Force Management

APRIL 10, 2025

Last month on the Revenue Builders Podcast, our guests shared experiences in revenue leadership and what they've learned about how to prove your worth as a leader and secure the best possible outcomes for your team.

Sales Leadership 94

Sales Leadership Revenue Pipeline Data 94

Understanding the Sales Force

SEPTEMBER 20, 2023

Some are written by sales experts. Some are written by marketing experts. I am concerned about the subjects being curated for sales and sales leadership professionals. 5 Ways to Build (and Lose) Credibility in Your Sales Emails Why is it Important to Align Your GTM Team? Absolutely. But let’s be clear.

Sales Leadership 211

Sales Leadership Hiring How To Account Based Marketing 211

Sales and Marketing Management

SEPTEMBER 19, 2022

The post Sales Leadership Through Adversity appeared first on Sales & Marketing Management. Navigating these two categories of adversity, best described as macro and personal, are key to driving growth and employee retention.

Sales Leadership 177

Sales Leadership Retention Sales Marketing 177

SBI Growth

JANUARY 11, 2019

As a Marketing Leader, there are a lot of people in your ear on a daily basis. Your leadership wants you to drive more revenue, your sales leadership wants better leads, your customers expect more delivered to them with each.

Marketing 235

Marketing Sales Leadership Revenue Marketing Qualified Lead 235

Steven Rosen

MAY 15, 2023

The Keys to BOLD Leadership Traditional sales leadership approaches no longer suffice in today’s fast-paced and ever-changing market landscape. To achieve success, sales leaders must embrace a new mindset— BOLD. The post The Keys to BOLD Sales Leadership appeared first on Steven Rosen | Star Results.

Sales Leadership 156

Sales Leadership Construction Loyalty ACT 156

Steven Rosen

JANUARY 9, 2024

Colleen Stanley and Steven Rosen from the Sales Leadership Awakening podcast discuss how building excellence in sales leadership starts with having the right team. Sales leaders must be willing to make tough decisions about non-performers and proactively recruit top talent.

Sales Leadership 177

Sales Leadership Hiring Coaching Account 177

Steven Rosen

JULY 24, 2023

How do you unleash the power of your sales leadership team? In the fast-paced and ever-evolving world of sales, success is dependent on the capabilities of the sales leadership team. I believe that investing in the development of this critical team is the best use of resources for any VP of Sales.

Sales Leadership 156

Sales Leadership Retention SalesForce Objections 156

Zoominfo

JULY 2, 2020

While marketing professionals understand marketing automation can streamline essential processes, many do not leverage these systems to their full advantage. Marketing automation is beneficial. What is Marketing Automation, And Why is it Important? How Does Marketing Automation Work?

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

No More Cold Calling

APRIL 6, 2025

Heres Why You Might Be Wrong ) CROs: Stop Chasing Clicks, Start Chasing Connections Digital isnt a sales strategy. Marketing isnt a strategy. A sales strategy isnt about tools or trendsits about how your company attracts and serves customers. (Read Think Your Team Does Referrals Well? Hope isnt a strategy.

Referrals 177

Referrals Pipeline Face-to-face GoldMine 177

Understanding the Sales Force

JANUARY 15, 2025

The recent articles about BANT generally fall into two categories: Uninformed: The typical proponents of BANT are non-sales experts, often marketing people or marketers of a software application, who have little to no real-world sales experience or expertise beyond a general understanding of inbound/outbound.

Sales Process 173

Sales Process Lead Rank Lead Scoring Sales Qualified Lead 173

Steven Rosen

AUGUST 2, 2021

The solution is simple yet complicated: Leveraging external support or networking with other sales executives to help develop new strategies and tactics opens a whole kettle of trouble. Marketing Executive Gets It. In comparison, when faced with the same challenges, marketers will bring in an outside advertising agency.

Hiring 424

Hiring Comparison Face-to-face Objections 424

Zoominfo

APRIL 3, 2018

Discord between marketing and sales departments is an age-old story. The marketing team gets annoyed at the sales team for failing to follow up on leads and in return, the sales team is annoyed with the marketing team for generating low-quality leads in the first place. As it turns out—neither team is wrong.

Marketing Qualified Lead 223

Marketing Qualified Lead Lead Rank Sales Qualified Lead Marketing 223

SBI Growth

DECEMBER 31, 2017

We segmented our subscribers by marketing leadership. This is a top 10 list of the most viewed articles by Chief Marketing Officers and VP’s of Marketing. How Top CMOs Quantify Marketing Investment with. What’s unique about this top 10 list?

Marketing 214

Marketing B2B Segment Revenue 214

Bernadette McClelland

MARCH 24, 2018

We just need to remember the market research, or lack of , done by Coke in introducing the ‘new coke’ by omitting noticeable details such as not letting tasters know that only one product would be marketed and letting the tasters think that taste was the deciding factor in the blind test.

Leads 339

Leads Marketing Qualified Lead Transportation Sales Leadership 339

SBI Growth

JUNE 20, 2018

You require a change in sales leadership. Should you hire from within, specifically, from the existing sales team, or should you go outside the organization and hire from the market? What is the best path? The choice is tricky, you.

Hiring 197

Hiring Marketing Sales Leadership Sales 197

Steven Rosen

JULY 8, 2024

In this episode of the Sales Leadership Awakening podcast, Jenn Steele , CEO and Co-Founder of SoundGTM, discusses the challenging dynamic between marketing and sales teams. “If you have a sales background, you must learn the long-term thinking of marketing. .

Marketing 156

Marketing Lead Rank Sales Leadership Maximizer 156

Steven Rosen

JANUARY 16, 2023

It is up to leadership to hold them accountable for their performance. What Sales Leadership Style Will Prevail in 2023? A BOLD sales leadership style is characterized by taking calculated risks, being confident and courageous and making bold decisions to drive sales and business growth.

Leads 317

Leads Marketing Qualified Lead Face-to-face Sales Leadership 317

Zoominfo

MARCH 5, 2018

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Lead Rank 201

Lead Rank Lead Scoring Sales Qualified Lead Buyer Persona 201

Understanding the Sales Force

DECEMBER 1, 2021

I am helping one company find a single needle-in-a-haystack sales leadership candidate and it has taken nearly six months. I am helping another company find 3 sales leaders and received 3,765 applications. For the answer to be meaningful, we have to look at the entire job market, not just sales candidates.

Hiring 313

Hiring Sales Leadership Groups Objections 313

Steven Rosen

JULY 8, 2024

In this article, Jenn Steele discusses the vital role of customer feedback in refining marketing and sales strategies. She stresses listening to customer insights to tailor messaging and optimize sales tactics effectively. Key Takeaways: Collaboration between sales and marketing is essential for business success.

Revenue 156

Revenue Marketing Pivotal Promotion 156

Steven Rosen

FEBRUARY 5, 2024

There is an emotional argument to be made for every single product sold.” – David Hennessy The insights shared by David Hennessy have significant implications for sales leadership. The role of self-awareness in leadership allows leaders to leverage their strengths and seek support in areas where they may be less inclined.

Sales Leadership 317

Sales Leadership Strategy Motivation Data 317

Understanding the Sales Force

FEBRUARY 14, 2025

the largest group of respondents were individual contributors at 25% followed by frontline sales managers at 19%. That’s 44% of the respondents who typically don’t see things the same way as the C Suite (6%) or Senior Sales Leadership (2%). The next finding explains the previous finding.

Data 220

Data Hiring Compensation Quota 220

Sales and Marketing Management

AUGUST 1, 2019

Author: Chris Mason So many of us begin our sales careers as representatives of a company, product, service or all the above. We learn the tricks of the trade, the importance of customer service, the power of relationship building and what it feels like to win and lose.

Hiring 189

Hiring Sales Leadership Insurance Insurance 189

Steven Rosen

JANUARY 15, 2024

Keith Rzucidlo , Vice President of Sales at Miller Electric, joins the Sales Leadership Awakening podcast to discuss how to turn visions into actions in sales leadership. Keith shares the importance of patience and reflection in driving behavior change and advises sales leaders on coaching and change management. “I

Sales Leadership 268

Sales Leadership Coaching Resources Pivotal 268

Zoominfo

APRIL 15, 2025

ZoomInfos State of AI in Sales and Marketing survey, which gathered insights from more than 1,000 GTM professionals, reveals just how quickly AI is transforming sales teams and the roadblocks for further AI innovation. But despite the momentum, many sales professionals risk falling behind because they havent fully embraced AI.

Survey 130

Survey Forecasting Lead Rank Lead Scoring 130

Sales Hacker

NOVEMBER 17, 2022

If you’re looking to move up the ladder into a sales leadership role, your resume is key to getting your foot in the door. In this article, I’ll share my 3 ground rules of resume-writing, cover the parts of a leadership-level resume, and share a sample resume that will help you take your career to the next level. Branding title.

Sales Leadership 106

Sales Leadership Hiring Ideal Customer Profile Lead Rank 106

Force Management

SEPTEMBER 5, 2024

Hosts John Kaplan and John McMahon speak to several specialized experts with deep practical knowledge on their topics, as well as sharing their own insights and experiences from their decades-long tenure as sales leaders.

Sales Leadership 128

Sales Leadership Strategy Forecasting Trends 128

Sales Hacker

NOVEMBER 19, 2024

Phil Hernandez is the VP of Sales Services at TaskUs. He has spent the past 20 years skillfully building and transforming numerous Go-To-Market (GTM) teams. 9:41) Challenges in aligning different go-to-market functions. (14:12) 14:12) Time-blocking strategies for sales leaders. (20:26)

Scale 116

Scale Compensation LinkedIn Revenue 116

Sales Gravy

OCTOBER 17, 2024

. – Sales as Self-Competition: Sales is often a competition with oneself. Sales Leadership in Challenging Times: Sales leaders should focus on guiding their teams through tough economic conditions by emphasizing activity, skill development, and adapting behaviors to maintain a competitive edge.

Outbound 96

Outbound Strategy Face-to-face Conference 96

Steven Rosen

NOVEMBER 4, 2014

Join our panel of recognised sales leadership experts who will share their insights: Lee Salz – CEO and Sales Management Strategist at Sales Architect. Tibor Shanto – Principal at Renbor Sales Solutions. Lori Richardson – Midmarket Sales Strategist, Author and Speaker at Score More Sales.

Sales Management 295

Sales Management Webinar Metrics Sales Coaching Coaching 295

Bernadette McClelland

JANUARY 20, 2018

Whilst these are skills that every salesperson must have and is typically the focus traditional sales training provides, I don’t believe they are the basics , nor do I believe they are the focus for the future sales professional that business wants and needs. How often do we need to come up with fresh ideas.

Selling Skills 317

Selling Skills Negotiation Sales Leadership Margin 317

The Pipeline

MAY 18, 2020

He is a widely recognized thought leader in sales and sales leadership. Often called “The sales Professor,” David recently published “ Sell The Way You Buy “, exploring how we as sellers can put ourselves in our customers’ shoes. As a trained researcher and founder of Cerebral Selling.

Sales Leadership 269

Sales Leadership Research Sales Examples 269

The Pipeline

AUGUST 18, 2014

I remember meeting with a VP of Sales with a “Solutions Provider “, and indeed they had a product that was “cool”, and in demand, addressing a common requirement in their target market. As one who likes to break the sale down to logical sequential steps, I thought I would explore. Sales Execution Tibor Shanto'

Conference 303

Conference Proposal Call-back Negotiation 303

Pipeliner

APRIL 6, 2025

In this talk, he explains why sales should be taught like other school subjects, such as math or marketing. Schools Teach MarketingNot Sales John Golden started the talk by saying many schools teach marketing, but not sales. Many students get marketing degrees and then end up in sales jobs.

Video 104

Video Lead Rank Lead Scoring Hiring 104

Steven Rosen

JULY 15, 2024

In today’s competitive business landscape, aligning sales and marketing teams is crucial for organizational success. Here are five key strategies to ensure your sales and marketing teams work together seamlessly, driving growth and enhancing overall performance.

Marketing 156

Marketing Ideal Customer Profile Buyer Persona Case Study 156

Pipeliner

MARCH 12, 2025

In a recent expert interview, John Golden talked with Chris Jennings , a sales leadership expert with more than 25 years of sales and leadership experience. They discussed new sales training methods, the importance of authenticity in sales, and the changing role of sales managers.

Video 105

Video Training Lead Rank Lead Scoring 105

The Pipeline

JUNE 23, 2014

But trust is not an instantaneous thing, nor can it be acquired by the pound, it has to be earned, demonstrated through actions, it needs to be reciprocal, and to the chagrin of some marketing folks, it is much more than an italicized bullet point in a brochure. What’s in Your Pipeline? Tibor Shanto .

Objections 314

Objections Lead Scoring Lead Rank Buyer 314