Sales 2.0

AUGUST 17, 2014

” I’m the marketing director here. The content of the webinar seemed very “Sales 2.0″ The webinar promised that these metrics were derived from analyzing thousands of real life sales calls and deriving the best practices. So I emailed this sales rep. “I ” That was the point where he lost me.

Social Selling 322

Social Selling Webinar Metrics Follow-up Lead Rank 322

Zoominfo

MARCH 19, 2018

Social selling is a sales technique that leverages social networking sites to identify prospects, build relationships, and ideally, close more deals. Social selling is more than just a hot trend, it’s an essential part of the modern sales process. Top Ten Social Selling Tools: 1.

Social Selling 227

Social Selling Tools Lead Rank Lead Scoring 227

The Pipeline

NOVEMBER 6, 2018

I know you may think I have the title wrong, but I mean it, it seems social selling is dying and just stinking out the neighborhood. They were told to do an hour of social, so they are doing it, even if they are clearly deaf or not doing it right. Ingroup Tibor, you work in helping people with prospecting and sales.

Social Selling 230

Social Selling Cold Calling LinkedIn Networking 230

SBI Growth

JULY 21, 2013

The sales field is suffering. Sales forces lack buyer-centered tools for success. When will Sales catch up with Marketing? Sales field alignment with the modern day buyer requires more than lip service. This blog is focused on the transformation of Sales to incorporate buyer-centered tools.

Top of Funnel 335

Top of Funnel Marketing Decision Maker Infusion 335

No More Cold Calling

AUGUST 23, 2018

A Complete Guide to Putting the “Social” Back in Social Selling. Social selling has finally (and dangerously) reached buzzword status. Misperceptions, because salespeople have forgotten the social part of social selling. It’s not, because that’s not what social media is for. Not at all.

Social Selling 218

Social Selling Social Media Referrals Lead Rank 218

DiscoverOrg Sales

AUGUST 23, 2018

More important: Those 303 hours of social browsing are sales opportunities for you. Social selling is when sales professionals use their social network to communicate with prospects and develop relationships to solve problems and achieve sales goals. Done right, relationships flourish.

Social Selling 192

Social Selling Social Media Media Twitter 192

Sales 2.0

MAY 14, 2014

This is a guest post by Russ Korins, Director of Marketing, Cohen Tauber Spievack & Wagner P.C. But how does a Sales 2.0 In our case, we’ve found that the best use of social tools is selective, carefully chosen to improve how attorneys and the firm collectively nurture relationships and cultivate clients. Customers Sales 2.0

Social Selling 297

Social Selling Pharmaceuticals Social Media Licensing 297

Sales 2.0

JULY 28, 2018

I wanted to boil down cold calling vs. social selling data so we could do a somewhat fair comparison. Social selling: 3 hours to get an appointment. So obviously my axe to grind is that I think social selling is the way to go when prospecting as it’s almost 4 (3.66) times more efficient/faster.

Social Selling 186

Social Selling Cold Calling Networking Comparison 186

SBI Growth

DECEMBER 20, 2013

Sales Leaders have experienced a lot change in the past 10 years. Download the tool to learn how to implement each and enable your sales team. Top 10 Sales Innovations. The Tablet: Do you provide content that addresses your buyer’s market problems? Social Selling: Is your profile top tier?

Hiring 314

Hiring Marketing Scale Buyer Persona 314

The Pipeline

MAY 25, 2020

Sales Scrum Podcast Episode #11 – Guest Steve Gielda. Steve Gielda , is the co-founder and CEO of Ignite Selling, and someone I have been looking forward to having on the podcast. Each day I will have a special sales chef sharing their best recipe for a Healy and nutritious approach to filling your pipeline in a post-COVID world.

Social Selling 391

Social Selling LinkedIn Energy Enterprise 391

Understanding the Sales Force

JULY 10, 2014

Understanding the Sales Force by Dave Kurlan Can you name 10 Core Competencies of a great salesperson? For the past 20 years, every Objective Management Group (OMG) sales force evaluation and sales candidate assessment has been tied to 21 Sales Core Competencies. They are marketing themselves.

Top of Funnel 310

Top of Funnel Social Selling Funnel Sales Cycle 310

No More Cold Calling

MAY 25, 2017

Account-based sales reps know better than to treat people that way in real life, so why treat people that way on social media? And considering account-based sales is all about relationships, perhaps a different approach is in order. Here’s his take: Social Selling Is About Relationships, Not Broadcasting.

Account 288

Account Social Media Social Selling Twitter 288

Sales 2.0

SEPTEMBER 14, 2014

Startups are super exciting but they can turn a “rockstar sales person” into a “loser”. Most startups make their first sales through the founders. In fact when you boil it down they make their first sales through social selling. This is often when the founders call in a “sales professional”. Here’s why.

Scale 373

Scale Hiring Collateral Social Selling 373

The Pipeline

JANUARY 13, 2014

Just last week I had a notice for a webinar from one of the original Sales 2.0 Other pundits who not so long ago wrapped themselves in the Sales 2.0 cloak, before dawning top layer of social selling, are now shedding their load, and freely speaking about the virtues of cold calling. Sales Process Tibor Shanto'

Cold Calling 312

Cold Calling Webinar Metrics Fashion Social Selling 312

Sales 2.0

NOVEMBER 12, 2012

I interviewed sales manager, sales person, sales trainer and all around smart guy Jorge Soto. I asked Jorge about how he uses Sales 2.0 Jorge, I know you are a fan of Sales 2.0 and Social Selling. Nowadays, I can’t even imagine a world without social media, especially for prospecting.

Hiring 384

Hiring Jigsaw Social Media Cold Calling 384

Hubspot Sales

OCTOBER 14, 2020

For example, you might hear about a company using Instagram to market their products, LinkedIn to share industry expertise and insights, or Facebook Messenger to respond to customer service queries. What is social selling? An important distinction to make here is that social selling is not social media marketing.

Social Selling 137

Social Selling Training Social Media How To 137

Sales and Marketing Management

JANUARY 21, 2019

To stay ahead of the competition and thrive, it’s essential to identify and adopt sales techniques that can boost your productivity and results. The front-runners focus on data hygiene and ensuring they have accurate and holistic customer information across sales, marketing and service departments. Automated sales prospecting.

Trends 297

Trends B2B Social Media Telemarketing 297

SBI Growth

MARCH 15, 2014

You are a progressive Sales VP in a medium size company. Social Selling Sales Leader Prospecting LinkedIn Small Company Sales Leader Resources Advertising and Marketing Social Prospecting' You know how hard it is for your reps to prospect today.

LinkedIn 321

LinkedIn Account Advertising Advertising 321

Sales 2.0

OCTOBER 22, 2014

I’m a big fan boy of David Meerman Scott dating back to his (in my opinion) classic book The New Rules of Marketing and PR. Now he’s got a new book focused on sales , The New Rules of Sales and Service. Some of these points may seriously imact your sales career. 1. Sales people need to make a choice.

Lead Rank 300

Lead Rank Cold Calling Lead Scoring eBook 300

The Pipeline

AUGUST 28, 2014

Let’s face it; social media is the future of sales. Actually, it’s the right now of sales, too! Social media is an inescapable force in the lives of billions of people. Are you harnessing its power for your sales initiatives? Using social media to increase your sales reach is a no-brainer.

Social Media 317

Social Media Media Twitter Google 317

Understanding the Sales Force

DECEMBER 3, 2014

When we look at the sales stories of the recent past, the topics that sales experts continue writing about are Social Selling, Inbound Marketing, LinkedIn, Twitter, CRM and Lead Nurturing. I believe that it''s the importance of and ability to sell value. Why, you ask?

Lead Rank 299

Lead Rank Lead Scoring Top of Funnel Lead Nurturing 299

Zoominfo

MARCH 5, 2018

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Lead Rank 201

Lead Rank Lead Scoring Sales Qualified Lead Buyer Persona 201

Hubspot Sales

APRIL 2, 2024

Social media has forever changed the way we market by giving us a way to build real relationships with the people we’re marketing to. With video now so shareable, it should be an essential part of everyone’s social selling strategy. What is social selling? Social selling is not social media marketing.

Social Selling 119

Social Selling Video Strategy Social Media 119

SBI Growth

OCTOBER 3, 2013

As noted by my colleague Vince Koehler, Marketing has adopted new capabilities. These capabilities force Marketing to transition to new metrics for determining effectiveness. Similarly, sales reps and managers require a new set of capabilities. Sales Operations must transform its reporting to track these key capabilities.

Top of Funnel 326

Top of Funnel Sales Qualified Lead Ideal Customer Profile Referrals 326

The Pipeline

APRIL 7, 2014

Several pundits have presented the argument that we are all sellers and we are always selling, no surprise, selling is part of life and the human experience, right from the guy selling fragments of the big bang, or the serpent selling Eve the apple. This brings with it a host of labels and subsets of sales selling.

Face-to-face 312

Face-to-face Cold Calling Social Selling Call-back 312

Janek Performance Group

NOVEMBER 8, 2021

Is your LinkedIn social selling strategy based on FOMO (the fear of missing out)? Especially if we are talking about social selling on LinkedIn. We all agree exposure on LinkedIn is important, but there can be a negative impact without a clear social selling strategy.

Social Selling 117

Social Selling LinkedIn Guidelines Ideal Customer Profile 117

The Center for Sales Strategy

APRIL 18, 2022

While the dreaded days of cold calling may be over in the marketing world, it could be said that it merely switched mediums — from the telephone to chat apps. If your idea of 'B2B marketing' is sending unsolicited DMs, is that really any different from cold calling?

Social Selling 116

Social Selling Sales Process Cold Calling Social Media 116

The Pipeline

SEPTEMBER 15, 2014

In the discussions leading up to the event we wanted to deliver something of substance, people can put into practice right away in almost every market segment, and something that would have impact now, before the end of the year. Leverage Automation – The hidden cost of social selling is time, and to a lesser degree content.

Outsourcing Services 306

Outsourcing Services Closing Hiring Social Selling 306

SBI Growth

OCTOBER 10, 2013

Let’s recap the time you have sucked out of the sales rep’s day. Perhaps you implemented a new CRM, Marketing Automation or Enterprise based social network. The goal is improved efficiency and sales rep effectiveness. You’re trying to help but you’re killing the sales teams’ selling time in the process.

Decision Maker 320

Decision Maker Buyer Persona Trends Buyer 320

Hubspot Sales

SEPTEMBER 30, 2024

A solid social selling strategy falls somewhere between “nice-to-have” and “need-to-have” in the modern sales landscape. Activities like prospect outreach, cultivating brand awareness, and online relationship building are all enhanced by social media — so having a solid presence on these platforms can really help your case.

Social Selling 108

Social Selling Social Media Media Networking 108

Crunchbase

MARCH 17, 2022

B2B marketers are catching up with the B2C space in using social media to drive revenue. They more and more understand that listening to the customer voice across digital channels, including social media and reviews sites, should be a key part of their success. With that in mind, here are four tips for advanced social selling.

Social Selling 129

Social Selling B2B Ideal Customer Profile Social Media 129

Zoominfo

NOVEMBER 20, 2018

This multitouch buying experience poses a difficult question for marketers: Which channels actually contribute to an eventual conversion—and how much did each channel contribute? Enter: Marketing attribution. We explain the basics of marketing attribution and explore several popular marketing attribution models.

Lead Rank 236

Lead Rank B2B Top of Funnel Marketing 236

Hubspot Sales

OCTOBER 5, 2023

Social media is the future of consumer shopping , so it’s no surprise that 59% of social sellers say they’ve made more sales through social media this year compared to last. More yet, 87% of social sellers say social selling has been effective for their business this year.

Social Selling 119

Social Selling Channels Social Media ROI 119

The Pipeline

AUGUST 11, 2014

As we have all noticed more and more companies are putting the Twitter and Facebook icons/logos not only on their marketing materials, but on trucks, and the signs on their buildings. She picked up the phone, and a few minutes later, out cam a young lady, introduced herself as the person in marketing responsible for social media.

Cold Calling 287

Cold Calling Social Media Twitter Social Selling 287

SocialSellinator

SEPTEMBER 20, 2023

Learn about the power of social selling and how the social selling company can boost your sales. Discover real-life examples, get started with social selling, and choose SocialSellinator for your digital marketing needs.

Social Selling 115

Social Selling Company Examples Sales 115

The Pipeline

OCTOBER 16, 2014

I don’t have an issue with things that are really new, but when it comes to selling, “NEW” is more often than not, the “same old”, with at best new wrapping. In some hands NEW becomes the lubricant used by sales pundits and marketers to ram more of the “same old” down unsuspecting throats. what was Telex Sales -3.0?

Social Selling 303

Social Selling Quota Consumer Up-Sell 303

SBI Growth

SEPTEMBER 23, 2013

Your Sales Strategy. It is one thing to have a sales strategy. VPs of Sales are asking the question “What have I done before?”. Market conditions 12 months ago were very different. VPs of Sales are asking questions like: Is our Sales Process good enough? How should we be using social media?

Compensation 325

Compensation Social Media Incentives Incentive 325