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‘On Demand’ Demand Gen: How GTM AI Automates New Business Growth

Zoominfo

In the crowded arena of GTM demand generation, most organizations are laser-focused on optimizing whats already known: nurturing interest in established markets, identifying accounts actively searching for solutions, and meeting familiar challenges head-on. The lesson: Latent demand exists before the market realizes it. Lets see how.

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Sales Certifications: The Key to Thriving in Complex Markets

Allego

A robust certification process empowers reps to embrace new technologies, connect with informed buyers, and exceed expectations in a competitive market. The answer lies in the rapidly changing landscape of industries like medical devices and pharmaceuticals. Why are sales certifications so critical now?

Hiring 62
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Pharma – new challenge, new sales strategy, new sales training

Sales Training Connection

Pharma - new challenge, new sales strategy, new sales training. We’ve been in the consultative sales training business for more than 30 years. Over the last dozen or so years, we specialized in sales training for the health care market. In which segment of the health care market did we have zero clients?

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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Louise C– serves as Senior Director, Hospitality Marketing. Wells Fargo. JPMorgan Chase.

Company 156
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Make Your Sales Force Your Loyalty Program

Sales and Marketing Management

They train the customer on how to use the product (both initially and ongoing), which enhances perceptions of overall product quality and performance. For companies serving B2B markets, a properly run sales force that executes the seven activities outlined above is the most effective (and cheapest) loyalty program you can find.

Loyalty 290
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The Five Pillars of Pharmaceutical Sales Training Excellence

Mindtickle

The intricacies of pharmaceutical products, stringent regulatory guidelines, and the critical role healthcare professionals play in decision-making create a complex environment for sales reps. With those unique circumstances in mind, the importance of effective sales training cannot be overstated.

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Medical sales – tailoring sales to physician preferences – An STC Classic

Sales Training Connection

And with the ever-changing healthcare market space , selling to physicians is increasingly more difficult. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection. ©2012 Sales Horizons, LLC.