No More Cold Calling

MAY 14, 2020

When the market is on an upswing, our customers and prospects may be focused on a whole host of things. Salespeople score meetings with qualified prospects in one call. My new question to clients and prospects: “Are you in minimizing-risk mode, cost-savings mode, growth mode … or just ‘leave me alone’ mode?”.

Prospecting 428

Prospecting Referrals Scale Sales Qualified Lead 428

Zoominfo

JULY 8, 2024

We built ZoomInfo Copilot to solve one of the biggest challenges facing go-to-market (GTM) teams today: connecting with prospects who are actively looking to buy, at the moment they’re ready to act. A majority of good-fit prospects simply aren’t in-market at any given moment. Users can add text notes for further context.

Prospecting 130

Prospecting Decision Maker Face-to-face ACT 130

Sales and Marketing Management

SEPTEMBER 21, 2020

Author: Leeatt Rothschild Virtual sales meetings have become the norm as a result of COVID-19. However, many sales reps may find themselves unsure of how to best lead a meeting with prospects over video. Here are four actionable tips to help you lead more successful virtual sales meetings and ultimately earn more new business.

Sales Meeting 317

Sales Meeting Meeting Nonprofit Face-to-face 317

Zoominfo

JANUARY 5, 2021

What happens when your most important go-to-market machines sync up? For many companies, ZoomInfo serves as the information engine that powers how they go to market. “Data silos are unfortunately still a problem for a lot of go-to-market teams,” says Henry Schuck, ZoomInfo’s Founder and CEO That’s where Salesforce Sync comes in.

SalesForce 130

SalesForce Meeting Marketing Lead Scoring 130

Zoominfo

AUGUST 6, 2024

Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. Integration : Most lead capture tools seamlessly integrate with CRM systems and other marketing automation platforms, creating a cohesive ecosystem for lead management.

Lead Capture 130

Lead Capture Software Software Sales Qualified Lead 130

MTD Sales Training

APRIL 19, 2020

That, of course, was written before the virus shutdown, but it shows that virtual meetings with clients and prospects were exponentially on the increase before it became the only methodology that we could use to reach prospects. So, what would be the best practices to adhere to when meeting up with a client virtually?

Meeting 156

Meeting Face-to-face How To Call-back 156

Sales and Marketing Management

JANUARY 20, 2020

Here are eight tactics and techniques that can help you meet your 2020 sales goals. Before B2B customers and prospects contact you, they will do their research, seeking out content they can download and watch at their convenience. Share links to your company’s latest case study with your prospects. Host webinars.

Sales Goal 312

Sales Goal Meeting Trade Show Ideal Customer Profile 312

Zoominfo

JUNE 28, 2021

Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. What is conversational marketing? Conversational marketing is the strategy of leveraging 1:1 engagement between you and your customer in the form of real-time conversations. Problem #2: Pushy marketing.

Conversion 246

Conversion Marketing Lead Capture Face-to-face 246

Smooth Sale

JULY 12, 2024

Photo by Geralt via Pixabay Attract the Right Job or Clientele: How to Improve Meetings for Desired Results A familiar question is how we can improve team meetings to experience contributions from all in attendance for better results. I replied, ‘Great, we can have a board meeting!’ Laughter followed.

Meeting 100

Meeting How To Lead Rank Motivation 100

SalesFuel

OCTOBER 16, 2024

The sales discovery meeting continues to be an important part of the process. A sales discovery meeting can be the gateway to a long…happy relationship with a new customer,” Steli Efti writes. Even the most veteran sellers should revisit how they conduct these meetings. But only if you do it right.”

Meeting 52

Meeting Hiring Social Media Research 52

Sales and Marketing Management

SEPTEMBER 4, 2024

80% of salespeople believe virtual meetings make it harder to engage with prospects and 40% believe virtual meetings are costing them sales. Here are four tips to maximize the impact of your virtual sales meetings.

Maximizer 296

Maximizer Meeting Sales Meeting Sales 296

SBI Growth

AUGUST 3, 2013

Meet Kathy. She’s a Marketing VP at a B2B logistics company. The former leader never fully supported or appreciated Kathy’s marketing team efforts. The former leader never fully supported or appreciated Kathy’s marketing team efforts. The sales force neglected to utilize marketing developed sales support materials.

Meeting 303

Meeting Top of Funnel Marketing Lead Gen 303

No More Cold Calling

APRIL 3, 2020

They cut advertising, travel, training, marketing, and discretionary expense line items. Granted, it will be more difficult to find new prospects or even to get clients to take (virtual) meetings. Granted, it’s even tougher for your team to find prospects with this pandemic, as everyone and everything is uncertain.

Pipeline 414

Pipeline Prospecting Ideal Customer Profile Referrals 414

Hubspot Sales

NOVEMBER 12, 2024

Every once in a while, the conversation with a prospect is going to die down and never pick back up — but you don't have to take those fizzle-outs lying down. There are some strategies you can leverage to give yourself a fighting chance at re-engaging a prospect who seems like a lost cause. Let's see what they had to say!

Demand Generation Agencies 98

Demand Generation Agencies Prospecting Strategy Follow-up 98

Sales and Marketing Management

SEPTEMBER 28, 2018

It left me wondering whether that sentiment rings true now that inside and outside sales reps are spending more time connecting with prospects and customers remotely versus face-to-face. based market-sizing study done by InsideSales.com found that, of the 5.7 But that doesn’t mean remote meetings are only relevant to them.

Meeting 250

Meeting Sales Meeting Face-to-face Margin 250

Sales and Marketing Management

APRIL 21, 2016

Teaser: Once you know the key influencers at your prospect companies, it's important to execute a strategy that will allow you to turn a dialogue into a into a relationship and a relationship into deals and referrals. Author: Stu Heinecke. read more

Meeting 226

Meeting Referrals Marketing Influencer 226

The Pipeline

JULY 16, 2019

The common goal in sales is winning your prospect’s prospect. Again, this makes the people your prospect is trying to win, your responsibility as well. That is how our clients get paid; by helping their clients deal with their market realities. Who’s Paying For This? Deliver More.

Prospecting 284

Prospecting Trade Show Objections Buyer 284

Zoominfo

JULY 24, 2020

In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important? Sure, it’s a problem, but your company is doing well.

Top of Funnel 301

Top of Funnel Marketing How To Funnel 301

Zoominfo

SEPTEMBER 17, 2024

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets. Funding Funding rounds are among the strongest signals for both sales and marketing teams.

Hiring 130

Hiring Data Prospecting Lead Scoring 130

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. What is Sales Prospecting? The ultimate goal is to guide your prospects through the sales funnel until they eventually make a purchase. How to Prospect: Step by Step.

Prospecting 208

Prospecting Ideal Customer Profile Top of Funnel Strategy 208

The Digital Sales Institute

OCTOBER 25, 2024

Outbound sales prospecting insights that will assist any salesperson to connect and engage with target prospects in their sales activity. Our outbound sales prospecting course isn’t a mere refresh of past strategies; it’s a modern take on what it takes to win new customers. What Is Outbound Sales Prospecting?

Outbound 52

Outbound Top of Funnel Prospecting Sales Qualified Lead 52

Hubspot Sales

MAY 26, 2023

In real estate, you have to understand that prospects aren't going to appear out of thin air. You have to meet them where they are, or put yourself out there to whoever will see and value your services. This is a concept known as real estate prospecting. Define your target market. Prospect on social media channels.

Real Estate 90

Real Estate Prospecting Ideal Customer Profile Social Media 90

Zoominfo

JULY 12, 2022

And to create a pipeline, you have to book meetings — which is no small feat. According to RAIN Group Sales Training , it takes an average of eight touches to get an initial meeting with a new prospect. And the longer it takes to get a meeting on the books, the more likely you are to lose the opportunity altogether.

Meeting 100

Meeting Demand Generation Demand Generation Targets Microsoft 100

Zoominfo

NOVEMBER 14, 2023

The upsides of account-based marketing are no mystery to anyone running a B2B go-to-market team. However, the gap between developing an account-based marketing strategy and actually aligning teams to win over their target accounts isn’t always easy to bridge. This is where sales and marketing alignment can make a difference.

Account Based Marketing 147

Account Based Marketing Scale Strategy Marketing 147

Zoominfo

JANUARY 23, 2021

If your sales pipeline is colder than a Siberian spigot in January, it’s time to rethink your sales prospecting techniques. Here’s the thing though, reps need actionable techniques and tips to make their prospecting systematic, smooth, and, of course, profitable. What are Prospecting Techniques? How did you find those prospects?

Ideal Customer Profile 264

Ideal Customer Profile Prospecting Cold Calling Decision Maker 264

Zoominfo

JANUARY 8, 2024

Today’s market calls for efficient, strategic growth and data-driven strategies that prioritize the bottom line. Join us for 2024 Go-to-Market Predictions , an exclusive webinar series where industry experts dive into the trends and forces reshaping business. See what’s ahead and get insights from top go-to-market leaders.

Webinar Metrics 130

Webinar Metrics Lead Scoring Lead Rank Marketing 130

MarketJoy

OCTOBER 30, 2024

In today’s competitive B2B landscape, the divide between sales and marketing teams drains revenue potential. Research shows that companies lose more than 10% of their annual revenue due to misaligned sales and marketing efforts, yet this challenge persists industry-wide. Creating a Unified Revenue Engine The solution?

Sales Qualified Lead 52

Sales Qualified Lead Lead Rank Closing Marketing Qualified Lead 52

Partners in Excellence

APRIL 4, 2023

We spend a huge amount of time getting customers to accept a request for a meeting. We are juggling all sorts of balls, prospecting, managing qualified opportunities in our pipelines, making sure our current customers are happy, doing the endless amount of internal reporting our managers seem to want us to do. Customers are busy.

Meeting 124

Meeting Customer Report Pipeline 124

Zoominfo

JANUARY 6, 2021

It’s important to reconsider your tech stack when markets shift, and now CRMs are top priority for customer engagement. Read on to discover the latest CRM trends for sales and marketers to use in 2021—and beyond. Share the same goals and tools between sales and marketing teams. Future Trends in CRM.

Trends 246

Trends CRM Top of Funnel Marketing 246

Zoominfo

FEBRUARY 17, 2021

Be upfront and transparent with your prospects. Consider these following tips to get more success in your cold calls — before, during, and afterward: Do: Research your prospect (Who are they? Don’t: Waste your time calling unfit, or barely fit leads — find out exactly who’s in your market. Reason for Calling. Lead responds].

Cold Calling 264

Cold Calling Guidelines Prospecting Face-to-face 264

Zoominfo

NOVEMBER 1, 2022

In this post, we’ll meet three ZoomInfo customers — Alan, Nic, and Thomas — to learn how ZoomInfo has helped them streamline their workflows, improve their performance, and grow in their careers. Meeting people face-to-face was a valuable experience. It just makes prospecting so much easier in every respect,” Castro says.

Prospecting 130

Prospecting Hiring Face-to-face Intent Data 130

Zoominfo

OCTOBER 27, 2020

It’s one of the most talked-about trends in the marketing world. . Marketers—us included—continue to preach the importance of understanding your customers and delivering targeted, personalized campaigns based on what you know about them. But what does developing an actual personalized marketing strategy actually entail?

B2B 246

B2B Marketing Segment Scale 246

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI. You’ll get high ROI.

Email Marketing 264

Email Marketing Benefit Webinar Metrics Marketing 264

MarketJoy

OCTOBER 11, 2024

We’re not your average marketing outfit. Here’s how MarketJoy can be your right-hand team, tracking prospects, cracking the code on customer intent, and delivering results that could get you a promotion from the “Mayor of KPI Town.” The Call Goes Out: “Need to Meet Sales Targets, Fast!” No more wild goose chases or dead ends.

Sales Goal 52

Sales Goal Meeting Penetration Lead Generation 52

The Sales Readiness Blog

AUGUST 12, 2022

In prospecting, the only thing worse than not setting a prospecting appointment is setting an appointment with the wrong prospect. Meeting with an unqualified prospect is a huge waste of time and can clog up your sales pipeline with bad opportunities.

Ideal Customer Profile 52

Ideal Customer Profile Meeting Prospecting Demographics 52

Partners in Excellence

JULY 27, 2022

“How do we get customers to respond, how do we get meetings with customers?” OK, here it is: We will be able to get the majority of customers to respond and meet with us, if we do this one thing: For every meeting we pay them $1000 for the meeting. We, sellers, would have to make every meeting count!

Guarantee 108

Guarantee Ideal Customer Profile Meeting Customer 108