Remove Marketing Remove Networking Remove SME
article thumbnail

Video Marketing Can Be A Top Tactic For SME Growth

Smooth Sale

Photo by Attract the Right Job or Clientele: Video Marketing Can Be A Top Tactic For SME Growth A successful marketing strategy is a central ingredient in business success. In todays landscape, video marketing should be one of the top items on your agenda. The landscape has evolved at a rapid rate.

SME 78
article thumbnail

How to Use Inventive Ways to Enjoy More Sales

Smooth Sale

Host a Virtual Treasure Hunt Stuck for a marketing gimmick? Visit Helpful Resources for Your Business: Advisorpedia Publishes financial information to help advisors build their practice and, for those interested in the markets, choose investments for Business Growth plus Next-Chapter Retirement. Author One Stop, Inc.

How To 78
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Engagement Experience fuels Customer Experience

Babette Ten Haken

Think about an over-dependence on cold calling, marketing automation and running around networking events throwing business cards at everything. Even if our functional roles are not primarily in marketing and selling, our customers’ engagement experiences bias them about how we will deliver outcomes.

article thumbnail

Social Communication is not ever Permission to Sell

Babette Ten Haken

Not just a networking hello or “here’s my business card.” I’m working on groundbreaking XXX technology for B2B sales and marketing. You seem like a thought leader interested in learning about ways to improve B2B sales and marketing and I’m trying to get the word out. I’m not trying to sell anything.

article thumbnail

Update and upgrade by taking a STEM or Left Brain Colleague to coffee!

Babette Ten Haken

Then, compare your own network with the network created by your STEM or left brain colleague. How can you update and upgrade your professional networks? However, when you refer each other to your own networks, the door opens for you both to explore. Chances are, you both know some really interesting colleagues.

article thumbnail

When We leverage Our Customer Retention Superpower

Babette Ten Haken

Or, if we network with former customers, they tell us things just are not the same since we left, even though there is nothing “wrong” with our workforce replacement. Her programs are forged from her background as a STEM professional in clinical research, new product development, market research and sales. Find out more right here.

article thumbnail

Why tread water in an Us versus Them Business Model?

Babette Ten Haken

Then again, in small and mid-market organizations, your leadership often has a literal investment in the organization’s Us versus Them business model. As a result, enlightened sales, marketing, engineering and IT professionals, like you, attempt to cobble together a cross-functional, collaborative internal network to stay competitive.

SME 65