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Account-Based Marketing Software: Top Tools to Target Your Accounts

Zoominfo

Personalization, precision and performance are the keys to modern B2B marketing. And account-based marketing software is what helps your team nail all three with perfection. Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving.

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4 Must-Have Social Media Marketing Tools for Your Small Business

Act!

Did you know that in 2025, the number of monthly users on social media channels in the US will surpass traditional television viewership ? The reach of social media is growing exponentially making it an ideal and prime way to engage your target audience , but to do so, you must have an active social media presence.

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Social Video: One of the Top B2B Influencer Marketing Tools

SalesFuel

Social video is one of the influencer marketing tools that should be used by both B2C and B2B influencers. B2B brands have been slow to trust influencer marketing, but it’s time for you to change that. They stereotype it as a consumer tool used by “fame-hungry” people promoting products that they don’t use themselves.

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How to Promote a Startup without Social Media Engagement

Smooth Sale

CC0 Licensed Image Courtesy of Pexels Attract the Right Job or Clientele: How to Promote a Startup without Social Media Engagement As we know, social media can be a powerful tool for a business. While it may sound strange, our collaborative blog offers quick and easy ways to promote a startup without social media engagement.

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Unlocking Business Potential: Powerful Lead Mining Software Tools

Zoominfo

Lead mining is becoming increasingly commonplace among companies seeking to expand into new markets and territories, as well as those hoping to increase profitability. There are many lead mining tools and platforms available today. Business is more competitive than ever, and conventional prospecting is simply no longer enough.

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6 Benefits Of A Social Media Strategy For Your Go-To-Market Strategy

Zoominfo

Social media has quickly become an integral part of any B2B marketing strategy, and when it comes to your go-to-market (GTM) plan, you’re missing a crucial part of the puzzle without it. What Is A B2B Social Media Marketing Strategy? Key Benefits Of B2B Social Media Marketing Strategies For Your GTM Plan.

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12 Top Market Intelligence Tools for Go-to-Market Teams

Zoominfo

Market intelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams.