Increase Sales

MAY 20, 2013

A complete stranger runs up to you, shoves his or her business card into your hand, mutters something about “if you need prices” and then scurries off to the next unsuspecting victim. You are now another small business casualty of the pitch price selling behavior. She can be reached at 219.759.5601 CST.

Proposal 137

Proposal Networking Small Business Small Business 137

Increase Sales

OCTOBER 8, 2014

Ever listen to local marketing firms stand up and cheer when they receive some national award for their brochures, direct mail pieces or even website designs? These folks remind me of executive coaches, small business coaches and life coaches who shout out about their coaching certifications. And I am not a marketing firm!).

Coaching 139

Coaching Marketing Small Business Small Business 139

Hubspot Sales

NOVEMBER 22, 2017

What Are the Best Sales Tools for Small Businesses? As the daughter of two small business owners, I’ve seen firsthand how difficult the SMB world can be -- and how the right tools can make the difference between success and failure. Small Business Sales Tracking. Small Business Sales Management.

Small Business 112

Small Business Small Business Tools Sales Tools 112

No More Cold Calling

OCTOBER 3, 2013

Were your reps asking the right questions to identify prospects’ problems and propose thoughtful solutions? What was the marketing plan to follow up ? Associations Enterprise Small Business' Was the prospect interested in buying or just tire kicking? Did they just discuss product features, or did they talk ROI ?

Closing 267

Closing Sales Qualified Lead Scale Referrals 267

Increase Sales

FEBRUARY 21, 2014

One would like to believe small business is about people working together, supporting each other and moving the economy forward because these individuals lack the resources of the big companies. They build networks through social media communities and personal interactions with the express purpose of expanding their market influence.

Small Business 87

Small Business Small Business Social Media LinkedIn 87

Increase Sales

JANUARY 6, 2014

My sense is maybe it is time to explore this shadow question: “Is marketing the same as selling?” Confuse marketing with selling. All of these reasons can be traced back to marketing that evolved from the overall strategic planning process. The purpose of marketing is to: Attract attention. Active listening.

Ideal Customer Profile 139

Ideal Customer Profile Marketing Coaching Sales Coaching 139

Increase Sales

SEPTEMBER 30, 2013

New entrepreneurs are in a hurry because they want to get their small businesses off the ground. Recently I attended a business to business luncheon charity event and was introduced to a new, budding entrepreneur. She was so proud of her new small business and wanted everyone else to know. Share on Facebook.

Small Business 157

Small Business Small Business Proposal Influencer 157

Increase Sales

APRIL 5, 2012

Marketing strategy can begin very well such as great headline be it on a website, a printed advertisement, a 10 second elevator pitch or even an email subject line. Then what was initially a good marketing strategy can very quickly turn bad and ultimately can become very ugly. The cracks are starting to show.

Strategy 169

Strategy Marketing Ideal Customer Profile B2C 169

LeadFuze

JULY 19, 2021

Love it or hate it, a sales proposal is a critical part of every successful deal. A well-written sales proposal gives you a chance to show that you understand your prospect’s needs, that you have listened to them diligently, and that you’ll provide a compelling solution. Sure, you may know your sales proposal in and out.

Proposal 98

Proposal Closing Decision Maker Real Estate 98

The Pipeline

JULY 4, 2011

Let’s begin by stating clearly that cold calling is alive, doing well as part of an overarching client acquisition process that includes other elements such as referrals and inbound marketing; in fact the only time it does not work is when you don’t do it, which is why it doesn’t work for many who choose not to do it.

Cold Calling 256

Cold Calling Pipeline Hiring Twitter 256

The Pipeline

JULY 2, 2019

Time-limited offers or features, I bet you all have a ‘good through date’ on your proposals. Unfortunately, the segment of the market this resonates with and would lead to action is small. We look at hoarders, knowing it is just an exaggerated form of an instinct we all have. The Real World.

Face-to-face 227

Face-to-face Margin ACT Buyer 227

Increase Sales

JULY 11, 2014

How many times have small business owners heard even bad press is good press? In today’s technology driven business market place, that old adage has definitely changed. Consider proposing a win-win situation where both you and the other person reach a collaborative agreement. Share on Facebook.

Small Business 138

Small Business Small Business Insurance Insurance 138

SalesProInsider

OCTOBER 28, 2021

Smart business owners set up all kinds of systems to gain efficiencies in core functions such as product/service delivery, accounting, procurement, etc. Instead they follow a few typical paths: The owner continues to be the main “rainmaker” with some marketing help for leads and branding. Simple Small Business Sales System.

Small Business 83

Small Business Small Business System Hiring 83

Bernadette McClelland

JANUARY 31, 2019

It can be a series of questions, a brilliant proposal, a boardroom presentation that knocks the socks of the audience, ad infinitum. I’m a small business owner in Perth and facing bankruptcy right now. It can be a joke, it can be a compliment. It was a message from a stranger – a woman who lived in Perth.

Call-back 308

Call-back Ideal Customer Profile Face-to-face Conference 308

Zoominfo

SEPTEMBER 9, 2020

And let’s not forget, most organizations offer solutions that address multiple problems to either expand their addressable market or maximize the lifetime value of its existing customer base. There is a fundamental difference between a Total Addressable Market (TAM) and what your true active market. Timing is everything.

Top of Funnel 191

Top of Funnel Ideal Customer Profile Funnel Sales Qualified Lead 191

No More Cold Calling

NOVEMBER 3, 2011

You don’t have time to wait until marketing creates case studies. Case studies have their place: they’re collateral on your website, you may include them in a proposal, or leave them behind after a presentation. Let marketing work on the case study. Whether you’re in inside or outside sales, you sell.

Case Study 240

Case Study Collateral How To Face-to-face 240

Sales Evangelist

APRIL 5, 2020

How To Get More Proposals Signed Faster With Pandadoc Have you heard about PandaDoc and how it can help you get more proposals signed faster? It is their goal to help small businesses increase their sales and revenues. If possible, embed demos in the proposals to make it more effective and customized.

Proposal 80

Proposal Decision Maker How To Sales Cycle 80

BuzzBoard

MAY 31, 2024

Understanding Key Strategies to Effectively Pitch Marketing Services to Small Business Successfully selling marketing services to small business clients can pose challenges for even seasoned digital marketing agencies. First, deeply understand your small business target market.

Small Business 52

Small Business Small Business Lead Rank Marketing 52

Increase Sales

APRIL 8, 2013

Many believe those who solve the business problems have the competitive advantage in sales. Yet this begs the question as to why so many small business owners experience repetitive problems after having invested in at least one or more solutions from executive coaching to sales training to organizational development firm?

Competition 158

Competition Small Business Small Business Objections 158

BuzzBoard

JUNE 10, 2024

The Fundamental Steps Needed to Start a Local Marketing Agency and Navigate Common Challenges In the current age of digital interconnectedness, the prospect of forging ties with local small businesses can appear overwhelming. Kickstart this mission by discerning the small businesses’ problem areas.

Small Business 52

Small Business Small Business Marketing Social Media 52

BuzzBoard

SEPTEMBER 29, 2024

Summary A 2024 small business statistic reveals that 47% of all small businesses consider marketing as their primary strategy for growth. For instance, almost 36% of small businesses dont even have a website of their own! And rightly so. And the scope is huge.

Small Business 52

Small Business Small Business Customer Social Media 52

BuzzBoard

JANUARY 24, 2024

As media consultants and marketing agencies, you are catering to the unique needs of small and local businesses night and day. Therefore, it’s imperative to craft personalized digital marketing strategies that seamlessly mesh with the needs and desires of your small business clients.

Small Business 52

Small Business Small Business Strategy Social Media 52

Score More Sales

JANUARY 24, 2012

Wikipedia talks about identifying influencers: Market research techniques can be used to identify influencers, using pre-defined criteria to determine the extent and type of influence. Trendsetters: influencers tend to be early adopters (or leavers) in markets. Pingback: A Weekly Roundup of Small-Business News - NYTimes.com.

Lead Scoring 150

Lead Scoring Lead Rank Influencer Top of Funnel 150

BuzzBoard

JUNE 9, 2024

What Are the Key Strategies for Selling Digital Marketing Agency Services to Small Businesses? Successfully selling digital marketing agency services to small businesses can be challenging. Often, small businesses may not fully grasp the value a digital marketing agency brings.

Small Business 52

Small Business Small Business Marketing Trends 52

Act!

FEBRUARY 20, 2025

In this article, well show you the power of data-driven sales strategies and how they can give your small business a competitive edge. Why a data-driven approach matters for your small business Data empowers your sales teams and helps them punch above their weight. Every dollar you spend needs to bring results.

Data 52

Data Top of Funnel Strategy Lead Rank 52

BuzzBoard

JUNE 1, 2024

Determine the Key Challenges in Digital Marketing Specifically Faced by Small Businesses and Digital Agencies Working With Them In the dynamic realm of digital marketing, small businesses frequently grapple with difficulties arising from a continually evolving market landscape.

Small Business 52

Small Business Small Business Face-to-face Marketing 52

BuzzBoard

JANUARY 24, 2024

Tailoring campaigns, in digital marketing, to suit the unique needs of small businesses is crucial to build lasting success. This blog is about the actionable strategies that will help sales professionals personalize sales dialogues and influence marketing approaches.

Small Business 52

Small Business Small Business Ideal Customer Profile Campaigns 52

BuzzBoard

FEBRUARY 8, 2024

Strategies for Overcoming Objections When Selling Digital Marketing Services to Small Businesses In the realm of digital marketing, acquiring clients often necessitates surpassing objections, particularly when accommodating the distinctive requisites of small businesses.

Small Business 52

Small Business Small Business Cost per Lead Objections 52

Increase Sales

MAY 15, 2013

How many times do sales people lose the sale because they: Engage in selling during the marketing phase? Chime in on price, product or proposal within the first contact and before given permission to do so? Attempt to sell beyond the potential customer standing in front of them? Fail to listen to the potential customer?

Hiring 161

Hiring Face-to-face Sales Coaching Coaching 161

BuzzBoard

FEBRUARY 8, 2024

Mastering the Art of Upselling Digital Marketing Services to Small Business Clients For sales teams at digital marketing agencies, mastering the art of upselling digital marketing services to small business clients is critical. Remember, small business clients often operate on restricted budgets.

Small Business 52

Small Business Small Business Marketing Commence 52

BuzzBoard

SEPTEMBER 17, 2024

How to Effectively Sell Web Design Services to Small Businesses Selling web design services to small businesses can be a rewarding yet challenging task for sales representatives at digital marketing agencies. Moreover, small business owners appreciate clear pricing with no hidden costs.

Small Business 52

Small Business Small Business Lead Rank Lead Scoring 52

BuzzBoard

MARCH 8, 2024

Defining What Digital Marketing Strategies Are Creating effective digital marketing strategies involves developing a comprehensive plan tailored to promoting a product or service online. One of the most effective strategies suitable for small businesses is local SEO. The result?

Small Business 52

Small Business Small Business Strategy Social Media 52

BuzzBoard

MARCH 2, 2024

Explaining Why Digital Marketing May Not Be Working for Your Small Business If you’re a sales professional in a digital marketing agency, you’ve likely encountered a small business client exclaiming, “Digital marketing isn’t working for my business!”

Small Business 52

Small Business Small Business Marketing Google Analytics 52

Increase Sales

SEPTEMBER 15, 2012

After this initial action, plans are drawn up that are continually revised to reflect current conditions and trends in the market place including the addition of new personnel and new clients. Sales growth begins with a process and that process starts by strategically thinking and planning.

Proposal 146

Proposal Small Business Small Business Facebook 146

BuzzBoard

JANUARY 19, 2024

Within the developing sphere of digital marketing services, salespeople targeting small businesses face unique challenges and opportunities. Understanding the Small Business Landscape Now, before you dive into lead generation strategies, it’s utmost important to comprehend the small business environment.

Small Business 52

Small Business Small Business Sales Qualified Lead Lead Rank 52

Act!

APRIL 15, 2025

Its 2025, and if youre a business owner, you likely already use a customer relationship management (CRM) platform. Case in point 71 percent of small businesses used a CRM platform in 2024. For instance: 97 percent of businesses using a CRM solution met or exceeded their sales goals in the past year.

ACT 52

ACT Ideal Customer Profile CRM Top of Funnel 52

BuzzBoard

MARCH 13, 2024

Understanding the Necessity of Hiring a Digital Marketing Agency for Small Businesses Understanding the importance of employing a digital marketing agency for small businesses can significantly bolster your brand, increase sales and ultimately expand your enterprise. But how does that work?

Hiring 52

Hiring Small Business Small Business Lead Rank 52