Marketing Sales Enablement Software 
Sales and Marketing Management
OCTOBER 1, 2017
Author: Jason Liu Sales enablement software has been around for a while now. What you might not know, however, is that the sales enablement market is poised for a major paradigm shift that will forever alter sales enablement platform strategies and set the industry on a new path.
Zoominfo
JULY 24, 2020
In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important? It’s not the biggest issue, right?
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SBI Growth
AUGUST 15, 2013
Organizations that have achieved real sales and marketing alignment are as rare as unicorns. Andy is the CMO at Brainshark, a 250-person cloud-based software company. Brainshark provides solutions for sales enablement. Of course, like most companies, they have their own sales and marketing alignment challenges.
Sales and Marketing Management
MAY 14, 2020
Modules on the technologies reps will rely heavily on (screen-sharing, conferencing software, etc.), While this process may seem daunting to sales managers and sales enablement teams, it can also help them discover new ways to not only keep the sales engine running, but have it running better.
Zoominfo
JULY 13, 2021
In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We launched Workflows to activate market insights, buyer intent, and website activity. The acquisition of Chorus will create new possibles for go-to-market teams everywhere. We acquired Clickagy and launched Streaming and Custom Intent.
Zoominfo
AUGUST 8, 2024
To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program. With the right sales enablement process, revenue leaders can confidently improve sales team skills, boost customer retention, expand market differentiation, and drive revenue growth.
Gong.io
OCTOBER 19, 2021
For a long time, sales leaders thought that the way to give sales teams a leg up was to help them target the right buyers in the right ways. Tons of software came along to do that quite effectively in recent years. But if you thought that gifted reps and some targeted marketing would get your team to the top, pull up a chair.
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