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The Sales Metrics That Every Manager Should Be Tracking

Sales and Marketing Management

Sales trainer Amy Franko shares highlights from a webinar she presented recently for SMM Connect on the most important metrics for sales managers to monitor. She talks about how she goes to market and how companies can be smarter buyers of sales training.

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Align Your Sales and Marketing Teams in 5 Easy Steps

Sales and Marketing Management

Author: Steve Randazzo Any marketer worth his or her salt knows you have to understand your audience members before you can engage them. If your sales team doesn’t buy into your marketing, its members will struggle to sell, and business will falter. But this also presents certain struggles. This isn’t just anecdotal, either.

Marketing 302
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How to Create an Effective Cross-Cultural Training Program

Sales and Marketing Management

Though technology has brought people together, the cultural differences gap has not narrowed, hence the need for cross-cultural training programs. So, how do you create an effective cross-cultural training program? Effective Presentation. Here are some guidelines. What to Include. Management Styles. Relationships Expectations.

Training 218
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Content Marketing: The Unsung Hero of Sales Enablement

Zoominfo

There’s no denying it — sales and marketing teams don’t always work well together. The two departments may see eye-to-eye and share unified goals, but it’s less common for sales to proactively help marketing perform better, or vice versa. But in today’s digital world, the line between sales and marketing is increasingly blurred.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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Getting More Implementation From Your Outstanding Training Programs

Sales and Marketing Management

me) to actually absorb your outstanding training materials, then put them into action to achieve the desired results? . You share these your people and train them in the implementation of these strats and tacs. I also spent the last 40 years training and developing thousands of salespeople and managers. Charbonneau.

Training 194
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23 Free Photo Sites

The Sales Heretic

Do you need photos for sales presentations, training materials, or blog posts? But your budget is a little tight? Hey, we’ve all been there. Fortunately, there are a lot of great online resources stocked with millions of photos you can download and use free of charge. Here are 23 of the best.

Resources 295
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.