Steven Rosen

FEBRUARY 27, 2022

VP’s of Sales and Marketing and Business Unit Heads can relate to this. They are the people in commercial organizations responsible for both strategy development and sales execution. Are you crushing your sales numbers, or are you falling short? If you have one sales manager, there is no need for alignment.

Strategy 408

Strategy Scale Objections Maximizer 408

Pointclear

APRIL 17, 2014

In January I wrote the blog: How to Diagnose if Inbounditis is Killing Your Sales Pipeline , which was published by DemandGen Report. In the article I assert: "A healthy, driven inbound marketing department is great, but over-reliance on inbound marketing (what I call ''inbounditis'') negatively affects the revenue backbone of any company.

Inbound 257

Inbound Marketing Sales Qualified Lead Outbound 257

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We launched Workflows to activate market insights, buyer intent, and website activity. The acquisition of Chorus will create new possibles for go-to-market teams everywhere. We acquired Clickagy and launched Streaming and Custom Intent.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Sales and Marketing Management

OCTOBER 22, 2018

These efforts frequently end up with disappointing results, however, because most companies neglect the most powerful lever in their arsenal: their frontline, field-level sales managers who directly coach, influence and guide sales reps on a daily basis. In this study, top managers brought in an average $3.5

Sales Management 218

Sales Management Hiring Compensation Scale 218

Sales Hacker Training

APRIL 1, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more.

Scale 71

Scale Microsoft Enterprise Enterprise 71

Sales Hacker

SEPTEMBER 17, 2020

Today, we’re going to show you how to use technology to set up a process for personalization at scale. The Demand for Personalization in Sales. While cold outreach has long been a crucial component of the sales cycle, the best teams know that cold doesn’t have to mean frozen, stiff, and impersonal. Change Your Sales Metrics.

Scale 116

Scale Ideal Customer Profile Segment Sales Cycle 116

Sales 2.0

OCTOBER 25, 2021

If the processes that admins need to perform are well-documented, admins can be onboarded quickly and the number of admins can be scaled up quickly. Automate : There are more and more tools on the market that remove the need for sales people to do non-selling tasks. Sales management.

Territories 396

Territories Compensation Scale Decision Maker 396

Sales and Marketing Management

MARCH 8, 2020

Author: Paul Nolan “What happens when new and fast-improving technologies create opportunities to unleash untapped sources of revenue, some of them long trapped by market inefficiencies?”. There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI

Top of Funnel 218

Top of Funnel Marketing Scale Forecasting 218

Zoominfo

APRIL 17, 2025

Thats why weve waded through the available data, including third-party rankings and our own research, to assemble this list of top sales tools for your B2B sales team in 2025. These represent the key software platforms for your sales team to evaluate.

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

Sales and Marketing Management

OCTOBER 29, 2018

These efforts frequently end up with disappointing results, however, because most companies neglect the most powerful lever in their arsenal: their frontline, field-level sales managers. Frontline sales managers coach, influence and guide sales reps on a daily basis.

Sales Management 168

Sales Management Scale Compensation Study 168

Sales Hacker

JULY 8, 2020

Michael talks about how he does that at scale and how he thinks about scale. Subscribe to the Sales Hacker Podcast. The origins of Compass, how it achieved scale, and its competitive advantage [7:13]. Before that, he was at Square, where he was vice president of global sales. with Andrew Sykes. We’re on iTunes.

Scale 125

Scale Real Estate Tools Lead Rank 125

Highspot

NOVEMBER 23, 2021

23, 2021 /PRNewswire/ – Highspot , the sales enablement platform that improves sales performance, today announced an expanded partnership and new platform integration with Gong , the revenue intelligence platform leveraging artificial intelligence to transform revenue and customer-facing teams. SEATTLE, Nov.

Scale 98

Scale Company Face-to-face Sales Enablement 98

Pipeliner

FEBRUARY 16, 2025

It offers detailed, actionable advice for sales leaders looking to navigate the evolving landscape of AI in sales. Introduction to Matt McDarby Matt McDarby, the president of United Sales Resources, brings over 15 years of experience in developing sales managers and leaders.

Sales Leadership 103

Sales Leadership Lead Rank Lead Scoring Video 103

Cincom Smart Selling

APRIL 21, 2025

This shift has redefined the role of sales leadership. Its no longer just about hitting quotas; its about designing and executing sales management in a way that is data-driven, technologically integrated, and strategically aligned with the broader business objectives. What is Sales Management?

Sales Management 48

Sales Management Top of Funnel Strategy Scale 48

SBI Growth

DECEMBER 31, 2024

Growthits the golden ticket every B2B marketer chases. Is it just about scaling revenue, or is there more to the story? But lets be real, growth is one of those buzzwords that gets thrown around so much, it can lose all meaning. So, what does growth really mean in the B2B landscape?

B2B 156

B2B Scale Marketing Revenue 156

Zoominfo

SEPTEMBER 2, 2021

For example, reps can watch for keywords in conversations that historically indicate a prospect is more likely to buy, while sales managers can better coach their teams by reviewing call trends. Research firm Forrester found that 57 percent of B2B sales leaders intended to invest more on AI and automation tools in 2021.

Data 52

Data Scale SalesForce Forecasting 52

Partners in Excellence

DECEMBER 18, 2024

The majority are very high performers, often the market leaders in their segment. What’s your sales cycle? How are you growing your share of customer, share of market? You have a machine and you know how to scale to hit your revenue and growth goals…… Is it getting more difficult?”

Scale 97

Scale Hiring Sales Cycle Inbound 97

Sales Hacker

SEPTEMBER 29, 2020

Subscribe to the Sales Hacker Podcast. Keys to success when scaling a company [10:56]. Vishal Sunak: We are on the scale to eight digits right now, not that far away. So yeah, we’re five years old and scaling to eight digits and beyond now. Keys to success when scaling a company [10:56]. We’re on iTunes.

Scale 120

Scale Company Hiring Campaigns 120

SBI

FEBRUARY 10, 2020

The Scalable Sales Manager: The Key to Unlocking Your Sales Teams’ True Potential. The role of Sales Manager has always been one of the hardest jobs in sales. To say that sales managers have their work cut out for them would be a massive understatement. Managing At (Impossible) Scale.

Sales Management 136

Sales Management Scale Top of Funnel Hiring 136

Sales and Marketing Management

JUNE 1, 2018

Managers of sales and marketing teams are charged with coaching up individual team members, enhancing their skill sets and improving overall team performance. Get them proficient with more marketing technologies? Storytelling has stood the test of time as a critical skill in sales and marketing?—?and

Marketing 226

Marketing Telemarketing Education Scale 226

Sales Hacker

OCTOBER 6, 2022

Sales is the lifeblood of every business. And with the majority of startups failing due to no PMF (Product-market fit) or cash flow, it’s crucial to get your GTM (go-to-market) strategy right early on. . How do you set up your sales team for success? Transitioning from founder-led selling to hiring sales talent.

Scale 97

Scale Hiring Sales Talent How To 97

The Pipeline

JUNE 19, 2013

Organizations should be striving to create an environment and process that evolves with the demands of the market, which by definition means a continuous evolution in the way buyers buy, and the way sellers sell. This in turn means the way you need to sell, the “right things’ you need to do and execute to win sales, will also change.

Scale 303

Scale Objections Pipeline Buyer 303

The Pipeline

SEPTEMBER 23, 2021

There has been no shortage of new sales related books during COVID, the usual mixed bag, with scale. But one stands out, The Building Blocks of Sales Enablement , by Mike Kunkle. Not only because of the author, Mr. Kunkle and the subject, sales enablement, but because way Mike approaches the subject. A Managed Process.

Sales Enablement 201

Sales Enablement Scale Hiring Maximizer 201

Zoominfo

MAY 17, 2018

Since your reps work closely with prospects, they have valuable information that can be helpful when it comes to constructing your sales forecasting process. Who handles the sales forecasting in your organization? When sales departments operate like this, reps can feel pressured to underestimate or overestimate future sales.

Sales Forecasts 232

Sales Forecasts Forecasting Pipeline Scale 232

Allego

JANUARY 9, 2025

A robust certification process empowers reps to embrace new technologies, connect with informed buyers, and exceed expectations in a competitive market. In this high-stakes environment, companies that prioritize sales certifications gain more than an edgethey set the standard. It prepares sales representatives to excel.

Hiring 62

Hiring Marketing Exercises Scale 62

Sales and Marketing Management

MARCH 8, 2019

This is different for every company, of course and likely driven by the preceding year’s success, prospects for the new year and the tone that sales management wants to set. In InsideView’s case, we’d gone back and forth over the past few years between large scale/scope/budget/bold agenda and conservative/scaled back.

InsideView 223

InsideView Scale Exercises Call-back 223

Zoominfo

FEBRUARY 18, 2025

Sales teams thrive on the energy of effective outreach, but managing outbound calls at scale requires a lot more than just smiling and dialing. ZoomInfo ZoomInfos Go-to-Market Intelligence platform enhances outbound sales call tracking by providing unmatched B2B data, real-time insights, and AI-driven automation.

Outbound 130

Outbound Software Software Buyer Intent 130

Steven Rosen

JANUARY 22, 2015

Slammed: For the First Time Sales Manager. For first time sales managers ” by my friend and sales management guru Ken Thoreson. This is his 4 fourth in a series of books written under the banner “Your Sales Management Guru’s Guide To:”. I wanted to share a new eBook “ SLAMMED!!

Sales Management 120

Sales Management Scale Energy Objections 120

Bernadette McClelland

SEPTEMBER 8, 2014

This is a story about why marketers salespeople must forsake any attempt to communicate nothing but the facts, and must focus on what people believe and then work to tell them stories that add their world view. 3% of people are ready to buy what you offer the market, right now. Instead I’m going to tell you a story.

Webinar Metrics 246

Webinar Metrics Real Estate Airlines SME 246

Bernadette McClelland

SEPTEMBER 8, 2014

This is a story about why marketers salespeople must forsake any attempt to communicate nothing but the facts, and must focus on what people believe and then work to tell them stories that add their world view. 3% of people are ready to buy what you offer the market, right now. Instead I’m going to tell you a story.

Webinar Metrics 246

Webinar Metrics Real Estate Airlines SME 246

Sales and Marketing Management

MAY 14, 2020

Given the COVID-19 pandemic and precarious global health situation that’s resulted, many informal and smaller scale teleworking arrangements are rapidly becoming widespread and institutionalized. These conditions can present challenges for sales organizations, where in-person meetings and events are typically part of “business as usual.”

Sales Enablement 227

Sales Enablement Scale Policies Distribution 227

Hubspot Sales

NOVEMBER 21, 2018

When your unveiling a new product, the last thing you want is to waste time and resources bringing a product to market where or when it’s unnecessary. So, here’s my step-by-step guide to building your own go-to-market strategy using the strategies I’ve implemented to build multiple companies throughout the years.

Paid Content 145

Paid Content Top of Funnel Lead Rank Webinar Metrics 145

Hubspot Sales

APRIL 12, 2021

As a sales manager, ensuring that your team's communication with prospects is tight and effective is in your best interest. That process — making sure your team's communications aren't erratic — is most commonly referred to as implementing consistent sales messaging. Make sure it aligns with marketing — to an extent.

Sales Management 134

Sales Management Hubspot How To Scale 134

No More Cold Calling

APRIL 6, 2017

Save you money (There are no expensive marketing costs—just your own sales team out there selling for you.). They think all they need to do is tell their sales teams to ask for referrals. Referrals don’t just happen, at least not at scale. No other sales or marketing strategy delivers such powerful, predictable results.

Guarantee 233

Guarantee Referrals Prospecting Lead Generation 233

Partners in Excellence

NOVEMBER 6, 2023

While these organizations are hitting their targets, and sometimes with aggressive YoY scaling, they should be doing so much more! The markets were very similar, the TAMs were similar, everything we looked at showed each region should be performing at roughly the same levels. Scaling is simply that–scaling.

Scale 154

Scale Hiring Call-back Revenue 154

Zoominfo

JUNE 15, 2022

Profiling prospective customers is vital to ensuring that a marketing campaign is targeting the right people with the right message. Marketers can attract and retain prospective customers more effectively. Sales professionals can anticipate prospects’ objections more easily, which can lead to higher close rates and greater revenue.

Ideal Customer Profile 130

Ideal Customer Profile Customer Marketing Demand Generation Agencies 130

Sales and Marketing Management

FEBRUARY 25, 2020

Good incentives with reasonably precise rules and rewards allow sales managers to send positive signals about the company’s priorities and transparency. Sales managers aren’t the only ones who benefit from good incentives – reps benefit on two levels as well. Sales managers can also benefit from using non-monetary points.

Incentive 323

Incentive Incentives Travel Motivation 323