SBI Growth

MARCH 31, 2020

Going into 2020, Market Leaders were already counting on the majority of their revenue coming from their existing customer base. Most companies build their 2020 Revenue plans on an assumption of GDP growth, and this assumption has shifted.

Retention 401

Retention Customer Revenue Marketing 401

Zoominfo

MARCH 12, 2025

Winning in today’s markets takes more than just raw effort. Sales leaders need to make sure that every interaction counts and that means understanding which accounts are the best fit, when to reach out, and how to solve customer challenges. Thats where Go-to-Market Intelligence enters the picture.

Pipeline 130

Pipeline Ideal Customer Profile Marketing Sales Qualified Lead 130

Zoominfo

JANUARY 24, 2025

For todays sales teams, data and signals are the foundation for smarter strategies, better decisions, and consistent growth. From identifying high-performing reps to forecasting future revenue, this technology provides the clarity sales leaders need to drive results. What is Sales Analytics Software?

Analytics 246

Analytics Software Software Tools 246

No More Cold Calling

FEBRUARY 13, 2025

Digital isnt a sales strategy. Marketing isnt a strategy. A sales strategy isnt about tools or trendsits about how your company attracts and serves customers. Yet, too many sales leaders fall into the trap of believing the latest digital sales tools or automation platforms will solve their sales prospecting problems.

Referrals 310

Referrals Face-to-face Sales Leadership Quota 310

Zoominfo

SEPTEMBER 24, 2024

For today’s marketers, data is more than just numbers on a dashboard — it’s the key to unlocking new opportunities and staying ahead of the competition. But here’s the catch: many marketing teams are flooded with disconnected data points and siloed insights, struggling to understand what truly drives customer behavior.

Top of Funnel 130

Top of Funnel Ideal Customer Profile Marketing Buyer 130

SBI Growth

NOVEMBER 14, 2020

Marketing leaders have faced numerous difficulties over the past year, but one challenge is not exclusive to just 2020—sales and marketing alignment. Getting this correct is more imperative now than ever before and can make-or-break your growth strategy. Ultimately, companies.

Marketing 398

Marketing Face-to-face Strategy Company 398

No More Cold Calling

JUNE 25, 2020

Are you looking for your B2B sales leads in all the wrong places? Is your sales team searching too many faces, looking for traces of prospects, instead of narrowing the search to recruit only your ideal clients? There’s a better way, but it takes guts and conviction from every sales leader. They’ll drive new revenue the fastest.

Lead Generation 409

Lead Generation B2B Lead Rank Lead Scoring 409

Zoominfo

AUGUST 8, 2024

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program.

Sales Enablement 130

Sales Enablement Strategy Scale Hiring 130

SBI Growth

SEPTEMBER 12, 2020

With more independent and educated customers, where do sales and marketing fit into this new model? With more and more possibilities available to the online consumer, the desire for self-serve options does not seem to be subsiding anytime soon.

Ideal Customer Profile 374

Ideal Customer Profile Customer Marketing Education 374

Sales and Marketing Management

DECEMBER 13, 2021

Companies with low turnover rates are led by executives who understand that money alone is no longer an effective recruitment and retention tool. The post Cracking the Sales Compensation Code appeared first on Sales & Marketing Management.

Compensation 317

Compensation Retention Sales Tools 317

Sales and Marketing Management

JUNE 8, 2022

Customer care metrics are at the core of customer retention. The post 5 Important Customer Care KPIs (and How to Improve Them) appeared first on Sales & Marketing Management. So why aren't more companies measuring these key customer care key performance indicators?

Customer 374

Customer How To Retention Marketing 374

Partners in Excellence

JULY 8, 2024

Retention, renewal, expansion is key to our success with customers. Retention, renewal, expansion, in all business models is critical to our continued success and growth. But somehow, we tend to think of retention, renewal, expansion differently from how we look at net new customer acquisition.

Retention 143

Retention Face-to-face Customer Customer Service 143

SalesFuel

MARCH 4, 2025

Are you struggling with employee engagement and retention? The path to improved employee retention and engagement starts with creating a job description that attracts the right kind of candidate. Theyll also hint at the employee engagement and retention tactics needed to interest applicants in your organization. Youre not alone.

Retention 59

Retention Hiring Training Churn 59

Sales and Marketing Management

OCTOBER 4, 2023

Company culture and the culture of your sales organization, or your team’s perception of it, influences how much you sell, your productivity, employee retention and, ultimately, your revenue. The post 3 Ways a Positive Company Culture Can Drive Sales Success appeared first on Sales & Marketing Management.

Positioning 296

Positioning Company Retention Influencer 296

SalesFuel

MARCH 18, 2025

SalesFuel - Sales Intelligence | Marketing Research | Sales Hiring | Credibility | Sales Enablement But to retain these team members and encourage them to be highly engaged, managers must customize their work experience. Photo by RDNE Stock Project on Pexels.

Hiring 59

Hiring Retention Apparel Face-to-face 59

Sales Hacker

FEBRUARY 7, 2025

The Startup Stage: Finding Product-Market Fit The startup stage is the foundation of any SaaS companys journey. During this phase, the primary focus is on building a product that meets a specific market need and ensuring that early users validate its core functionality.

Company 111

Company Scale Retention Margin 111

Janek Performance Group

DECEMBER 24, 2024

Sales training can be a significant investment in your sales team. Here are a few guidelines for organizations to boost the effectiveness of their sales training: Create a Culture of Training and Coaching Establishing a culture of training and coaching is one of the most significant things a company can do to achieve success.

Training 118

Training Hiring How To Retention 118

Smooth Sale

DECEMBER 18, 2024

Photo by Geralt via Pixabay Attract the Right Job or Clientele: The Long-Lasting Impact of Sensory Marketing Do your marketing efforts focus on audio-visual presentations, such as print ads, radio spots, and videos on TV and the Internet? Indeed, adding scents to products can increase sales.

Marketing 88

Marketing Influencer Loyalty Remedy 88

SBI Growth

AUGUST 29, 2020

How has your company adapted to the new demands of the market? In a virtual world, Customer Experience has definitively been at the forefront of the digital revolution. Many have been turning to AI and automation for an optimized experience.

Ideal Customer Profile 303

Ideal Customer Profile Customer Marketing Company 303

Sales and Marketing Management

NOVEMBER 4, 2024

Sales training enhances morale by providing the skills, knowledge and confidence salespeople need to perform effectively. The post The Impact of Sales Training on Employee Morale and Retention appeared first on Sales & Marketing Management. Go beyond product training with resellers.

Retention 120

Retention Training Sales Marketing 120

SBI Growth

DECEMBER 5, 2020

Over the past several months, SBI’s latest research has unpacked how market-leading CEOs have responded to market disruption and how they approach planning for 2021. Those identified as “Accelerators” have not only managed to thrive in the face of adversity.

Leads 305

Leads Marketing Qualified Lead Marketing Face-to-face 305

Zoominfo

MARCH 21, 2025

Sales is no longer about dialing faster or pitching harder. Today, it all comes down to using smarter sales coaching techniques. Using AI sales tools can help teams level up by analyzing real sales conversations, identifying what works and what doesnt. Sales teams need every advantage they can get.

Sales Coaching 130

Sales Coaching Software Software Coaching 130

SBI Growth

NOVEMBER 8, 2020

However, how are market leaders positioning themselves to be set. With the global shift to working from home, UC&C companies have witnessed a record amount of demand for their tools and services to carry on productivity away from the office.

Marketing 292

Marketing Strategy Positioning Tools 292

Pipeliner

FEBRUARY 6, 2025

With the rise of sales enablement technologies and changing consumer behaviors, it’s no longer a question of if, but when, cruise lines will adopt Customer Relationship Management (CRM) solutions. Customer Retention: Loyalty is the lifeblood of the cruise industry.

CRM 103

CRM Loyalty Segment Retention 103

Steven Rosen

JULY 8, 2024

In this article, Jenn Steele discusses the vital role of customer feedback in refining marketing and sales strategies. She stresses listening to customer insights to tailor messaging and optimize sales tactics effectively. Key Takeaways: Collaboration between sales and marketing is essential for business success.

Revenue 156

Revenue Marketing Pivotal Promotion 156

Hubspot Sales

AUGUST 7, 2024

Delivering a product to a global audience in highly competitive fields requires impeccable organization, constantly improving customer retention, and top-tier relationship management — and some assistance from AI and automation can only help. An effective CRM is make-or-break for SaaS companies because of: Customer Retention.

Software 115

Software Software CRM Oracle 115

Sales and Marketing Management

JANUARY 31, 2021

Hiring and onboarding are an expensive undertaking, so companies are incentivized to train new sales reps quickly and ramp faster. But, many organizations tend to rely on these programs and miss the golden opportunity to continue upskilling sales reps throughout their time at the company. That’s where sales coaching comes in.

Sales Coaching 317

Sales Coaching Coaching Top of Funnel Hiring 317

Zoominfo

FEBRUARY 20, 2025

For frontline go-to-market (GTM) professionals, the struggle is real: Too much administrative work, too little selling time, and too many missed opportunities. We surveyed over 11,000 revenue professionals to uncover exactly how GTM teams use ZoomInfo to expand markets, accelerate sales cycles, and drive revenue. The results?

Report 130

Report Account Based Marketing Sales Qualified Lead Customer 130

Allego

JANUARY 9, 2025

Medical device sales reps face greater challenges than ever, making sales certifications an essential tool for success. Further, regulatory pressures, complex buying cycles, and the rise of digital technology have transformed the way sales teams must operate. Thats where sales certifications come in.

Hiring 62

Hiring Marketing Exercises Scale 62

SBI Growth

JUNE 15, 2021

Your CEO and board are asking you to quantify the impact of your marketing budget. As a CMO, your time, attention, and budget have competing priorities. You and your team are focused on building a strong and credible brand.

Marketing 250

Marketing Strategy Distribution Top of Funnel 250

Sales and Marketing Management

SEPTEMBER 25, 2023

A competitive and livable wage is the starting point for successful recruitment and retention, but that's all it is - a start. The post It’s Time to Recognize the Importance of Recognition appeared first on Sales & Marketing Management.

Retention 245

Retention Competition Marketing Report 245

Pipeliner

MARCH 12, 2025

In a recent expert interview, John Golden talked with Chris Jennings , a sales leadership expert with more than 25 years of sales and leadership experience. They discussed new sales training methods, the importance of authenticity in sales, and the changing role of sales managers.

Video 105

Video Training Lead Rank Lead Scoring 105

Zoominfo

JANUARY 16, 2025

In B2B marketing, context is king. Without the right context, marketers risk burning time, budget, and internal goodwill on campaigns that just dont drive results. Understanding Intent Data: From Noise to Opportunity Intent data is a familiar concept to marketers, but it has evolved significantly in the past several years.

Intent 130

Intent Intent Data Intent Signal Account Based Marketing 130

Partners in Excellence

NOVEMBER 6, 2024

The present endless models on selling activities, outlining monthly and quarterly goals for demand/lead gen, outreach, meetings, top of pipeline, pipeline, renewal/retention, comp models and so forth. Other executives, whether they are in marketing/sales/CS execution, tend to get tunnel vision, focusing only on their organizations.

Lead Gen 127

Lead Gen Lead Rank Top of Funnel Analytics 127

Smooth Sale

OCTOBER 21, 2024

By incorporating game-like elements into the shopping experience, businesses can foster customer loyalty, increase sales, and create memorable brand interactions. Experts estimate that worldwide, the gamification market was $6.33 A uthor bio: Cheryl Lesniak is the Director of Marketing at Frank Mayer and Associates, Inc.,

Strategy 113

Strategy Retail Lead Rank Lead Scoring 113