Sales and Marketing Management

JANUARY 27, 2019

Author: Brad Wilsted Note: This is part 3 in a 3-part series on the powerful role sales management plays in driving sustained revenue growth – and how companies can better leverage this critical position for improved top-line performance. Hire the right sales managers. This doesn’t happen by accident.

Sales Management 166

Sales Management Hiring Compensation Incentive 166

Sales and Marketing Management

JUNE 22, 2018

Author: Kevin McGirl Sales managers have a tough job. It requires patience, agility, and a lot of motivational guidance. A good sales manager needs to stay on top of their game at all times, and ensure that their team is focused, efficient and most importantly, profitable. Prepare smarter reports.

Sales Management 196

Sales Management B2B Fashion Call-back 196

Sales and Marketing Management

MARCH 8, 2020

Author: Paul Nolan “What happens when new and fast-improving technologies create opportunities to unleash untapped sources of revenue, some of them long trapped by market inefficiencies?”. There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI

Top of Funnel 218

Top of Funnel Marketing Scale Forecasting 218

Vengreso

DECEMBER 20, 2024

Today more than ever sales managers encounter both unique challenges and remarkable opportunities. As technology continues to reshape the sales landscape, to learn how to be a good sales manager, one must adapt to new demands and expectations.

Sales Management 58

Sales Management Forecasting Face-to-face How To 58

Sales and Marketing Management

FEBRUARY 25, 2020

Good incentives rely on high degrees of precision to generate motivation. Good incentives with reasonably precise rules and rewards allow sales managers to send positive signals about the company’s priorities and transparency. Without precision, the incentive – as a tool to deliver motivation – fails. Incentives.

Incentive 323

Incentive Incentives Travel Motivation 323

Hubspot Sales

JULY 9, 2019

Although factors like your product line, buyer personas, and brand awareness are important, sales managers are also critical to the success of any business as they have the potential to unlock huge returns that impact the business's bottom line. Onboarding and training new hires is another sales management responsibilities.

Sales Management 142

Sales Management Hiring Buyer Persona Compensation 142

Highspot

APRIL 1, 2025

That’s what traditional sales role-playing feels like: forced, vague, and anxiety-inducing. Sales managers know role-play is essential to improve sales performance , yet the old methods make it difficult to coach effectively and drive improvement. Offering specific feedback ensures sales reps stay motivated.

Training 52

Training Sales Management Hiring Lead Rank 52

Sales and Marketing Management

MAY 10, 2020

Encouraging the Team Through Changing Sales Climates. To me, the most important role of management is to motivate and remove obstacles for their sales teams. And leaders need to clearly demonstrate best practices to their teams so that they enter virtual sales calls as prepared as possible. Shifting Messaging .

Face-to-face 302

Face-to-face Hiring Lead Rank Lead Scoring 302

Sales and Marketing Management

JANUARY 31, 2021

For managers, the ultimate goal for sales coaching is to create an environment where their sales team feels more motivated to learn, grow, and take on greater responsibility. The role of a sales manager is a difficult one and takes a unique type of person. Turnover is notoriously high in sales roles.

Sales Coaching 317

Sales Coaching Coaching Top of Funnel Hiring 317

Sales and Marketing Management

APRIL 1, 2021

Millions of reps now sell from their homes and sales leaders are in search of new ways to motivate their teams. One thing is clear to all of us: the pandemic made existing sales productivity challenges more pronounced and created new ones.

Sales Management 136

Sales Management Motivation Sales Marketing 136

SalesFuel

JUNE 25, 2024

Not every employee brings a high level of motivation to work on a daily basis. But what should you do about your challenging employees – the ones who are very capable but never seem motivated? The key cause underlying the lack of productivity is likely motivation. That’s fine — people have "off" days. Photo by Kelly on Pexels.

Motivation 105

Motivation How To Hiring Promotion 105

Steven Rosen

JULY 17, 2013

Many of my clients are now in the process of doing midyear reviews with their sales people. Whether you are doing a midyear or year end review it is important to provide constructive feedback to help your sales reps improve. Some sales managers struggle when they have to highlight areas of skill improvement with their reps.

Coaching 307

Coaching Construction eBook Sales Management 307

The Pipeline

NOVEMBER 19, 2020

Oh ya, the marketing team that “developed” the “value prop” does. What really counts in the real world (you know where sales are made), is the prospects’ and clients’ perception and definition of value. Not just with a marketing intern’s or contract writer’s view of things. By Tibor Shanto. Frankly, who cares? No, seriously!

Lead Rank 398

Lead Rank Lead Scoring Margin SME 398

The Pipeline

JUNE 19, 2013

Organizations should be striving to create an environment and process that evolves with the demands of the market, which by definition means a continuous evolution in the way buyers buy, and the way sellers sell. This in turn means the way you need to sell, the “right things’ you need to do and execute to win sales, will also change.

Scale 303

Scale Objections Pipeline Buyer 303

Nutshell

JULY 5, 2024

Salespeople constantly put what they’re selling (and maybe even themselves) up for rejection, then deal with the daily challenges of staying motivated and balancing lots of demands on their time. That’s where motivational sales quotes can come in handy. “Motivation will almost always beat mere talent.”

Motivation 125

Motivation Up-Sell ACT Lead Rank 125

Sales and Marketing Management

APRIL 2, 2021

A sales environment is heavily focused on the achievement of goals, quotas and targets. Staff are motivated and ambitious, and competition between sales agents or teams is often encouraged. It’s therefore no surprise that effective performance management is fundamental to a sales manager’s success.

Quota 202

Quota Motivation System Competition 202

Steven Rosen

JANUARY 3, 2018

If you want to crush your sales numbers Sales Strategy #2: Execute with Excellence is guaranteed to help. Number one, your marketing team is ready to go, they have their strategies, their plans in place and their budgets. Thereby creating a sales culture of distrust and a lack of motivation ensues.

Strategy 307

Strategy Guarantee Coaching Sales 307

Allego

JANUARY 9, 2025

A robust certification process empowers reps to embrace new technologies, connect with informed buyers, and exceed expectations in a competitive market. In this high-stakes environment, companies that prioritize sales certifications gain more than an edgethey set the standard. It prepares sales representatives to excel.

Hiring 62

Hiring Marketing Exercises Scale 62

criteria for success

MARCH 2, 2022

There are many aspects to sales development. And all great sales managers know that when it comes to sales development, opportunities for growth are endless. When we talk to sales managers about sales development, we tend to get some similar questions: Where is the best place to start? Where to Start.

Sales Management 104

Sales Management Insurance Insurance Policies 104

SBI Growth

AUGUST 13, 2013

This might be a new buyer-aligned sales process. Or sales recruiting to staff a new go-to-market channel. Whatever the Sales Force Effectiveness (SFE) improvement, it will require funds to get it implemented. HR and Sales leaders will often tie funding to the type of improvement. Or a redesigned compensation plan.

Hiring 288

Hiring Incentive Incentives Benefit 288

SBI

FEBRUARY 10, 2020

The Scalable Sales Manager: The Key to Unlocking Your Sales Teams’ True Potential. The role of Sales Manager has always been one of the hardest jobs in sales. To say that sales managers have their work cut out for them would be a massive understatement. by Howard Brown, CEO of ringDNA.

Sales Management 136

Sales Management Scale Top of Funnel Hiring 136

Sales and Marketing Management

NOVEMBER 5, 2018

For example, what caused pain points at the end of the program: reps changing territories mid-program, sales that were booked but not invoiced, clients who made verbal commitments but didn’t sign contracts, field sales managers that vouched for sales that didn’t get logged into the system on time, etc.?

Incentive 201

Incentive Incentives Quota Territories 201

Zoominfo

JUNE 15, 2022

Profiling prospective customers is vital to ensuring that a marketing campaign is targeting the right people with the right message. Marketers can attract and retain prospective customers more effectively. Sales professionals can anticipate prospects’ objections more easily, which can lead to higher close rates and greater revenue.

Ideal Customer Profile 130

Ideal Customer Profile Customer Marketing Demand Generation Agencies 130

Gong.io

JANUARY 31, 2022

While the exact list depends on who you ask, the following (alphabetized) traits are all critical for a sales manager: Able to coach, analytical, available, confident, empathetic, good listener, innovative, leads by example, loyal, motivating, passionate, positive attitude, serves vs. dictates, strategic vision, strong communicator, and thoughtful.

Software 118

Software Software Sales Management Sales Forecasts 118

Hubspot Sales

JANUARY 8, 2025

Know your prospects intrinsic motivation. Keenan advises that every salesperson should know their prospects intrinsic motivation(s). Then, sales reps can ask probing questions to uncover any potential value, he explained. Pro Tip: To make things easier, build a solid prospecting strategy using HubSpots Sales Plan Template.

Examples 113

Examples Strategy Hubspot How To 113

Steven Rosen

MARCH 2, 2023

5 Ways to Stay Inspired Paul Smith is the Sales Director of a leading technology company. He has been in the industry for the last ten years and has been a star in various sales and marketing roles. His recent promotion finds him managing managers. His coach is a friend, motivator and mentor.

Hiring 227

Hiring Face-to-face SAP Energy 227

SBI Growth

JUNE 21, 2013

Those who build great companies understand that the ultimate throttle on growth for any great company is not markets, or technology, or competition, or products. It’s June and you’re not sure your sales leader is going to last through the year. The secret to hiring a great sales leader is the ‘A’ Player Scorecard.

Hiring 320

Hiring Commission Compensation Account 320

Steven Rosen

JANUARY 4, 2018

Sales executives do not have the opportunity that CEOs have with many networking available to CEOs like Vistage or YPO. Your marketing associates or executives also have opportunities with many associations. Thereby creating a sales culture of distrust and a lack of motivation ensues.

Hiring 291

Hiring Strategy Networking Coaching 291

Sales and Marketing Management

AUGUST 28, 2019

Author: Mike DeLeonardis, President, North America at beqom Generation Z graduates, or those born between 1997 and 2012, are flooding the workplace, and with a flowing economy and tight labor market, it can be difficult for companies to recruit and retain these entry-level employees.

Lead Rank 166

Lead Rank Salary Compensation Commission 166

Sales and Marketing Management

JANUARY 7, 2019

Author: Rory Christian According to IDC , despite a "typical" $1 billion company spending a large amount of resources devoted to training for customer-facing people, poor sales enablement results in around $14 million of wasted sales and marketing expenses, and $100 million in lost sales opportunities.

Hiring 233

Hiring Decision Maker Energy Face-to-face 233

Sales and Marketing Management

NOVEMBER 15, 2018

Author: Matthew Sunshine If you’re a sales manager, you know this to be true: Having that tough conversation with a salesperson who isn’t meeting goals is never fun. As a sales manager, see whether this sounds familiar: You sit down with an underperforming salesperson and open with a statement like, “You’re not hitting your numbers.”

Coaching 257

Coaching Construction Pivotal Positioning 257

No More Cold Calling

DECEMBER 30, 2014

Phillip Twyford, director of sales and marketing for Tico Mail Works, elaborates in this guest post. Message to Management]: 74 Percent of Salespeople Are Failing Did you learn to sell in school? Here are three dangers in assuming that could cost you opportunities and minimize your sales effectiveness. Learn more.)

Referrals 260

Referrals Gatekeeper Cold Calling Networking 260

Zoominfo

JUNE 24, 2019

We recently discussed AI in the following post: The Impact of Artificial Intelligence on B2B Marketing. Today John Holland, Chief Content Officer of CustomerCentric Selling, helps us cover the other side of the coin—artificial intelligence within the sales process. And, at ZoomInfo, we’re no exception. Keep reading.

Forecasting 272

Forecasting B2B CRM Quota 272

Hubspot Sales

JANUARY 14, 2025

That said, sales champions know how to stay attuned to changes in the clients priorities, internal politics, or market conditions during a deal, adjusting their strategies to stay aligned with whats needed to support them. Chances are, youre now thinking: How do I draw in these top performers and keep them motivated?

Data 111

Data Hubspot Negotiation B2B 111

Allego

JANUARY 16, 2025

From setting clear goals to inspiring sellers to deliver peak performance, knowing how to manage a sales team can make or break a sales manager’s success. And the best managers dont just leadthey motivate. Managing remote or hybrid teams adds another layer of complexity. Download the Report.

Sales Qualified Lead 62

Sales Qualified Lead Lead Rank Lead Scoring Strategy 62

Zoominfo

FEBRUARY 26, 2018

Although Hubspot specializes in sales, marketing, and CRM tools, they’re best known for coining the phrase inbound marketing. They define inbound marketing as the following: Inbound marketing is focused on attracting customers through relevant and helpful content and adding value at every stage in your customer’s buying journey.

Top of Funnel 206

Top of Funnel Lead Rank Lead Scoring Webinar Metrics 206

Understanding the Sales Force

APRIL 22, 2024

Over the past thirty-nine years, I have seen this at so many companies and with executives who believed they could apply DIY to any or all of the following ten functions: Evaluating their sales team – it is usually biased and limited to what they recognize as good.

Comparison 211

Comparison Construction Compensation Sales Leadership 211