Marketing Prospecting Webinar 
Zoominfo
JULY 17, 2018
B2B marketers have embraced many new strategies to cut through the influx of content in our increasingly digital landscape. Yet, many tried-and-true marketing strategies continue to generate results. Among such strategies, webinars come out on top. But marketers often struggle to quantify the success of B2B webinars.
The Pipeline
SEPTEMBER 2, 2020
From the time of the first salesperson, sales leaders have been trying to figure out how to get their teams to prospect. In a recent survey, 42% of sales and corporate leaders identified prospecting as a skills gap in their organizations. How do sales leaders create and balance the core element of a fine-tunes prospecting machine?
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Zoominfo
JANUARY 19, 2021
Digital marketers invest in creating landing pages because of their higher conversion rates. As opposed to whole blog posts, webinars, eBooks, and other digital content, the landing page is a simple design to bring the reader to a call to action. What is the Landing Page’s Importance in Digital Marketing? Simpler design.
Zoominfo
JULY 16, 2018
Seasoned B2B marketers know a well-executed webinar is a goldmine for sales leads. Just consider these webinar lead generation statistics: 73% of B2B marketers and sales leaders say a webinar is the best way to generate high-quality leads ( source ). 44% of marketers have hosted or participated in a webinar.
Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology
Ever wondered why sales and marketing teams often struggle to collaborate effectively? Diverging goals, poor communication, and conflicting strategies frequently create silos, leading to a disconnect where marketing efforts fail to translate into substantial sales conversions. Enter Account-Based Marketing (ABM).
Zoominfo
MARCH 12, 2019
Webinars have proven time and time again to be one of the most successful channels at a marketer’s disposal. According to 73% of B2B marketers and sales leaders, webinars are the number one way to generate high-quality leads ( source ). Here’s the thing— webinars require a significant amount of prep work.
The Pipeline
MAY 16, 2019
Prospecting is never easy, but there are steps you can take to lighten the load. One thing that has made prospecting a bit easy-er for me is eliminating the worry of sourcing leads. It was a habit I picked up on one of my first sales jobs, where we used old book version to prospect. How to “Always be ready” to prospect.
Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity
B2B Marketing Zone and Tom Pick, a well-known B2B Marketing expert, recently conducted a survey of over 450 senior B2B marketing professionals about the impact of COVID-19 on their B2B marketing plans. Whether marketers are planning on live events this Fall and where budgets slated for live events are going.
Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners
Prospecting. Chances are that if you ask your sales and marketing teams this question, you may open up a can of worms. When these two vital parts of your company’s generating program are at odds, it guarantees only one thing at the end of the day: fewer prospects, fewer qualified leads, and fewer sales. Whose job is it, anyway?
Speaker: Mark Hunter, CSP, “The Sales Hunter”
Prospecting has never been easy and nowadays it has become even harder as people are responding less and less to many forms of communication. The right plan starts with knowing who to prospect and being able to engage them on their own terms and schedule. In this webinar you will learn how to: Determine who your best leads are.
Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage
As a B2B marketer in 2020, you are constantly asked to fight for attention in crowded markets with limited resources. Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads. February 11, 2020 9:30 AM PST, 12:30 PM EST, 5:30 PM GMT
Speaker: Ruth Stevens, President of eMarketing Strategy
As a B2B marketer, lead generation is likely your Job One. But guess what: It’s after the sales team has gotten into the act where marketing can have an even bigger impact on results. During this webinar, you’ll learn: The nature of the buying group and how to reach the individual members.
Speaker: Donald Kelly, Founder & Chief Sales Evangelist at The Sales Evangelist LLC
During this session, you will learn: How to minimize the time it takes for your prospect to commit and make a final buying decision. How to tap into growing markets for new sales opportunities. You don't want to miss this insightful & interactive webinar! October 7, 2020 at 9:30 am PDT, 12:30 pm EDT, 5:30 pm BST.
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