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You Need To Trust You

The Pipeline

Other than a grey-haired sage, I am confident in saying none of the voice on LinkedIn have either. What are the thought leaders in your target market talking about? They don’t know either, but they have a following, your target market. So, what is an enterprising seller to do? You need to trust in you! Still Early Days.

Sage 361
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“Guruji, who was I in my last incarnation?” Sri Ramana Maharshi answered, “Who wants to know?”

Pointclear

A clever and accurate answer to a disciple’s question of the great Hindi sage, and not too distant from a question I ask marketers today. Are you a marketing manager who likes bling or accountability? Can you do the real job you were hired to do, and market your company’s products while creating revenue?

Sage 229
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A Lack Of Transformational Leadership

The Pipeline

I know, you’re thinking, another voice in the chorus of COVID insta-experts offering sage, yet all too obvious advice. I remember when clients started giving reps iPads, loaded them up with collateral, and turned to market and announced, “We are Digital!” Vanderwerf, Transformation Strategy Leader, KPMG LLP., Or maybe a lack thereof.

Sage 288
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What is the Secret to Successful Sales Effectiveness Initiatives?

SBI Growth

He was warning his Sales and Marketing leaders of the dangers of implementing change. The president offered sage advice to the leadership team. This post is for Sales and Marketing leaders and their HR business partners who are implementing change. HR plays a significant role in sales and marketing effectiveness initiatives.

Sage 267
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Shock Treatment – Sales eXchange 192

The Pipeline

I’ll be the first to admit change is hard, especially for business buyers who have their handful, trying to make headway in a competitive market. Change is time consuming, a drain on resources, creates upheaval, usually expensive, and fraught with risk, for the organization and the individual at the centre of the decision.

Sage 274
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The Future of B2B Incentives Depends on ‘Just One Thing’

Sales and Marketing Management

In the 1991 movie “City Slickers,” the sage cowboy, Curly (Jack Palance), told the New Yorker, Mitch (Billy Crystal), that the secret of life is “just one thing.” The post The Future of B2B Incentives Depends on ‘Just One Thing’ appeared first on Sales & Marketing Management.

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Marketing to the Multitasking Archetypes of Carl Jung

Increase Sales

Every day is filled with new marketing research especially with the ongoing influence of mobile technology. Bottom line is marketing has indeed become far more complicated with all this multitasking. The research suggested the following: Television is “the everyman” Computer is “the sage.”

Sage 125