start with a Sales Strategy Blueprint. To have a sales strategy you can execute, it must follow a structured path. How many heads do I need?

Compensation 325

Compensation Social Media Incentives Incentive 325

No More Cold Calling

OCTOBER 16, 2014

Marketing automation, CRM, social media, and other technological tools enable us to sell more efficiently and cost effectively. But the most powerful tool in your sales toolbox is still you! Associations Enterprise Sales Management Salespeople' What does this mean for salespeople? Technology doesn’t close deals.

Face-to-face 291

Face-to-face Transportation Cold Calling Social Media 291

No More Cold Calling

NOVEMBER 25, 2014

Or you can make the connections you already have stronger—a strategy that’s much more likely to grow your referral network and fill your sales pipeline with hot leads. Join me and Barb Giamanco for a Top Sales World webinar you won’t want to miss. But I still manage to leverage technology (very successfully) in my sales process.

Referrals 285

Referrals Cold Calling Webinar Metrics Networking 285

SBI Growth

JUNE 28, 2013

They were also investing more in social media. Sam, the VP of Sales is knocking at Kathy’s door. He said, “My sales managers pointed to the lack of leads as their downfall.” In fact, they had doubled down on what was working well in Q1. What could go wrong with that? Q2 is now at its end. The Q2 review did not go well.

Lead Gen 319

Lead Gen Marketing Banking Social Media 319

SBI Growth

JULY 11, 2013

And Sales Managers wonder why their people aren’t prospecting. Why do sales people inflict so much pain on themselves? They are resistant to change and make excuses such as, “our buyers aren’t on social media”. Most sales training is focused on execution once in the door.

Buyer 317

Buyer Prospecting Face-to-face How To 317