Allego

JANUARY 10, 2023

In the process, they redefined sales enablement and disrupted an entire market. Prior to Allego, Yuchun co-founded and served as CEO of marketing automation provider Unica, guiding it through a successful IPO and sale to IBM. The market was quick to note the impact of Allego’s app and the success of the business.

Unica 118

Unica Sales Enablement Vendor Lead Rank 118

The ROI Guy

AUGUST 24, 2018

You’ve invested in interactive content and marketing tools for your website, helping prospects and customers assess their needs, size and price the right solution, and understand the business value and differentiating cost advantages of recommended solutions.

Lead Scoring 45

Lead Scoring Lead Rank Eloqua Unica 45

Velocify

FEBRUARY 11, 2013

trillion messages sent worldwide in 2012 [1] , it’s no wonder that sweethearts and marketers alike are flocking to this communication channel, and salespeople are just beginning to understand its value. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011. With an estimated 9.6 Texting: A new frontier in sales.

Leads360 109

Leads360 Unica Lead Rank Lead Scoring 109

Allego

SEPTEMBER 24, 2020

“When I moved to UNICA my role was sales ops. “Product marketing is my closest partner in enablement. In all my different roles, I’ve always been very linked to the product marketing team and I’ve always reported into sales, which is where I think it should be. So that’s kind of how it started.

Sales Enablement 71

Sales Enablement Unica Demand Generation Targets Demand Generation 71