Sales 2.0

JANUARY 14, 2025

Sales history Ive been looking at some of the small healthcare accounts that my client serves. After some initial analysis and some conversations with sales management, it has become clear that one type of healthcare account is more likely going to have a shorter sales cycle than the other types of account.

Collateral 195

Collateral Account Territories Segment 195

SBI Growth

MAY 18, 2013

Here’s an example: Top Territory Todd: Todd has exceeded quota the past 5 years. Yet he has 3x the average territory potential in his patch. His boss does not want to split his territory. Because of this, Todd isn’t extremely competent on relevant sales skills. But place him in an equal territory and watch him flounder.

Territories 303

Territories Hiring Quota Sales Leadership 303

Sales and Marketing Management

JULY 6, 2017

Sales calls, presentations, proposals, territory plans – every key sales rep activity and interaction is (ideally) captured in CRM so leaders can answer their most critical questions at a glance: Are my salespeople doing the right things? Management Matters. And their lackluster sales managers.

Sales Management 205

Sales Management Quota Territories CRM 205

Sales and Marketing Management

OCTOBER 22, 2018

These efforts frequently end up with disappointing results, however, because most companies neglect the most powerful lever in their arsenal: their frontline, field-level sales managers who directly coach, influence and guide sales reps on a daily basis. In this study, top managers brought in an average $3.5

Sales Management 218

Sales Management Hiring Compensation Scale 218

SBI Growth

OCTOBER 4, 2013

Download our Quota Validation Guide for Sales to see which metrics align to realistic quotas. To assist you further, sign-up for SBI’s Sales & Marketing Research Review here. The review presents findings from SBI’s market research in 2013. These include Territory Vacancy Rate and Talent Level (sales rep).

Quota 306

Quota Ideal Customer Profile Territories Demographics 306

SBI Growth

JANUARY 10, 2014

Get your sales managers involved early in the process. The sales management team needs to have a clear understanding of the new quota. The impact to the individual sellers and their territories. Rebalancing of any territories due to the new quota. Sales can’t rely on marketing alone.

Quota 316

Quota Top of Funnel Territories Marketing Qualified Lead 316

SBI Growth

SEPTEMBER 5, 2012

Help the sales leader identify any reps that are at risk of leaving. This should actually be an ongoing task of the HR leader to have frequent discussions with Sales Directors and Sales Managers to keep pulse on which Reps may be at risk for leaving. Has any documented issues of “disconnect” with sales management.

Sales Talent 288

Sales Talent Hiring Lead Rank Lead Scoring 288

Sales and Marketing Management

JANUARY 27, 2019

Author: Brad Wilsted Note: This is part 3 in a 3-part series on the powerful role sales management plays in driving sustained revenue growth – and how companies can better leverage this critical position for improved top-line performance. Hire the right sales managers. This doesn’t happen by accident.

Sales Management 166

Sales Management Hiring Compensation Incentives 166

Hubspot Sales

APRIL 27, 2021

They have to have a presence in various regions, and the managers tasked with making sure the sales efforts in those locations are carried out effectively are known as territory managers. There's no definitive standard for what a territory should look like or how much ground it should cover.

Territories 116

Territories Compensation Trade Show Salary 116

Sales and Marketing Management

JUNE 26, 2019

Author: TIM HOULIHAN Sales managers are a rare breed. Most organizations employ one sales manager for every six to 10 sales reps. Making it to the sales management ranks indicates you occupy a spot that roughly 90% of your peers have not. Marketers find insights in the data because they look for it.

Sales Management 120

Sales Management Marketing Territories Segment 120

SBI Growth

AUGUST 7, 2013

However, we frequently see Sales VPs still stuck in the sales manager mindset. An ill-prepared sales manager damages his region. A Sales VP focused on the wrong things can ruin the entire company. They cross collaborate with manager peers, their reps, and the VP.

Construction 334

Construction Ideal Customer Profile Territories Compensation 334

SBI Growth

DECEMBER 19, 2012

My VP of Sales wants me to research trends in inside sales and conduct account segmentation. The sales managers are yelling for updated dashboards and territories. Oh, and Marketing wants to discuss sales enablement improvements. Alex is the VP of Sales Operations at a large technology company.

Sales Operations 303

Sales Operations Compensation Territories Segment 303

SBI Growth

AUGUST 6, 2012

The Sales Leader is about to receive the 2013 Revenue Number. He will rely on you, the Head of Sales Operations, for sales strategy advice. Have you conducted growth opportunity analyses in your market? Are you confident the sales team’s people, money and time are accurately allocated for the upcoming year?

Opportunity 316

Opportunity Strategy Banking Territories 316

SBI Growth

NOVEMBER 22, 2012

Many marketing purists focus on the mechanics of segmentation work. Take the following steps with any segmentation work: Educate Sales Management along the way – Show them how the segmentation was done in layman’s terms. What’s available in the market? Provide all prospects with estimated opportunity value by territory.

Segment 288

Segment Customer Territories Penetration 288

SMEI

JANUARY 5, 2024

In today’s highly competitive job market, particularly in the dynamic fields of sales and marketing, standing out to prospective employers is more crucial than ever. Keeping Up with Industry Trends The sales and marketing sector is continuously evolving, with new tools, strategies, and market dynamics emerging regularly.

Marketing 219

Marketing Ideal Customer Profile Social Media Webinar Metrics 219

Steven Rosen

NOVEMBER 14, 2021

I would get my sales team to begin building plans for a strong start in the upcoming year at this time of year. Far too many companies will spend the first quarter answering questions to senior management as to why sales aren’t coming in rather than focusing on executing their business plans.

Consumer 374

Consumer Analysis Territories Account 374

Sales and Marketing Management

MARCH 16, 2015

If you want to thrive in this new era of sales, it is now up to you as a sales manager to view territories, customers and products as if assessing a financial portfolio that you are responsible for investing. The people involved, the marketing dollars spent and the efforts expended are all for you to decide.

Sales Management 120

Sales Management Territories Up-Sell Sales 120

SBI Growth

JUNE 2, 2013

She does great work in recruiting and hiring of Sales Reps. She even ensures Sales Managers are getting the new hires onboarded effectively. Any virtual benches that the Sales Managers had have long ago been used up. Increasing number of vacant Sales Rep positions. Sales cost is not growing.

Hiring 312

Hiring Ideal Customer Profile Margin Commission 312

Sales 2.0

FEBRUARY 1, 2023

This is the first in a series of interviews with sales management subject matter experts, examining the current and future states of AI in sales. This first interview is with Oliver Churchill , the founder and CEO of Acuity Sales Decision Science. I was curious to hear what he thinks.

Sales Management 195

Sales Management Top of Funnel Data Intent Signal 195

SBI Growth

SEPTEMBER 23, 2013

VPs of Sales are asking the question “What have I done before?”. Market conditions 12 months ago were very different. VPs of Sales are asking questions like: Is our Sales Process good enough? VPs of Sales are asking questions like: Is our Sales Process good enough? Are my Sales Managers good enough?

Compensation 325

Compensation Social Media Incentives Incentive 325

Steven Rosen

MARCH 4, 2021

Many companies have realized that to understand better and meet customer needs they have had to evolve from a centralized/marketing focus to a customer-centric model. With fewer reps calling on physicians, the allocation of sales calls and marketing resources must be rationalized. The survey says…. Without training?

Territories 194

Territories Survey Coaching Sales Management 194

Steven Rosen

JANUARY 5, 2018

I hope you have enjoyed our video series so far in terms of strategies to Crush your Sales Numbers. Strategy #4 is have your sales reps develop their own territory business plans. If your sales reps are not taking the time to build their business plans then where are they going to go, what are they going to do?

Strategy 224

Strategy Territories Quota Video 224

Sales and Marketing Management

JULY 6, 2017

Target marketing dollars in their territory to generate more leads and give them a boost. Every experienced sales manager has made a bad hiring mistake. Great sales managers recognize their mistake faster, and take decisive action to rectify the situation.

Hiring 273

Hiring Webinar Metrics Policies How To 273

SBI Growth

FEBRUARY 1, 2013

You have 15-25 years of experience starting as a sales rep. You became a Sales Manager, followed by a Sales Director. You want to be paid fair market value. If you are an ‘A’ player, you expect to be above market value. Here is the challenge: Who determines your market value? What is Market Value?

Hiring 293

Hiring Compensation Promotion Territories 293

SBI Growth

OCTOBER 29, 2013

You are strategizing with Sales Managers and reps. 2 — Rep and Manager Skills: You are debating what training you should do at your Q1 sales kickoff. Territory, leads, compensation plan and their boss. For example: Territory — They need help targeting which prospects/customers have the highest propensity to buy.

Territories 308

Territories Compensation Buyer Google 308

Zoominfo

DECEMBER 16, 2020

Sales professionals — yes, even managers — on frontlines of business development. Because, let’s face it, even in a perfect world, CRMs benefit company leadership more than the quota-carrying sales rep. . Because like most sales and marketing technologies, CRMs are only as good as the data stored within its database.

SalesForce 219

SalesForce Territories Intent Signal Buyer Persona 219

Understanding the Sales Force

JANUARY 27, 2014

They had to go door-to-door, sell an overpriced luxury item, in the same market, over a 3-day period. 5 people were placed on each team based on the following carefully selected scores from OMG''s Sales Candidate Assessment: 1 team had the best Sales DNA. And you can read more about sales management here and sales coaching here.

Case Study 291

Case Study Study Lead Rank Lead Scoring 291

SBI Growth

APRIL 30, 2013

Yet many front-line sales managers are slow to respond. Because speed requires more time and effort from a sales manager. The average sales manager will avoid these requirements. This post will explore ideas sales managers can implement to increase their speed. Or at least a few of them.

Quota 308

Quota Promotion Social Media Territories 308

SBI Growth

NOVEMBER 23, 2013

Here are five big questions to ask: Is my sales team structured appropriately to handle The Challenger Sale? Many sales organizations have a Hunter-Farmer/Geographic structure. Hunters assume a generalist role in a territory. Is my Sales Management team capable of coaching this? This would be marketing.

Sales Methodology 308

Sales Methodology Demand Generation Targets Demand Generation Face-to-face 308

Steven Rosen

JUNE 25, 2013

As the head of sales it doesn’t matter if you are involved directly in the process, what matters, is that you have in place a top-notch sales selection system. Without a clear process your sales managers will each adopt their own approach and ultimately achieve sub optimal results. Self-manager. Account management.

Hiring 309

Hiring Territories eBook Energy 309

SBI Growth

NOVEMBER 16, 2013

Listening To the Market. Many of the answers to a sales leader’s execution problems are in the market. This post is focused on how listening to the market accelerates field execution. This post is focused on how listening to the market accelerates field execution. Listening to the market has many connotations.

Hiring 308

Hiring Call-back Face-to-face Buyer 308

The Sales Hunter

MARCH 7, 2014

Are you quick to tell Marketing you lose too many sales because the sales materials aren’t any good? Do you feel the market is just not right and that must be the reason customers aren’t buying from you? You think your sales manager is stupid. You think all customers are stupid.

Cold Calling 226

Cold Calling Territories Consultative Selling Motivation 226

The Pipeline

MARCH 18, 2011

We’ve become a generation of retarded under-performing sales semi-professionals. Instead of being thought-leaders we’ve become frenetic, selfish territory managers. Trading one Mickey Mouse sales idea for the next. Funnel management. Hiring Sales Talent. HR Management. Lead Management.

Pipeline 322

Pipeline Twitter Top of Funnel Hiring 322

SBI Growth

NOVEMBER 17, 2013

Listen up Chief Sales Officer. Take note CEO, marketing leader and CIO. It’s time that Sales Operations gets your undivided attention. Download the Leaders Guide to Sales Ops Enablement by clicking here. There are multiple reasons why Sales Ops needs your attention now. Territories and quotas that maximize output.

Company 296

Company Hiring Buyer Persona Maximizer 296

SBI Growth

MARCH 19, 2013

The sales team deserved a training program as aggressive as this year’s budget. Onboarding is a topic the markets have been screaming to get for quite some time. ” In a recent post , I urged Sales Ops leaders to take responsibility for training and development. This sales leader agrees. The market is shifting.

Revenue 288

Revenue Hiring Face-to-face Social Media 288

Understanding the Sales Force

MAY 7, 2014

Understanding the Sales Force by Dave Kurlan The May issue of Top Sales Magazine is now available and in addition to my monthly article, this month''s issue is loaded with important reading on sales and selling. Sales 2.0 - The Answer to our Prayers or a Costly Distraction? Seth Godin - Sales Expert or Marketing Genius?

Cold Calling 290

Cold Calling Sales Qualified Lead Networking Territories 290

Score More Sales

JUNE 30, 2014

Complicated commission plans or unwieldy territory rules and exceptions cause a half-baked sales team. Keep it Nimble – as a mid-market company, are you getting so big that you can’t be flexible? Conduct assessments to find reps consistent to what it takes to succeed in sales at your company.

Hiring 247

Hiring Ideal Customer Profile Territories Commission 247